Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
Paid search in Owensboro, Kentucky
Owensboro businesses get Google Ads that bring calls and leads, with the ad account in their name and a monthly report on cost per lead.

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Businesses
we’ve worked with
Businesses we’ve worked with
Paid search, answered
In Owensboro, a click on “garage door repair owensboro” averages $30.59, so a campaign that brings the wrong caller burns money fast. Lithium Marketing runs Google Ads for Owensboro service businesses, and we start with the search terms, the landing page and the report that shows calls, leads and cost per lead.
Click prices vary by trade. “electrician owensboro” draws 320 searches a month at $7.25 a click, and “pest control owensboro” clicks average $17.68. Those numbers decide how much room a campaign has before a lead costs too much.
Click costs in Owensboro
“plumber owensboro” clicks average $8.15, while “landscaping owensboro” clicks average $4.32. The plumber’s budget buys fewer clicks for the same spend, so the landing page has to convert a higher share of them.
For “plumber owensboro”, the local listings led the page. No paid ads came up when we checked the results page, so the local listings were carrying it. A paid campaign has to give a searcher a reason to choose it over the listing they were about to tap.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency owensboro | under 10 | not reported |
| ppc agency owensboro | under 10 | not reported |
| ppc management owensboro | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair owensboro | 90 | $30.59 |
| pest control owensboro | 320 | $17.68 |
| plumber owensboro | 880 | $8.15 |
| electrician owensboro | 320 | $7.25 |
| landscaping owensboro | 170 | $4.32 |
| hvac repair owensboro | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Source: one Google results page for “plumber owensboro”, as Google showed it to a searcher located in Owensboro. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Owensboro market
Day-to-day temperature differences can be high during the winter, so if your calls follow the cold, the budget should move with them. If a hot stretch brings calls, the same rule applies. The point is to set the monthly budget from your own call history, not from a national average.
A campaign can also target by town, so a business that covers Evansville, Indiana and Bowling Green, Kentucky should set bids city by city, not one radius.
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Daviess County
Daviess County has 38 landscaping services, and a landscaping campaign sells a finished project, not a single repair. The ad and the landing page should name the project, the property and the scope, so the caller knows what the crew will do.
Daviess County has 7 pest control companies, and a pest campaign sells a recurring service, not a one-time repair. That changes the landing page, the follow-up and what a lead is worth.
County Business Patterns
Trade and home service businesses in Daviess County
Establishments by industry, 2023
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Setup
Tracking is installed before spend goes up, and the account sits in your name.
Your login and billing stay yours, and Lithium works inside the account on the access you give.
GA4, call tracking and conversion tags are installed before the first campaign, so calls and forms show up in the monthly report.
A drain cleaning, furnace repair or garage door replacement ad gets its own group and landing page.
For the first 30 days, bids and search terms are reviewed daily; after that, weekly, against the budget your call history supports.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
Proof
The card shows Drake’s 7 Dees, a garden center that hired Lithium for a website, SEO and Google Ads. Those three pieces of work produced the numbers on it. Kevin Atiyeh, owner of Atiyeh Bros, a carpet and rug business, supplies the quote.
Garden center380%more organic traffic
in one year
“Lithium Marketing has done a good job with understanding our Company and what we specialize in and applying that to our digital marketing.”
Kevin AtiyehAtiyeh Bros CarpetAround Owensboro
Ad campaigns can be split by city, and the links below open the PPC page for each one. Evansville and Bloomington are the Indiana markets; the others sit in Kentucky and Tennessee. The state page holds the other Kentucky markets we cover.
Published price
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Still curious?
Call (503) 766-5964 or email [email protected].
Management starts at $500 a month, plus ad spend. The fee moves with the ad spend, the channels in play and any landing-page build. Ad budget is separate and stays in your account, and the fee is agreed before launch.
The first calls usually arrive in the first week once tracking is live and the landing page is ready. The account then gets daily attention for the first 30 days, then weekly, to cut wasted terms and move budget toward the searches that produce calls.
You own it. The account is opened in your business name, with your billing and your login, and Lithium works inside it as an authorized user. If the working relationship ends, the account and its history stay with you.
Google Ads is the core channel, and Microsoft Ads and Meta ads on Facebook and Instagram can be tested. A second channel makes sense when your buyers already spend time there or when the Google auction gets pricey. Compare cost per lead before adding it to the plan.
The monthly report shows calls, leads and cost per lead by campaign, and the search terms report shows what people typed. Read side by side, they show which terms deserve more budget and which should be cut.
Free action plan
Start with your trade, the offers you want to run and the months your crews are busiest. A short video call with a co-founder covers the click costs and landing pages, and sets the direction for the first budget.
What we’ll cover
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