Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
Web design in Clearwater, Florida
Web design searches naming Clearwater run 320 a month; Lithium builds a WordPress site you own, with project photos and a call button on every screen.

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Businesses
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Businesses we’ve worked with
Built for the phone call
A Clearwater homeowner deciding between three contractors gives each website a few seconds on a phone. If the first screen is a stock photo, a paragraph about the company and a contact form below the fold, the visitor goes back to the search result and tries the next name. Lithium Marketing designs and builds WordPress websites for Clearwater service businesses around the opposite order: the work, the area, the phone number and a quote button, all reachable with one thumb.
The housing stock gives the site its subject matter. Clearwater's median home was built in 1978, and 55.9% of its homes went up before 1980, so a remodeler, roofer or plumber can build project pages around repair and replacement work. Pages with real photos and a sentence about what was fixed do more selling than a services list, and they give the customer a reason to call the company that has done that job before.
Who searches for a designer
“Web design clearwater” draws 320 searches a month at an average click cost of $16.86. Those searches come from business owners shopping for a designer, not from homeowners looking for a repair, so the page that wins the work is the one that shows finished sites and names a price. The phrase “website design clearwater” draws 320 searches at the same click cost.
The customer searches are what the site has to serve once it is live. When we checked the results for “plumber clearwater”, the Map Pack came first. A website that loads fast, names the service in the title and matches the Google profile gives that customer one less reason to go back to the directory.
| Search | Searches a month | Cost per click |
|---|---|---|
| web design clearwater | 320 | $16.86 |
| website design clearwater | 320 | $16.86 |
| web designer clearwater | 20 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Source: one Google results page for “plumber clearwater”, as Google showed it to a searcher located in Clearwater. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Housing stock and value
Clearwater has 61,123 housing units and a median home value of $361,300. A service business selling to owners of those homes can show the value of its work with finished projects: a roof replacement, a repipe or a kitchen remodel with the before photo, the after photo and the scope. That is the material a homeowner uses to judge whether the company can handle a house at that price.
Owner-occupied homes make up 58.6% of Clearwater's occupied housing, so the site should speak to owners who plan to stay and to landlords who need a rental repaired. A page for rental properties, with the questions a property manager asks, keeps those calls from going to a company that looks residential-only. Clearwater Beach is part of the city but sits across the Intracoastal Waterway, so the service-area page should name the beach and the mainland separately.
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Two kinds of trade site
Pinellas County lists 481 residential remodelers and 145 new home builders. A homeowner hiring one of them is buying a large project, so the site has to carry the trust: finished galleries, a page for each kind of job, and a form that asks for the address, the scope and the timeline before the first appointment. A stock photo and a paragraph will not do that work.
The repair trades need the opposite first screen. A plumber, roofer or painter gets a customer with a problem, so the phone number, the service area and the hours belong at the top, with the project photos further down. Painting contractors number 166 in the county, and a painter's page should show rooms and exteriors that match the neighborhoods the company serves.
County Business Patterns
Trade and home service businesses in Pinellas County
Establishments by industry, 2023
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The build
A real phone test comes before launch: forms, call links and tracking.
Pick the finished jobs you want more of, and send the photos, the service list and the cities you cover. The copy gets written from those, not from a template.
The phone number, quote form, call tracking and GA4 go in before the design review, so every page is built around a call and not a page view.
The phone layout is the first one you see and approve, with the call button and the first screen where a customer decides. The desktop version comes after.
Every old address with traffic points at its new page before the site opens. A private screen recording then shows you how to change text and swap photos.
What every Lithium website includes
The same eight parts go into every website build, wherever the business is.
A garden center case
The garden center behind the card is Drake's 7 Dees. Its website, SEO and Google Ads all came from Lithium, so the figures belong to that three-part engagement. Nathan Boos of Hillsview Building gives his own view of working with Lithium in the quote beside it.
Garden center380%more organic traffic
in one year
“A lot of options out there for websites and SEO. I’ve worked with this team for years now and would highly recommend them. They know their stuff and deliver results. More importantly to me- they care about service and follow through on what they say they will do. Easy to work with and communicate with. Thank you!”
Nathan BoosHillsview BuildingCity pages around Clearwater
St. Petersburg and Tampa get their own briefs below because each is a separate search market. The other nearby cities have pages too, and the Florida page links the whole state.
Published price
$5,000
typical project
Larger sites get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch. You own the domain, hosting account, WordPress install and content.
FAQ
Still curious?
Call (503) 766-5964 or email [email protected].
The page count drives it. A company with one service and one city needs a short site; one that wants a page for each service, each city and each finished project needs a longer one. Lithium prices the larger build in a fixed proposal before work begins, and the typical service business site is $5,000.
Old addresses that carry traffic get redirected to their new pages, and the service list, photos and reviews worth keeping move across. The launch plan lists every redirect before anything goes live.
The domain stays in your name, and the site, hosting and WordPress install sit in accounts your business controls. Anything else on the domain, such as email, is listed at kickoff and left with its current provider.
A new service page does not mean another build. The templates are editable, so adding one means copying an existing page, changing the text and dropping in photos. A screen recording shows where the templates and the menu live, and none of it needs code.
Six to nine weeks from kickoff to launch for a typical service business site. The schedule depends on how quickly the photos, the service list and the approvals come back, so the kickoff call sets the dates and the build follows them.
Free action plan
Bring the link to your present site and three or four photos from a recent job. A co-founder takes the first short video call and will cover the page list, the quote and the week the site can go live.
What we’ll cover
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ