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Search engine optimization for Memphis

Memphis SEO that helps customers find your business and call you.

Reach Memphis customers looking for your services, with SEO priorities and monthly reporting tied to the leads your business needs.

  • Pages for your most valuable services
  • Google profile and directory updates
  • Monthly search and lead reports
F&W Fence Co. website homepage for fence installation, supply and repair
4Xmore ranking keywords for F&W Fence Co. (190 to 745 keywords)
Google Partner badge Google PartnerView our Partners listing 5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

Reach customers ready to hire

Give Memphis customers a reason to choose your business

Lithium Marketing helps Memphis service businesses earn calls from Google through SEO. Searches for “roofing company memphis” average 720 a month. A roofer needs a page that answers the buyer's questions about the work, backed by completed projects and an easy way to request an estimate.

That approach carries across plumbing, electrical, landscaping and other home services. We choose search targets from your service list, improve the pages customers reach and work on the business profile they see before visiting your site. Your report connects that activity with calls and leads.

Where the next job is

Make Memphis coverage specific enough to act on

Memphis city covers about 290 square miles of land. Name the parts of the city you serve, and use area pages where you can add job examples and details that help customers. Repeating the same service description with a different place name doesn't help a customer decide to call.

Metropolitan Memphis extends into Arkansas and Mississippi. If you take work across state lines, describe those cities separately from Memphis. Keep your service areas accurate on the website and Google profile so a customer can establish coverage before asking for an appointment.

residents (2025 estimate)
609,647
residents (2025 estimate)
population change, 2020 to 2025
-3%
population change, 2020 to 2025
housing units
289,887
housing units
of occupied homes owner-occupied
44.9%
of occupied homes owner-occupied
of homes built before 1980
67%
of homes built before 1980
median home value
$169,000
median home value

Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.

Stand out within your trade

Give buyers more than a business name

The plumbing, heating and air-conditioning category contains 221 establishments in Shelby County. Show what your company does particularly well: the services you provide, photos of your work and answers to the questions your customers bring to an estimate. Those details give your search pages a purpose beyond repeating a keyword.

For the 38 painting contractors recorded in Shelby County, a service page can explain preparation, surfaces and what an estimate covers. A similar level of detail helps a landscaper explain installation work. Specific job information earns its place even when the customer has never heard of your company.

County Business Patterns

Trade and home service businesses in Shelby County

Establishments by industry, 2023

  • Plumbing, heating and air-conditioning contractors
    221
  • Landscaping services
    200
  • Electrical contractors
    146
  • Residential remodelers
    145
  • New home builders
    69
  • Pest control companies
    59
  • Roofing contractors
    48
  • Painting contractors
    38

Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).

The SEO work

Turn the service list into a search strategy

We prioritize the pages and profile work most closely connected to the jobs you want.

1

Find gaps between searches and pages

We compare the jobs you sell with search terms and your existing pages. Important services without a strong page go on the work list.

2

Repair the technical obstacles

We check indexing, internal links and page performance, then fix problems that prevent customers or search engines from reaching your content.

3

Add the details that earn trust

Your project photos and job knowledge shape the copy. We improve the Google profile, check directory information and support customer review requests.

4

Review which searches produced leads

Monthly reporting covers visibility and contacts. We use those results to choose further content and link work, with your booking feedback informing the priorities.

What every SEO retainer includes

The same eight parts go into every SEO retainer, wherever the business is.

See the full SEO service

  • Technical SEO foundation
  • Keywords tied to revenue per lead
  • On-page SEO on every page
  • Content that answers buyers
  • Google Business Profile and citations
  • Multi-tiered semantic link building
  • Schema and AI search readiness
  • Tracking and monthly reporting

A complete client project

Drake's 7 Dees: website, SEO and Google Ads

Drake's 7 Dees hired Lithium to build its garden center website, improve SEO and run Google Ads. Its case report tracks organic traffic alongside advertising conversions. Dave Turin, who runs the excavation business Dozer Dave, shares his recommendation of co-founder DJ Van Zanten in the testimonial.

Drake’s 7 Dees garden center and landscaping website homepageGarden center

Drake’s 7 Dees

380%more organic traffic

in one year

Google Ads conversion rate
26.4%
Google Ads conversion rate
leads in 60 days
744
leads in 60 days
Read the case study
“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDave TurinDozer Dave

Search plans by city

Look at the markets beyond Memphis

If your search plan reaches Southaven, use its Mississippi page. Jonesboro, Little Rock and Conway each have Arkansas SEO pages, while our Tennessee page helps you explore the rest of that state.

Published price

Set the monthly scope of your SEO work

$1,300–$3,000

per month

Typical local SEO retainer, scoped against what a lead is worth to you, with AI search optimization included.

FAQ

Buying SEO with a clear measure of progress

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

What determines the monthly SEO quote for my business?

The amount of work your site needs and the services you want to grow determine the scope. Typical retainers cost $1,300–$3,000 a month. We consider revenue per lead when choosing priorities, then explain the technical fixes, pages and ongoing work that belong in your proposal.

How soon should I look for a change in search performance?

Early technical improvements usually show movement within 30 days. Local and more specific search terms typically take 60 to 90 days, with revenue tending to build from month four. We track leads during that work so you can discuss progress against business results as well as search positions.

Is SEO a sensible expense for a small service crew?

It can be, if the work you want has search demand and enough value to support an ongoing retainer. We'll discuss capacity, margins and your existing leads before recommending it. For a small crew, a few profitable services may be enough to focus the search plan.

Does SEO include Google Maps and AI search work?

The retainer covers your Google Business Profile and content that search and AI systems can read. That includes accurate business details, structured data and direct answers to customer questions. Google controls map placement, and AI systems choose their own sources; neither a map position nor an AI mention is promised.

What do you need from the owner during SEO?

Your service knowledge and feedback on lead quality are the most valuable inputs. We also need access to the site and business profile, plus permission to use project photos and customer material. You review factual details so the pages reflect how you perform the work and where you can take jobs.

Free action plan

See which Memphis searches your business could pursue

Share your website, service list and the jobs you'd like more of. On a short video call, a co-founder will explain the gaps in your search presence and outline your free SEO action plan.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan