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PPC and Google Ads for New Orleans

A PPC agency for New Orleans service businesses seeking more leads.

Put your New Orleans Google Ads budget behind the jobs you want, with campaign reports showing calls and average cost per lead.

  • Search terms checked for wasted spend
  • Landing pages matched to the ad
  • Budget changes backed by lead reports
Drake’s 7 Dees garden center and landscaping website homepage
380%more organic traffic for Drake’s 7 Dees (in one year)
Google Partner badge Google PartnerView our Partners listing 5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

Spend on the right searches

New Orleans PPC needs a reason for every budget change

Lithium Marketing manages PPC campaigns that bring New Orleans service businesses calls and quote requests. The average click for “garage door repair new orleans” is $57.74. Before buying that traffic, we check that the ad describes the job you sell and the landing page gives the visitor a clear way to contact you.

A campaign needs to earn its budget through leads and bookings. We track calls and forms, review search terms and ask which requests became work. That gives you a better basis for deciding what to fund than clicks alone, across plumbing, roofing, landscaping and other local trades.

Weather and capacity

Let your booking history guide the calendar

New Orleans has short, generally mild winters and hot, humid summers. If your service requests rise with summer heat, we can plan extra budget around the pattern your own records show. We also check that your crew has room for more appointments before raising the budget.

Summer is the wettest part of the year in New Orleans. If wet weather affects the jobs you advertise or your ability to complete them, bring that history to the planning call. Campaign schedules should reflect your business, including when to promote estimates and when to reduce spending.

residents (2025 estimate)
362,154
residents (2025 estimate)
population change, 2020 to 2025
-5.7%
population change, 2020 to 2025
housing units
195,552
housing units
of occupied homes owner-occupied
51.2%
of occupied homes owner-occupied
of homes built before 1980
73.7%
of homes built before 1980
median home value
$315,700
median home value

Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.

Who you want to hire you

Make a specific offer in a broad trade market

Orleans Parish records 39 landscaping service establishments. An ad for maintenance and an ad for an installation project may attract different customers, so we separate the offers when your business sells both. The landing page and estimate request should explain the work named in the ad.

Electrical contractors total 41 establishments in Orleans Parish. For an electrician, a planned upgrade campaign should describe the upgrade; an urgent repair offer should state the response the business can provide. Clear wording helps your team spend less time correcting expectations after the click.

County Business Patterns

Trade and home service businesses in Orleans Parish

Establishments by industry, 2023

  • Residential remodelers
    84
  • Plumbing, heating and air-conditioning contractors
    41
  • Electrical contractors
    41
  • Landscaping services
    39
  • New home builders
    34
  • Painting contractors
    11
  • Excavation and site preparation contractors
    10
  • Roofing contractors
    8

Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).

Account setup and improvement

Test the offer before expanding the spend

Your budget funds a measurable campaign, with changes based on the requests coming in.

1

Agree on the jobs and spending limit

We review the current account if you have one and identify the services to promote. You confirm capacity and the areas where those jobs make sense.

2

Prepare the ad’s landing page

We match the headline, service details and contact options to the offer. Conversion tracking is tested before the campaign starts buying traffic.

3

Review searches and remove waste

We check the account daily through the first 30 days, then weekly. Bids, targeting and exclusions are adjusted using the searches and leads the campaign receives.

4

Compare leads with booked work

Reports show calls, forms and campaign average cost per lead. Your booking feedback helps decide which offers deserve more budget and which need to change.

What every Google Ads account includes

The same eight parts go into every Google Ads account, wherever the business is.

See the full Google Ads service

  • Conversion tracking, properly wired
  • Landing pages per intent
  • Match types and negatives
  • Responsive search ads
  • Geo and audience targeting
  • Bid management
  • Remarketing
  • Looker Studio reporting

Paid search in a larger program

Website, SEO and Google Ads for Sarkinen Plumbing

The Portland-area plumber Sarkinen Plumbing received a website plus SEO and Google Ads from Lithium. Its case includes both paid and organic performance measures from that program. Drake Snodgrass contributes a separate recommendation about his experience at the garden center Drake’s 7 Dees.

Search visibility report ranking sarkinenplumbing.com first among local plumbing competitorsPlumbing

Sarkinen Plumbing

2Xleads

on the same budget

search visibility
3.75X
search visibility
ads conversion rate
27.37%
ads conversion rate
Read the case study
“Lithium has moved us to page 1 in Google search organically. Prior to working with them we spent a huge part of our marketing budget on paid search. Website redesign was a great experience.”
Drake SnodgrassDrake SnodgrassDrake’s 7 Dees

Targeting beyond New Orleans

Choose each additional market deliberately

Review PPC options for Louisiana locations such as Metairie, Kenner and Baton Rouge through these links and the statewide directory. The linked guides also cover Gulfport, Biloxi and Hattiesburg in Mississippi if those markets fall within your plans.

Published price

Separate the management fee from your New Orleans ad budget

From $500

per month in management

Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.

FAQ

Questions about the money behind a PPC campaign

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

What do we pay you, and what do we pay Google?

For management, Lithium charges from $500 a month; plan for that fee plus ad spend billed by Google. To price the management work, we consider your planned ad spend, which channels need campaigns and the landing pages we need to create or improve. You can review those costs in the proposal before deciding to proceed.

How soon will there be enough information to judge the ads?

Initial results typically appear during the first week after launch. Early calls and forms help us identify problems, while a longer run shows which requests become jobs. Before recommending a budget increase, we review the leads with you to see which services are attracting customers your crew can help.

Can Google Ads make sense for a small New Orleans crew?

It can when the jobs you want can support the campaign cost and your team can respond to the leads. We start with a defined offer and spending limit. A small crew may benefit from a narrow campaign, but the booking results must justify continuing it.

What will the report tell us about ad performance?

You will see calls, form leads and average cost per lead by campaign. We pair that with your feedback about appointments and booked jobs. This helps distinguish an offer that generates customer interest from one that brings work your crew wants to do.

Are we committed to paid search indefinitely?

The standard engagement starts with six months, then moves to monthly terms with 30 days’ notice. Your proposal sets out the management work and fees. Advertising spend remains a separate budget that we discuss against performance and your capacity to take on jobs.

Free action plan

Bring your New Orleans ad budget in for a review

Share the services you advertise, current spend and what your leads turn into. A co-founder will examine the offer and budget with you on a short video call and outline a free PPC plan.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan