Pasadena PPC built around what your trade’s clicks cost.

Start from the cost of a click and the value of a job. Garage door clicks average $54.10 in Pasadena and landscaping $11.36, so the same monthly figure buys very different numbers of visits, and the landing page decides how many become calls. We agree a starting figure on the video call and adjust it once real leads are priced.

A new account usually produces its first calls within the first week. The work that matters starts there: read the search terms, kill the ones that were never going to book, and shift money toward the terms that did. Cost per lead settles as that history builds.

Management starts at $500 a month, plus ad spend. It moves with the size of the media budget, the number of channels and whether landing pages are part of the job. Nothing launches until you have approved the number, and the media budget itself goes to Google, separate from the fee.

It depends on where your buyers look. Lithium can also run Microsoft Ads and Meta ads on Facebook and Instagram. Those channels join only when there is a reason to think your customer is there, and each one gets measured on its own leads before the budget grows.

The monthly sheet shows it campaign by campaign: calls, leads and cost per lead. Each lead carries the keyword and ad that produced it, so a cheap line that books nothing is easy to spot. Your team marks the jobs that closed, and that column decides where the next month’s budget goes.