Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
SEO in Dayton, Ohio
Dayton SEO built on the profile and the service pages.
Local SEO for a Dayton service business means a page per service, area pages by neighborhood and a Google Business Profile built around those searches.
- A page for each trade you run
- Area pages for the city and towns
- Reviews asked for after each job
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Dayton SEO, answered
Where Dayton SEO has to start
The three listings in the Map Pack for "plumber dayton" carried 1,400, 4,000 and 1,800 Google reviews when we checked. Lithium Marketing builds the profile and page work behind a local search presence: a complete Google Business Profile, a page for every service you sell and a simple way to ask each finished customer for a review. Google decides which listings appear in the Map Pack; the profile and the pages are the work a business can control.
Dayton's trade searches arrive with the service already named. About 880 searches a month name "pest control dayton" and 590 name "landscaping dayton", which means the page a searcher lands on should repeat the service back, not a slogan about the company.
Dayton searches
The searches that bring a Dayton trade its calls
Roofing and plumbing each draw about 1,900 searches a month when the search names Dayton. A business that sells roof repair and gutters, or drains and water heaters, needs a page for each job, because the search that brings a blocked drain is not the search that brings a roof replacement.
Below the Map Pack, directories take space a company website could hold. MapQuest, Thumbtack and Yelp were all in the top ten for "plumber dayton" when we checked, and each of those listings has less room than your own page for photos and the way you work.
| Search | Searches a month | Cost per click |
|---|---|---|
| seo dayton | 20 | not reported |
| seo agency dayton | 10 | not reported |
| seo company dayton | 10 | not reported |
| seo services dayton | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 1,400 to 4,000 Google reviews each
- Directories in the top 10
- MapQuest, Thumbtack, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber dayton”, as Google showed it to a searcher located in Dayton. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Dayton market
Ten historic neighborhoods, and the pages they need
Dayton has ten historic neighborhoods, among them Oregon District, St. Anne's Hill and South Park. Those streets are mostly single-family houses in styles that run from Queen Anne to American Foursquare, so an area page that names the neighborhood and the housing reads like it came from a company that works there.
Housing age shapes what a trade should write about. 85.4% of Dayton's homes were built before 1980, so a plumber, an electrician or a roofer who writes about repairs on older houses has more to say to a searcher than one who writes about new construction.
- residents (2025 estimate)
- 136,688
- residents (2025 estimate)
- population change, 2020 to 2025
- -0.7%
- population change, 2020 to 2025
- housing units
- 70,335
- housing units
- of occupied homes owner-occupied
- 48.4%
- of occupied homes owner-occupied
- of homes built before 1980
- 85.4%
- of homes built before 1980
- median home value
- $100,600
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in the county
What the county's trade mix means for a page plan
Montgomery County lists 140 plumbing, heating and air-conditioning contractors, so a plumber here is one of many selling the same repair. The page plan has to separate you: a page for drain clearing, another for water heater replacement, and a review request that asks the customer to name the job.
Montgomery County's 38 roofing contractors face a slower purchase. A roof is replaced rarely, so the homeowner reads more before calling, and a roofing page that shows finished roofs, the materials used and the warranty in plain words answers the questions that come up.
County Business Patterns
Trade and home service businesses in Montgomery County
Establishments by industry, 2023
- Landscaping services146
- Plumbing, heating and air-conditioning contractors140
- Residential remodelers114
- Electrical contractors86
- Roofing contractors38
- Painting contractors33
- New home builders23
- Excavation and site preparation contractors20
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The SEO plan
What the SEO work covers each month
Clean up what Google cannot read, then write the pages, then earn the links.
1
Clear the technical problems
Crawl errors, slow pages and broken links get fixed first, and those changes usually move within 30 days.
2
Fill in the Google Business Profile
Every service, photo and service area goes into the profile, with categories that match the work you want.
3
Build one page per service
Each service you sell gets its own page, and each neighborhood or nearby city you cover gets an area page written for it.
4
Earn links to the pages that pay
Links come from local sources and trade sites, pointed at the service and area pages that bring calls.
What every SEO retainer includes
The same eight parts go into every SEO retainer, wherever the business is.
- Technical SEO foundation
- Keywords tied to revenue per lead
- On-page SEO on every page
- Content that answers buyers
- Google Business Profile and citations
- Multi-tiered semantic link building
- Schema and AI search readiness
- Tracking and monthly reporting
Proof
A garden center that used the website, SEO and ads together
Drake's 7 Dees runs a garden center. Lithium built its website, ran its SEO and managed its Google Ads, and the card's figures come from all three. The quote beside it is Daniel Busby of Willard Power Vac, which cleans air ducts, dryer vents and chimneys.
Garden center“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacAround Dayton
Nearby cities with their own SEO pages
Every city below has its own SEO page, since the searches and the competition change from one to the next. Some of those cities are in Kentucky or Indiana, outside Ohio, and the state page collects the rest of the Ohio cities we cover.
Published price
What a Dayton SEO retainer costs each month
$1,300–$3,000
per month
Typical local SEO retainer, scoped against what a lead is worth to you, with AI search optimization included.
What decides the monthly SEO price for a Dayton company?
The range above starts at a one-location business with one service to push. Extra services, extra towns and a thin profile all push it up, because each one needs pages, links and review work before it can compete. What you sell matters too, since the retainer is set against the value of one booked job.
How long does it take to see calls from search?
The first month is mostly groundwork. Technical fixes usually move within 30 days, rankings for local and long-tail terms follow around 60 to 90 days, and revenue builds from month four. The monthly report counts calls and leads from the first month, so progress is visible before rankings shift.
Do we need a new website before SEO can work?
Not always. If the site loads quickly and a customer can call from a phone, SEO can run on what you have, with new pages added as they are written. A rebuild makes sense when the site is slow, hard to edit or missing the pages the plan needs.
Can SEO work for a small trade in a big county?
It usually does, because the searches are specific. The generic repair search in a county this size is not where a small firm starts; the narrower ones come first, such as a water heater replacement or a sump pump install.
Who owns the pages and the profile if we stop?
You do. The website, the domain and the content sit in accounts with your name on them, and the Google Business Profile belongs to your business. What you would lose is the ongoing work: new pages, links and the monthly reporting.
Free action plan
Ask for a free SEO plan for Dayton
Send the site you have now and name the services that should bring more work. A co-founder takes the pages apart on a short video call and tells you which to rewrite first.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
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