Commercial glassTown & Country Glass
13Xorganic traffic
145 to 1,849 visits a month
- top-3 rankings, up from 1
- 109
- top-3 rankings, up from 1
- Google Ads conversion rate
- 29.9%
- Google Ads conversion rate
Paid search for Tampa home services
A PPC marketing agency for Tampa focused on lead costs.
Keep Tampa advertising accountable with Google Ads, service-specific landing pages and campaign reports that show average cost per lead.
- Search terms checked for wasted spend
- Landing pages matched to the ad
- Campaign lead costs in your reports
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Make the budget answer to the business
Tampa PPC needs a plan for expensive clicks
Lithium Marketing manages paid search for Tampa service businesses, connecting ad spending with the calls and forms it produces. The average click for “hvac repair tampa” is $130.56. Before increasing a budget at that price, we check the search terms, landing page and conversion tracking to understand what the campaign is buying.
A click becomes valuable when a customer requests work your business can do. We separate your services in the account, set targeting around your coverage and use your booking feedback alongside campaign reports. You get a better basis for deciding what to keep, change or stop.
Choose the test carefully
Different trades need different starting budgets
For “garage door repair tampa”, the average cost per click is $94.17. A campaign at that price needs a focused offer and a page that makes calling easy. We look for unrelated searches to exclude and keep repair ads from sending visitors to a general homepage with no explanation of the service.
A roofing search has another starting point: “roofing company tampa” averages $30.42 per click. Those estimates help frame the budget discussion, while your campaign's lead costs and the jobs you book determine later spending. We do not recommend raising bids merely because another advertiser appears above you.
| Search | Searches a month | Cost per click |
|---|---|---|
| ppc agency tampa | 260 | not reported |
| google ads agency tampa | 110 | $60.31 |
| ppc management tampa | 30 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| hvac repair tampa | 210 | $130.56 |
| garage door repair tampa | 1,600 | $94.17 |
| plumber tampa | 1,600 | $44.64 |
| electrician tampa | 1,600 | $31.66 |
| roofing company tampa | 1,000 | $30.42 |
| pest control tampa | 2,400 | $27.60 |
| landscaping tampa | 1,300 | $14.89 |
| water damage restoration tampa | 480 | $10.70 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 528 to 1,700 Google reviews each
- Directories in the top 10
- None
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber tampa”, as Google showed it to a searcher located in Tampa. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Timing and territory
Set the campaign calendar from your own workload
Tampa has hot and humid summers with frequent thunderstorms and dry and mild winters. If weather changes your calls or your ability to complete work, include that pattern in the advertising plan. We compare your lead history and available appointments before deciding when a campaign should get more budget.
The Howard Frankland Bridge, Courtney Campbell Causeway and Gandy Bridge connect Tampa with Pinellas County across Tampa Bay. Decide if cross-bay jobs belong in your campaign before paying to reach them. Targeting should follow the locations and project sizes your team wants, with exclusions for areas you do not cover.
- residents (2025 estimate)
- 413,554
- residents (2025 estimate)
- population change, 2020 to 2025
- +7.3%
- population change, 2020 to 2025
- housing units
- 182,425
- housing units
- of occupied homes owner-occupied
- 50.3%
- of occupied homes owner-occupied
- of homes built before 1980
- 44.5%
- of homes built before 1980
- median home value
- $420,400
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Give the ad a reason to be clicked
Bid for a defined service, not a broad category
The landscaping sector includes 585 establishments in Hillsborough County. A landscaping company's ads should identify the offer being promoted, such as a project estimate or an ongoing service the business provides. We connect that offer to its own landing page and review the search terms for signs the ad is attracting a different kind of work.
Glass and glazing contractors number 42 establishments in Hillsborough County. A specialized trade still needs to distinguish the jobs it sells: a commercial project and a household repair may need different ads. For any trade, your service list and booking feedback are better guides to the account than one catch-all campaign.
County Business Patterns
Trade and home service businesses in Hillsborough County
Establishments by industry, 2023
- Plumbing, heating and air-conditioning contractors631
- Landscaping services585
- Residential remodelers558
- Electrical contractors388
- New home builders322
- Painting contractors284
- Roofing contractors142
- Pest control companies125
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Account setup and ongoing decisions
Put the spending controls in place before scaling
A working account needs a clear offer, reliable tracking and an owner who can tell us which leads booked.
1
Review the paid traffic you already buy
We inspect searches, locations and existing conversion data. Unrelated terms and poorly matched pages go onto the correction list before a budget increase.
2
Test the measurement with the landing page
We connect call and form tracking, then test the actions a prospective customer takes. Reports should distinguish a service lead from an unrelated button click.
3
Set service and location boundaries
The account separates offers that need different ads or pages. We agree on the starting spend and the areas you want to reach, including any cross-bay coverage.
4
Tune the account against lead quality
Review and optimization happen daily for the first 30 days, then weekly. We use campaign average cost per lead and your booking feedback to guide bids and spending.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
A paid-search example from Portland
Commercial glass results across ads, SEO and a website
Lithium's engagement with Portland commercial-glass company Town & Country Glass included Google Ads, SEO and a new website. The case separates the reported search and advertising measures. You can also read Daniel Busby's account of working with Lithium at Willard Power Vac, an air duct, dryer vent and chimney cleaning business.
Commercial glass“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacCompare advertising territories
Extend a Tampa campaign only where you want jobs
Brandon, Clearwater and St. Petersburg each have a PPC guide for comparing service areas. Lakeland, Spring Hill and Orlando are linked too, along with the Florida directory, so you can examine another city before adding it to your targeting.
Published price
Separate the agency fee from the media budget
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Tampa PPC questions about spending and results
Still curious?
Call (503) 766-5964 or email [email protected].
What do I pay Lithium versus Google?
Lithium's management fee starts from $500 a month, plus ad spend paid for the advertising itself. The fee depends on ad spend, the channels we run and landing page work. Your proposal sets out that scope so you can review the agency cost and the media budget separately.
Can you run a campaign with a small advertising budget?
A limited budget may work for a narrow service and territory. We check click costs and your margins before recommending the test. If the budget cannot support enough traffic to evaluate the offer, we say so and discuss a smaller target or another way to pursue leads.
When can a new PPC campaign begin bringing leads?
Initial results typically arrive within the first week of a campaign running. That gives us early information about searches and conversions, followed by ongoing changes to the account. Lead volume and cost depend on the offer, market and budget; we use the opening results to decide what needs adjusting.
What will I see when we review advertising performance?
You will see calls, forms and average cost per lead by campaign. We ask your team which leads turned into estimates or booked jobs so we can discuss quality as well as volume. That feedback helps identify an offer attracting the wrong work or an area that deserves less spending.
What happens after the initial PPC agreement ends?
Service continues month to month on 30 days' notice after the usual six-month initial term. We review those terms with the proposed scope before launch. Advertising spend remains separate from the management fee, and decisions to expand the budget are discussed with you.
Free action plan
Check your Tampa ad spending before increasing it
Show us where the advertising money goes: your account, landing pages and a few leads that did or did not book. Your free PPC plan starts with a short video call, where a co-founder examines the spending and recommends what to test.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ