Corvallis PPC that reads a click price before it writes a budget.

Enough to learn something. The starting number depends on your trade’s click price and what one job is worth, so a company selling replacements starts higher than one selling maintenance. We pick the number on the strategy call and revise it once the tracking has enough data to show a real cost per lead.

Initial results usually show inside the first week once tracking is live. After that the account gets tighter: search terms that never turn into work get dropped, their budget moves to the terms that do, and cost per lead decides the next month.

You do. Lithium builds and runs the campaigns inside an account under your business name, so the history, the audiences and the conversion data stay with you if the work ever moves elsewhere. You can add or remove access at any time.

Only if your buyers are there. Google is where the search happens, and Microsoft Ads and Meta ads on Facebook and Instagram are two more channels Lithium manages when the numbers point to them: high Google clicks in your trade, or when social channels reach the customer you want. Start with one, then add the next when the report shows what a lead costs.

Calls, leads and cost per lead by campaign are the three numbers in the monthly report, and they decide where next month’s budget goes. If you mark which leads became jobs, the report follows the campaign that far. Nothing gets judged on clicks alone.