FenceF&W Fence Co.
4Xmore ranking keywords
190 to 745 keywords
- top-3 rankings (3 to 28)
- 9X
- top-3 rankings (3 to 28)
- core search conversion rate
- 27.78%
- core search conversion rate
PPC in Ogden, Utah
Ogden PPC that reports calls, leads and cost per lead.
Ogden PPC from $500 a month in management, plus ad spend, with the account in your name and reports on calls, leads and cost per lead.
- Wasted search terms cut monthly
- Weekly budget checks from month two
- Each service gets its own campaign
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Ogden PPC, answered
What a click is worth in Ogden
Google Ads in Ogden starts with one number: what a click costs. “garage door repair ogden” averages $60.04 a click, so a campaign without call tracking is buying clicks it cannot account for. Lithium Marketing manages those accounts for Ogden service businesses and builds the tracking before the budget moves.
The account is opened under your business name, and it stays yours if the work ever ends. GA4, call tracking and the conversion tags are wired before the first campaign, so a call from an ad shows up in the monthly report beside the campaign that produced it.
Click costs in Ogden
What each trade’s clicks cost
The spread across trades is wide. “plumber ogden” averages $36.38 a click, “pest control ogden” $33.68 and “electrician ogden” $21.23, while “landscaping ogden” sits at $13.16. That spread sets the order: the expensive trades need a tighter landing page and a cleaner negative list before the budget grows.
The results page we recorded for “plumber ogden” had no sponsored results on it. Ad slots appear and disappear by searcher, hour and budget, which is why paid campaigns work alongside the profile and the organic pages, not on their own.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency ogden | under 10 | not reported |
| ppc agency ogden | under 10 | not reported |
| ppc management ogden | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair ogden | 170 | $60.04 |
| plumber ogden | 1,000 | $36.38 |
| pest control ogden | 480 | $33.68 |
| electrician ogden | 260 | $21.23 |
| roofing company ogden | 170 | $15.46 |
| landscaping ogden | 260 | $13.16 |
| hvac repair ogden | 30 | not reported |
| water damage restoration ogden | 20 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- Not shown
- Search ads
- None recorded
- Local listing reviews
- No review counts shown
- Directories in the top 10
- Angi, Better Business Bureau, Facebook, HomeAdvisor
- AI Overview
- Shown above the results
- People also ask
- Not shown
Source: one Google results page for “plumber ogden”, as Google showed it to a searcher located in Ogden. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Ogden market
Season, map and the county’s trade mix
Ogden summers are hot and dry, with highs frequently reaching 95 °F, and winter brings snow. If your calls follow the seasons, the budget should build before the rush and peak inside it, set against your own call history.
The metro runs past the city line as well: 672,784 people live in the Ogden-Clearfield metro area. A campaign that targets only the city leaves the rest of that map to whoever bids on it.
- residents (2025 estimate)
- 89,510
- residents (2025 estimate)
- population change, 2020 to 2025
- +2.5%
- population change, 2020 to 2025
- housing units
- 36,061
- housing units
- of occupied homes owner-occupied
- 61.3%
- of occupied homes owner-occupied
- of homes built before 1980
- 65.8%
- of homes built before 1980
- median home value
- $355,600
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Weber County
Why the bid list is shorter than the trade list
Weber County lists 75 electrical contractors and 58 painting contractors. With that many businesses selling the same work, the negative keyword list does as much work as the bid.
The county’s largest trade group is new home builders at 131, and a single repair search is a poor fit for that business. The trades that do are the ones with an urgent job at the other end of the search, and those campaigns get a landing page that leads with the phone number.
County Business Patterns
Trade and home service businesses in Weber County
Establishments by industry, 2023
- New home builders131
- Landscaping services130
- Plumbing, heating and air-conditioning contractors122
- Residential remodelers90
- Electrical contractors75
- Excavation and site preparation contractors69
- Painting contractors58
- Roofing contractors48
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The first month
The work behind an Ogden ad account
Nothing gets spent until the tracking works, and the first campaign follows the calls you already get.
1
Start from your best jobs
We look at the work you want more of and the months your crews can take it, then build the campaigns around those jobs.
2
Track calls and forms first
GA4, call tracking and conversion tags go in before the first campaign, so each call and form lands in the report beside the campaign that produced it.
3
Build a page for each job
Each service you want more of gets a landing page with the phone number first, a short proof section and a form that asks for the address.
4
Morning checks for 30 days
We work the bids and search terms every morning for the first 30 days. After that the account gets a weekly review against the calendar you set.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
Proof
F&W Fence Co.: the numbers and the work behind them
Kevin Atiyeh, of Atiyeh Bros, gives the words beside the card. The case is F&W Fence Co.: Lithium built its website, ran its SEO and managed its Google Ads, and the card’s numbers come from those three services.
Fence“Lithium Marketing has done a good job with understanding our Company and what we specialize in and applying that to our digital marketing.”
Kevin AtiyehAtiyeh Bros CarpetAround Ogden
Ads for the cities you serve
The same account can run ads in each city below, and bids are set one city at a time. If your crews take work in Roy or South Ogden, put those on the campaign list too; the Utah page covers the other cities on our list.
Published price
The management fee for an Ogden Google Ads account
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Ad budget questions Ogden owners bring up
Still curious?
Call (503) 766-5964 or email [email protected].
How do I set an ad budget in Ogden?
Start with what one booked job is worth and how many your crews can take this month. A trade at $60 a click needs fewer wasted searches than one at $13, so the budget and the negative list get set together. We land on a starting figure on the strategy call, then revisit it when the account has cost data of its own.
How soon can a campaign go live?
As soon as the tracking is verified, which is the first thing we build. Calls often reach the line inside the first week, and the search terms that never convert come out from there.
What does the agreement commit me to?
The first term is six months, then it runs month to month. Give 30 days’ notice to stop it.
Do I need Microsoft Ads or social ads too?
For most trades, Google comes first because the search itself carries intent. Microsoft Ads and Facebook or Instagram can follow, once the Google account has a cost per lead you can read and your customers spend time on those platforms.
What shows up in the monthly report?
You see each campaign with the calls and leads it produced and the cost per lead it ran at. Mark a lead as booked work and the report carries that job back to the campaign that started it. Between reports, the Looker Studio dashboard stays open to you.
Free action plan
See what your Ogden clicks cost
Name the work you want more of and the months your crews can take it. A co-founder will set the Ogden click costs against that calendar on a short video call, then show where the budget should sit.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ