PlumbingSarkinen Plumbing
2Xleads
on the same budget
- search visibility
- 3.75X
- search visibility
- ads conversion rate
- 27.37%
- ads conversion rate
Local SEO in St. Louis
An SEO company helping St. Louis service businesses earn more leads.
Reach St. Louis customers searching for your services through SEO that reports on calls and quote requests, with AI search work included.
- Pages for the services you sell
- Google profile and review support
- Monthly organic lead reports
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Get found before the call
St. Louis search engine optimization starts with the job
Lithium Marketing helps St. Louis service businesses compete in local search with technical repairs, service content and Google Business Profile work. Search demand includes about 1,900 monthly searches for “pest control st louis”. A treatment company needs pages that explain the pests it handles and how service begins. Your own priority jobs determine which pages we work on first.
The plumber results opened with the Map Pack when we checked “plumber st louis”. For a plumbing business, that makes the profile, customer reviews and matching website details part of the SEO plan. We inspect the results for your trade before choosing the balance of profile work, content and links.
Services customers search for
Cover the service behind a broad trade name
About 1,300 monthly searches use “electrician st louis”. The customer could need a repair, a panel upgrade or wiring for a project. We write separate explanations where the services differ, connect those pages through the site and put the estimate or call action beside the answer. That gives both the reader and Google more than a list of capabilities.
When we checked “plumber st louis”, the local listings carried 167, 1,600 and 1,000 Google reviews. A buyer can compare those histories before visiting a website. Ask customers to review their experience and respond to the feedback they leave. Keep your service descriptions and business information consistent with the profile. Google determines which businesses appear in its map results.
| Search | Searches a month | Cost per click |
|---|---|---|
| seo company st louis | 480 | $25.31 |
| seo st louis | 320 | $73.25 |
| seo services st louis | 70 | not reported |
| seo agency st louis | 30 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 167 to 1,600 Google reviews each
- Directories in the top 10
- Angi, Reddit, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber st louis”, as Google showed it to a searcher located in St. Louis. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Pages with local substance
Explain the work on existing St. Louis homes
In St. Louis city, 86.2% of housing was built before 1980. If your business repairs or improves older properties, use completed jobs to explain what you inspected, what you changed and why. Those details can answer the questions a homeowner brings to a repair or remodeling search.
St. Louis has 79 officially recognized neighborhoods. We choose area content from places you serve and jobs you can describe. Each area page needs its own account of your work there, giving a reader enough detail to decide that your experience and coverage fit their property.
- residents (2025 estimate)
- 278,144
- residents (2025 estimate)
- population change, 2020 to 2025
- -7.7%
- population change, 2020 to 2025
- housing units
- 174,111
- housing units
- of occupied homes owner-occupied
- 45.3%
- of occupied homes owner-occupied
- of homes built before 1980
- 86.2%
- of homes built before 1980
- median home value
- $197,500
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Compete on the details
Turn a trade category into a reason to call
The electrical trade includes 32 establishments in St. Louis city. Your SEO can explain the jobs that distinguish your company, supported by photos and answers about preparation, estimates and scheduling. We use the work you want to sell to guide content, then check how visitors respond.
St. Louis city has 6 pest control companies. For a treatment business, the service page should name the pests covered and explain the visit without promising an outcome the technician has not evaluated. A plumber or remodeler needs the same care with the limits of an online answer: explain the process and make contacting you easy.
County Business Patterns
Trade and home service businesses in St. Louis city
Establishments by industry, 2023
- Residential remodelers73
- Plumbing, heating and air-conditioning contractors58
- Landscaping services57
- Electrical contractors32
- Roofing contractors24
- Painting contractors17
- New home builders12
- Excavation and site preparation contractors9
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Your SEO work
Build visibility around services customers can book
We organize the retainer around the gaps between what you sell and what customers can find.
1
Inspect search access and lead tracking
We check indexing, site speed, broken links and conversion tracking to identify technical problems that obstruct your service pages.
2
Align the profile with the business
Categories, hours and service coverage should describe the company you run. We correct the profile and listings and help you request customer reviews.
3
Develop service and area content
We turn your job experience into pages answering St. Louis customers' questions, with structured data and AI-readable business facts.
4
Strengthen pages and report progress
Content, internal links and external link work support the priority pages. Monthly reporting connects search performance with calls and quote requests.
What every SEO retainer includes
The same eight parts go into every SEO retainer, wherever the business is.
- Technical SEO foundation
- Keywords tied to revenue per lead
- On-page SEO on every page
- Content that answers buyers
- Google Business Profile and citations
- Multi-tiered semantic link building
- Schema and AI search readiness
- Tracking and monthly reporting
Work you can examine
Sarkinen's website, SEO and Google Ads results
For Portland-area client Sarkinen Plumbing, Lithium delivered a website, SEO and Google Ads. The case covers that full engagement. Chris Martin describes working with Lithium for Mt. Hood Pro Painting in the accompanying testimonial.
Plumbing“Ever since we've used Lithium Marketing, our phone has been ringing off the hook and we can hardly keep up with the leads we get from Google, Facebook or through our website. Most of our leads other than referrals are through Google and it's all because of Lithium Marketing.”
Chris MartinMt. Hood Pro PaintingExpand with a reason
Look at search demand in another city
Use the Missouri listing to explore Columbia and other markets within the state. The Illinois guides cover Springfield and Peoria; the Indiana guide covers Evansville. Each is a separate market to research before adding it to an SEO plan.
Published price
Set the scope of your monthly search work
$1,300–$3,000
per month
Typical local SEO retainer, scoped against what a lead is worth to you, with AI search optimization included.
FAQ
What to settle before an SEO retainer
Still curious?
Call (503) 766-5964 or email [email protected].
Why would my St. Louis SEO proposal sit at the higher end?
More service pages, a wider coverage area and deeper technical problems can require more monthly work. We also consider the revenue you typically earn from a booked job when sizing the investment. The proposal identifies the priorities within the published range so you can judge the work against your business goals.
How soon should I expect to see movement in search?
Technical changes often show movement within 30 days; local and more specific search rankings typically take 60 to 90 days. Those are working expectations, not deadlines for a particular position. We report the completed work and organic leads each month, then adjust the priorities as the site responds.
Does SEO require a new website from Lithium?
An existing website can support SEO if it allows the changes the plan needs. We review its structure, editing access and performance before recommending a rebuild. Some businesses need better content and technical fixes; others need a site that can support service pages and convert visitors into calls.
Is AI search optimization a separate purchase?
AI search work is included in the SEO retainer. It covers direct answers, structured data and consistent facts that help search systems understand your business. We do not promise placement in AI answers, and the reporting keeps your business goal in view: customers contacting you about work.
How long is the initial SEO agreement?
The initial term is six months, followed by monthly service with 30 days' notice. That gives technical, content and link work time to develop. We explain the monthly priorities before you sign and report what was completed, so the commitment comes with a defined body of work.
Free action plan
Discover which St. Louis searches your business is missing
Send your website link and name the services that rarely bring you search leads. Your free SEO plan identifies the pages and technical fixes to work on, with a co-founder explaining the priorities on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ