FenceF&W Fence Co.
4Xmore ranking keywords
190 to 745 keywords
- top-3 rankings (3 to 28)
- 9X
- top-3 rankings (3 to 28)
- core search conversion rate
- 27.78%
- core search conversion rate
Web design in Naperville, Illinois
Naperville web design that puts the phone one tap away.
At a $540,200 median home value, the Naperville homeowner checks the work, so the site shows finished jobs and keeps the call one tap away.
- Photos of your finished work
- One-tap calling on a phone
- Your name on every account
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
The estimate starts online
A Naperville website built around the estimate
The estimate starts on the website, because Naperville's $540,200 median home value puts a real budget behind the decision. Lithium Marketing builds the site around three proofs: a finished job that looks like the house, a review from a neighbor and a phone number that works with a thumb.
25.8% of Naperville homes went up before 1980, and another 8.0% arrived in 2010 or later. Repair contractors can show older-house fixes; remodelers can show new finishes. One gallery for both leaves each buyer unsure whether the work matches their house.
Search in Naperville
What a Naperville buyer compares before calling
Naperville web design searches run about 650 a month, and “web design naperville” carries 320 of them. A searcher comparing designers often opens three or four sites in a row. The one that shows the work first, with the service named under each photo, is the one that gets the call.
Directories put your name beside a competitor's. Your own site is the only page where the order of the story is yours: the job, the proof, the estimate request. The same services and phone number should appear in both places, because the buyer may check one against the other.
| Search | Searches a month | Cost per click |
|---|---|---|
| web design naperville | 320 | not reported |
| website design naperville | 320 | not reported |
| web designer naperville | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 77 to 417 Google reviews each
- Directories in the top 10
- Facebook, HomeAdvisor, Thumbtack
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber naperville”, as Google showed it to a searcher located in Naperville. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Naperville market
Who signs the check, and what they want to see
Naperville has 54,847 occupied homes, and most belong to the people who live in them. That owner approves the project and controls the budget. The site should answer the question that decides the call: have you done this work on a house like mine?
The Naperville area includes Downtown Naperville, Freedom Commons, Springbrook Prairie Pavilion, and the Route 59 and Ogden Avenue corridors. A commercial crew can put those places on a page with property photos and the work it does for businesses. A residential crew can leave that page out.
- residents (2025 estimate)
- 153,114
- residents (2025 estimate)
- population change, 2020 to 2025
- +2.4%
- population change, 2020 to 2025
- housing units
- 57,135
- housing units
- of occupied homes owner-occupied
- 74.8%
- of occupied homes owner-occupied
- of homes built before 1980
- 25.8%
- of homes built before 1980
- median home value
- $540,200
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in DuPage County
What the portfolio has to prove in each trade
DuPage County lists 682 residential remodelers and 399 landscaping services. Both trades live on visual proof. A remodeler needs a page per project type; a landscaper needs a page per service and a gallery that shows the property after the work. A single stock photo undercuts both.
Painting is a smaller field, at 190 painting contractors in DuPage County. A painter's site should let a homeowner compare rooms, colors and prep work before asking for a quote. A plumber's site needs the opposite: the phone number, the service area and the hours in the first screen.
County Business Patterns
Trade and home service businesses in DuPage County
Establishments by industry, 2023
- Residential remodelers682
- Landscaping services399
- Plumbing, heating and air-conditioning contractors388
- Electrical contractors288
- Painting contractors190
- New home builders175
- Roofing contractors105
- Excavation and site preparation contractors71
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The build
From a short job list to launch
The site is built around the jobs you want more of, and it goes live only after the forms and call links work on a phone.
1
Pick the jobs that sell
Choose the three or four finished jobs that look most like the work you want. Send photos and a sentence on what changed.
2
Lay out the proof first
The first screen gets the job photo, the service name and the call button. The estimate form comes after the proof.
3
Build and test on a phone
We build in WordPress and test every form and call link on a real phone, with GA4 and call tracking connected before launch.
4
Move the old pages over
We map every old URL that has traffic or links to its new page, launch the site, and hand you a private Loom walkthrough of the edit screens.
What every Lithium website includes
The same eight parts go into every website build, wherever the business is.
- Sub-2.5-second mobile load
- Mobile-first conversion path
- A clear first screen
- SEO-ready architecture
- Google Business Profile alignment
- Real proof where it converts
- Tracking tied to revenue
- Accessible and AI-search ready
A fence company's full program
F&W Fence Co., after a new website, SEO and Google Ads
The F&W Fence Co. card covers three pieces of work: a new website, SEO and Google Ads. The quote next to it is Daniel Busby's, from Willard Power Vac, a business that cleans air ducts, dryer vents and chimneys.
Fence“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacAround Naperville
Web design pages for nearby cities
Web design pages for Elgin, Chicago and Rockford sit in this set. Kenosha is in Wisconsin; the Illinois page picks up from there. The housing figures on a nearby page show whether its projects look like yours.
Published price
The published price for a Naperville website
$5,000
typical project
Larger sites get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch. You own the domain, hosting account, WordPress install and content.
FAQ
Questions to settle before a website build
Still curious?
Call (503) 766-5964 or email [email protected].
Which finished jobs should lead the new site?
Start with the work you want more of, not the work you have the most photos of. Pick three or four finished jobs that match the service and the house type you want, and write one line on what changed. A gallery of every job dilutes the point.
How are the old URLs handled at launch?
Pages with traffic or links get a redirect to their closest match on the new site. Pages that no longer fit the offer can be retired. We check Search Console after launch so a dropped URL shows up before it costs a call.
Where do the domain and hosting live after launch?
In accounts you control. The domain, hosting, WordPress install, page copy and photos are set up under your logins, and the details are handed over at launch. Lithium keeps no claim on the site.
Can we add services or cities after launch?
New service pages and city pages can be added without rebuilding the site. Each one needs its own proof, so plan on sending photos and a short description for every page you add.
What does the optional maintenance plan cover?
Hosting, daily backups, software and security updates, and basic website changes, for $99 a month. It is separate from the build and optional. A larger change, such as a new page or a redesign, gets its own scope.
Free action plan
See which pages your Naperville site needs first
The three jobs you want more of are enough for a first look. A co-founder will compare them with the pages on the current site and name the first ones to build or fix on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ