A PPC agency for Norfolk trades pursuing more work.

The starting management fee is $500 a month, plus ad spend. Ad spend, the channels run and landing page work determine the fee for your account. Bring the current account and landing pages for review. We can then put a price on the proposed work and show you how it sits alongside the advertising budget.

Start with the value of a booked job and the share of leads your team typically books. Those figures help establish a lead cost the business can support. We then compare campaign average cost per lead with your booking feedback. The decision rests on the campaign’s performance, not on the cheapest individual click.

Tell us which requests became bookings, which were outside your services and which could not be reached. The campaign report shows calls, leads and cost per lead; your feedback explains the customer outcome behind that summary. Together they can point to a search term, landing page or spending decision that needs attention.

Initial results typically appear within the first week of running Google Ads. We can examine those early contacts, but deciding what to spend next also takes booking feedback. Tell us which leads became jobs and what those jobs were worth, so we can compare the campaign’s lead costs with the work it brought in.

Additional channels are proposed when there is a reason to test them, with their management scope agreed in advance. Lithium also runs Microsoft Ads and Meta advertising on Facebook and Instagram. A six-month initial agreement is usual; afterward, service renews monthly and requires 30 days’ notice to end. Review the proposal’s channel scope and terms before signing.