GlassDixie Glass
76%more conversions
January vs the January before
- ads conversion rate
- 15.57%
- ads conversion rate
- organic traffic
- +18.2%
- organic traffic
Pay-per-click in Seattle
Water damage restoration clicks in Seattle average $93.85, so Lithium tracks every Google Ads call to its keyword and reports your cost per lead.

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Businesses
we’ve worked with
Businesses we’ve worked with
Where the ad money goes
Lithium Marketing manages Google Ads for Seattle contractors and judges every campaign by its cost per lead. That matters here because clicks are expensive: “hvac repair seattle” averages $42.05 and “roofing company seattle” $38.22, and without call tracking you pay those prices with no way to see which keyword brought in the job.
Some Seattle trades pay far less. “Garage door repair seattle” runs $14.19 a click on about 2,400 searches a month, so a garage door company can buy plenty of traffic, and the work shifts to making the landing page turn those visits into calls.
Click prices by trade
“Plumber seattle” costs $46.09 a click and “electrician seattle” $39.76. At those prices the budget should start with your highest-margin jobs, a water heater replacement before a faucet repair, and every click should land on a page built to turn it into a call.
When we looked at “plumber seattle”, no ads appeared on the page. Treat that as one snapshot: ad slots shift with the hour, the searcher and what advertisers are bidding, so we plan your spend from your own account data.
| Search | Searches a month | Cost per click |
|---|---|---|
| ppc agency seattle | 20 | not reported |
| ppc management seattle | 10 | not reported |
| google ads agency seattle | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| water damage restoration seattle | 720 | $93.85 |
| plumber seattle | 2,400 | $46.09 |
| hvac repair seattle | 480 | $42.05 |
| electrician seattle | 1,600 | $39.76 |
| roofing company seattle | 1,000 | $38.22 |
| pest control seattle | 1,600 | $29.98 |
| garage door repair seattle | 2,400 | $14.19 |
| landscaping seattle | 480 | $13.21 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Source: one Google results page for “plumber seattle”, as Google showed it to a searcher located in Seattle. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Seattle’s wet and dry seasons
Seattle gets the great majority of its yearly rain between October and March, while its summers are mild and relatively dry. If leak and water damage calls follow that rain in your business, shift budget into those campaigns as fall starts and keep it there through March; your call records from past winters set the exact weeks.
Exterior painting and landscaping can run on the opposite calendar. If dry weather is when your crews can work outside, put ad money behind exterior jobs through the summer, then pull it back toward indoor work, or pause it, once the wet months begin in October.
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Two trades, two strategies
Roofing contractors number 206 in King County, one of the smaller groups on the chart. For a roofer, the edge in Google Ads comes from structure: separate ad groups for repair, replacement and gutters, a landing page for each and a negative keyword list that filters out job seekers and DIY searches.
Landscaping services are a much larger group, with 843 in King County. A landscaper gets more from narrowing the account than from raising bids: ads for the highest-margin services, shown only in the neighborhoods the crews cover, with a call button on every ad.
County Business Patterns
Trade and home service businesses in King County
Establishments by industry, 2023
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Account setup
The account is built around the jobs you want booked, and nothing launches until calls can be traced.
Before any spend changes, we add call tracking numbers, GA4 conversions and form tags, and import booked jobs from your CRM when you have one.
Drain cleaning, roof repair or panel upgrades each get a campaign, aimed at the Seattle neighborhoods and nearby cities you serve.
Every campaign sends clicks to a page about that one job, with the phone number and estimate form on the first screen.
Bids and search terms get adjusted daily through the first 30 days, then weekly, with wasted terms added to the negative list as they show up.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
A Gulf Coast case
Dixie Glass has served the Mississippi Gulf Coast since 1946. Lithium built its website and ran its Google Ads and SEO, and all three stand behind the figures on the card. Beside the card, Daniel Busby of Willard Power Vac gives his view of Lithium.
Glass76%more conversions
January vs the January before
“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacAds beyond the city
Google Ads can bid on Kirkland or Federal Way separately from Seattle, so a city that books poorly gets a lower bid without touching the rest. The PPC pages below carry each city’s search numbers, and the Washington link has the full state list.
Published price
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Still curious?
Call (503) 766-5964 or email [email protected].
Typical accounts spend $2,000–$5,000 a month on ads, with management at $500–$1,500 a month on top of that ad spend. Trades with expensive clicks usually need the upper end to gather enough data, while a garage door company can start lower. The first month’s tracking then tells us whether to raise the budget, hold it or move it between campaigns.
Calls, leads and cost per lead, broken out by campaign and keyword, along with the search terms we cut that month. When you flag the leads that turned into jobs, in your CRM or a shared sheet, we import them, so the report tracks each campaign through to booked work.
Yes. The first step is an audit of what’s running: campaigns and keywords that bring calls stay, and search terms that burn money go. Keeping the account’s history also shows us what worked before we change anything.
For some trades, yes. Meta ads on Facebook and Instagram are a managed Lithium channel, along with Microsoft Ads and LinkedIn. Repair work usually starts on Google, because that searcher already needs the job done; a remodeler or landscaper with strong project photos can test Meta once the Google cost per lead is known.
Usually, yes. Google Ads tends to produce its first results inside a week of launch. Organic work is slower, and local rankings typically need 60 to 90 days, so a plan can use ads to cover the jobs you need booked now while SEO gains ground behind them.
Free action plan
Give us read access to your current account, or tell us which jobs you want booked and what each one is worth. A co-founder will go through it with you on a short video call, point out the search terms wasting money and suggest a starting budget for Seattle.
What we’ll cover
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ