PlumbingSarkinen Plumbing
2Xleads
on the same budget
- search visibility
- 3.75X
- search visibility
- ads conversion rate
- 27.37%
- ads conversion rate
Web design in New York City
Web design for New York contractors that shows the work and gets the call.
You own the finished site and domain, and each page is built so a New York customer on a phone sees your work, then calls.
- Project photos ahead of the form
- Call button a thumb away
- Pages for owners and landlords
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Web design, start to finish
A New York City website built around older buildings
The website is where your SEO and ads send people, and Lithium Marketing builds it for New York City service businesses to do one job: turn the visit into a call. In New York City the median home was built in 1952, and 78.9% of homes went up before 1980, so your project pages should look like the places your customers live: older apartments and buildings, each with a note on what you found and what you fixed.
As of 2025, New York City had the highest residential rent costs of any American city. If landlords and property managers hire you to keep rental units working, give them a page of their own that covers how you schedule around tenants, how you bill and how to reach you fast.
Where visitors come from
Trade searches that land on your New York site
Trade searches naming New York run into the hundreds each month: “roofing company new york” draws about 880 a month, and “water damage restoration new york” about 320. We build for the visitor on a phone. The service they searched for, a photo of similar work and a call button all sit on the first screen, on pages built to load fast.
Put the boroughs you cover near the top of every page, too. A customer in Queens shouldn’t have to scroll to find out whether a company based elsewhere in the city comes to them.
| Search | Searches a month | Cost per click |
|---|---|---|
| web design new york | 1,600 | $13.52 |
| web designer new york | 1,600 | $13.52 |
| website design new york | 1,600 | $13.52 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 92 to 644 Google reviews each
- Directories in the top 10
- Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber new york”, as Google showed it to a searcher located in New York. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The housing stock
Old buildings, few new ones, and what your gallery should show
Brooklyn’s housing is older still: in Kings County the median home was built in 1944. Brooklyn is also known for a distinctive architectural heritage, so if you restore, repair or repaint older buildings there, photos that show the original details you kept will do more for your site than any stock image.
Only 6.8% of the city’s housing was built in 2010 or later. If you build new or take buildings down to the studs, give that work its own gallery page, apart from the repair jobs, so a customer planning a big project finds it fast.
- residents (2025 estimate)
- 8,584,629
- residents (2025 estimate)
- population change, 2020 to 2025
- -2.5%
- population change, 2020 to 2025
- housing units
- 3,678,486
- housing units
- of occupied homes owner-occupied
- 32.8%
- of occupied homes owner-occupied
- of homes built before 1980
- 78.9%
- of homes built before 1980
- median home value
- $777,600
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Brooklyn
Remodelers and pest companies need different websites
Kings County has 1,378 residential remodelers, the largest group on the chart. A remodeler’s site has to stand apart from that many others through specifics: a project page for each type of job, the borough and scope of each one, and the owner’s name and face on the about page.
A pest control company, one of 105 in Kings County, needs the opposite: the pests you treat, the boroughs you cover and the phone number, all before the first scroll. Photos matter less here than how fast a visitor reaches the call button.
County Business Patterns
Trade and home service businesses in Kings County
Establishments by industry, 2023
- Residential remodelers1,378
- Plumbing, heating and air-conditioning contractors784
- Electrical contractors593
- New home builders320
- Painting contractors184
- Landscaping services153
- Pest control companies105
- Glass and glazing contractors87
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The build
Building your New York website, step by step
Your photos and your sign-off drive each stage; we handle the writing, the build and the testing.
1
Kickoff call and photo pull
On the kickoff call we go through your services and the boroughs you work in, and you pick the job photos that show your best work. We write the copy.
2
Approve the design on your phone
You review the layouts on your own phone first, with the call button, your boroughs and your photos placed where a visitor sees them.
3
Build, then test every path to a call
Pages go up on WordPress with GA4, call tracking and schema in place, and we test each form and phone link the way a customer would.
4
Launch and learn to edit it
The site goes live after a final check on phones and desktops, and you get a private Loom video showing how to make your own edits.
What every Lithium website includes
The same eight parts go into every website build, wherever the business is.
- Sub-2.5-second mobile load
- Mobile-first conversion path
- A clear first screen
- SEO-ready architecture
- Google Business Profile alignment
- Real proof where it converts
- Tracking tied to revenue
- Accessible and AI-search ready
Proof
Sarkinen Plumbing: website, SEO and Google Ads working together
Sarkinen Plumbing is a plumber in the Portland area. Its new website came from Lithium, along with the SEO and Google Ads that ran beside it, so read the card as the result of all three. The quote is Matt Johnson’s, from his time running On-Target Landscape.
Plumbing“Lithium Marketing is awesome to work with and the results you’ll get are outstanding. Once I started working with them I saw increase in my online presence and my sales increased too. I would highly recommend them to anyone looking for help with marketing!”
Matt JohnsonOn-Target LandscapeNearby cities
Websites for companies working past the city line
Your new site can carry a page for each nearby city you work in. Start with the web design pages below: three in New Jersey (Jersey City, Newark, Elizabeth) and three elsewhere in New York State (Hempstead, Mount Vernon, Freeport), plus the state page for everywhere else.
Published price
New York City website pricing, start to finish
$5,000
typical project
Larger sites get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch. You own the domain, hosting account, WordPress install and content.
FAQ
Website questions from New York contractors
Still curious?
Call (503) 766-5964 or email [email protected].
What makes a New York website cost more than the typical build?
Size. A site with far more pages than a typical service business site, such as a large project archive or dozens of separate service pages, gets its own quote up front. Your trade and your photos don’t change the price; the page count does.
Do I own the site if I stop working with Lithium?
Yes. The domain, hosting account, WordPress install and content are in your name from the start, so the whole site goes with you if you leave. Nothing about it is rented from us.
How long does a new website take?
Six to nine weeks from kickoff to launch is typical. Most of that time goes to writing, your design review and testing, and the schedule moves faster when your photos and feedback come back quickly.
What happens to my old site’s pages and rankings?
They carry over through redirects. Before launch, every old page with traffic or links gets pointed at its new address, and we check Search Console after the switch for anything that slipped. Rankings can shift during any rebuild, and the redirects protect what you have already earned.
Do you host and maintain the site after launch?
If you want us to. Optional hosting and maintenance is $99 a month and covers secure hosting, daily backups, software and security updates and basic changes. Because the site is yours, you can also host it anywhere and have your team edit pages in WordPress.
Free action plan
Get a free page plan and quote for a New York City website
Send the link to your current site and tell us which jobs and boroughs bring you the best work. On a short video call, a co-founder sketches the page list for a new site around them and gives you a price and a launch window before you decide.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ