GlassDixie Glass
76%more conversions
January vs the January before
- ads conversion rate
- 15.57%
- ads conversion rate
- organic traffic
- +18.2%
- organic traffic
Search work in The Dalles
SEO for The Dalles trades that earns the call from the job page a customer finds.
The Dalles SEO built around the job a customer searches, with a monthly report that counts the calls and leads those pages bring.
- Trade pages written for the job
- A profile that lists the same work
- The monthly report counts calls
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
What the search asks for
How SEO works for a trade in The Dalles
"Plumber the dalles" draws about 170 searches a month, which is more than any other trade search that names the city. Lithium Marketing builds the page for the job behind that search, names the town in the title, puts the work in the first two sentences and keeps the services on your Google profile identical to the page's. A general services page does not answer a search that specific.
That is the whole argument for depth here. One page written around the work you want, backed by a profile with the same services and photos from finished jobs, does more than ten pages that describe a company. The monthly report counts the calls and leads those pages bring.
Where the searches land
The local listings come first, and a directory fills the rest
A search for "plumber the dalles" puts a Map Pack at the top of the page, and one of those rows carried a My Ad Center label, so the space is not all organic. The top ten below the listings included Facebook, MapQuest, Yellow Pages and Yelp. That is where a customer lands when your own page and profile do not answer the question.
Wasco County has 735 business establishments in all, so the trade you sell is a slice of a small market. That argues for depth: a complete profile with the categories, services, hours and towns, a page that names the same things, and a review request that goes out after a finished job.
| Search | Searches a month | Cost per click |
|---|---|---|
| seo agency the dalles | under 10 | not reported |
| seo company the dalles | under 10 | not reported |
| seo services the dalles | under 10 | not reported |
| seo the dalles | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 12 to 137 Google reviews each
- Directories in the top 10
- Facebook, MapQuest, Yellow Pages, Yelp
- AI Overview
- Shown above the results
- People also ask
- Not shown
Source: one Google results page for “plumber the dalles”, as Google showed it to a searcher located in The Dalles. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The housing behind the search
A county of older houses and the pages that follow
Wasco County's housing is old: 61.6% of it was built before 1980, and the county's median home was built in 1973. The pages that earn their place here are about repair, replacement and the age of the house, not about new construction.
The Dalles has 6,964 housing units, and 63.2% of the occupied ones are owner-occupied. The rest are rentals, so the page says if you take tenant work and who signs off on the repair.
- residents (2025 estimate)
- 15,745
- residents (2025 estimate)
- population change, 2020 to 2025
- -1.7%
- population change, 2020 to 2025
- housing units
- 6,964
- housing units
- of occupied homes owner-occupied
- 63.2%
- of occupied homes owner-occupied
- of homes built before 1980
- 69.7%
- of homes built before 1980
- median home value
- $360,800
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
The county counts
A short list in each repair trade
In Wasco County, 13 plumbing, heating and air-conditioning contractors and 4 roofing contractors sell to a customer who can read the top few pages in one sitting, so each page has to say what it does, where it does it and what the customer should have ready.
Pest control is a different search. "Pest control the dalles" draws about 40 searches a month, and someone with ants in a kitchen is not reading a company history. The answer belongs in the first two sentences, with the town named and the phone number where a thumb can reach it.
County Business Patterns
Trade and home service businesses in Wasco County
Establishments by industry, 2023
- New home builders16
- Landscaping services16
- Plumbing, heating and air-conditioning contractors13
- Residential remodelers8
- Electrical contractors7
- Excavation and site preparation contractors7
- Roofing contractors4
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The retainer
How the search work runs for a business here
The technical work comes first, then the pages and the profile, then the links that move them, and the report stays in calls and leads.
1
Repair the crawl and the load time
Crawl errors, slow templates and broken internal links get fixed first, because every page below them depends on a site Google can read.
2
Write the page for the job
Each trade you want more of gets a page built around the search, with the town in the title and the repair in the first two sentences.
3
Match the profile to the pages
Categories, services, hours and the towns you cover go on the Google profile in the same words the site uses.
4
Earn links and count the calls
Links go to the pages that bring work, and the monthly report counts the calls and leads those pages produce.
What every SEO retainer includes
The same eight parts go into every SEO retainer, wherever the business is.
- Technical SEO foundation
- Keywords tied to revenue per lead
- On-page SEO on every page
- Content that answers buyers
- Google Business Profile and citations
- Multi-tiered semantic link building
- Schema and AI search readiness
- Tracking and monthly reporting
Glass and construction client work
Dixie Glass bought the website, the SEO and the Google Ads
Dixie Glass sells and installs glass on the Mississippi Gulf Coast. Its card numbers come from a new website, SEO and Google Ads that Lithium ran as one engagement. Marc Rickabaugh of Rickabaugh Construction gives the recommendation at the right.
Glass“We used the team at Lithium Marketing to update our website and increase our SEO. We couldn't have been happier with the results! We receive compliments about our updated website on a regular basis!”
Marc RickabaughRickabaugh ConstructionAround The Dalles
SEO pages for the nearby towns
Hood River, Troutdale and Happy Valley have SEO pages of their own, and the Oregon page carries the rest of the state.
Published price
What a retainer costs in The Dalles
$1,300–$3,000
per month
Typical local SEO retainer, scoped against what a lead is worth to you, with AI search optimization included.
FAQ
SEO questions from The Dalles trades
Still curious?
Call (503) 766-5964 or email [email protected].
What moves us from the bottom of the retainer range to the top?
The number of trades and towns you want covered, and the value of the work each page is meant to bring. A single trade in one town sits near the bottom; four trades across the county with a thin site and few reviews sit near the top.
What do you need from us before the first page is written?
Your service list, the towns you cover and a look at the site. If you have photos from finished jobs and access to the Google profile, the first page can go up sooner.
Who owns the Google profile when the retainer ends?
The business does, and it stays that way. The profile, its photos and its reviews belong to you, and the access stays in your name, so a change of retainer does not cost you the listing.
Is there enough search here for a one-truck trade?
The question is whether the searches name your job. When they do, one page can carry a retainer, because the customer is close to ready. When most of your work comes from referrals, start with the profile and the page and put the budget into ads.
Is AI search optimization a separate product or part of the retainer?
It is part of the retainer, not a separate line item. The same work that makes a page readable to a customer, with answer-first paragraphs, schema and consistent business facts, is what makes it easier for an AI answer to use. No one can promise a mention.
Free action plan
Get an SEO plan for the trades you want in The Dalles
Send your site and the trades you want more work in. A co-founder covers the missing pages and their searches on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ