PlumbingSarkinen Plumbing
2Xleads
on the same budget
- search visibility
- 3.75X
- search visibility
- ads conversion rate
- 27.37%
- ads conversion rate
Web design in Reading, Pennsylvania
Web design for Reading contractors that turns browsers into callers.
Reading service businesses get a fast WordPress site they own, with finished job photos, a one-tap call button and a quote form built for a phone.
- Photos from finished local jobs
- Call button within thumb reach
- Your domain, your hosting, your site
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Reading web design, answered
What a Reading website has to prove
A website for a Reading service business should turn a visitor into a call, and Lithium Marketing designs and builds WordPress sites around that job. Only 1.6% of Reading's homes were built in 2010 or later, so the site should lead with repairs and upgrades on older houses, not new-build work.
Reading's housing is also heavily rental: 40.6% of occupied units are owner-occupied. If a buyer is comparing contractors on a phone, the page has to show finished jobs, a service list and a tap-to-call button, so those go first.
Searches that reach your site
What a Reading search sends to your website
Searches naming Reading are small in volume, so the page a visitor lands on has to do the selling. 'web design reading pa' draws about 10 a month, while trade searches such as 'electrician reading pa' run about 140. A visitor can arrive from a trade search or a directory, and the page has one job, which is to show the work, the service area and the phone number.
When a customer finds you through Angi, Yelp or Facebook, your own site has to carry what the listing cannot: photos of finished jobs, a page for each service and a quote form that asks the right questions. Those pages should show the same business name and services the customer clicked.
| Search | Searches a month | Cost per click |
|---|---|---|
| web design reading pa | 10 | $2.41 |
| website design reading pa | 10 | $2.41 |
| web designer reading pa | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 237 to 540 Google reviews each
- Directories in the top 10
- Angi, Better Business Bureau, Facebook, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber reading pa”, as Google showed it to a searcher located in Reading. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Reading housing market
Old homes, modest values and project photos
Before-and-after photos belong at the top of the page here. Reading holds 36,032 housing units, and the median home was built in 1938, so a portfolio of repair and upgrade work fits the market better than new-build pages.
Reading's median home value is $121,300; across Berks County it is $257,300. A kitchen or bath page for a Reading house should show cost ranges and finished work, with plain pricing and no luxury language.
- residents (2025 estimate)
- 95,832
- residents (2025 estimate)
- population change, 2020 to 2025
- +0.8%
- population change, 2020 to 2025
- housing units
- 36,032
- housing units
- of occupied homes owner-occupied
- 40.6%
- of occupied homes owner-occupied
- of homes built before 1980
- 90.3%
- of homes built before 1980
- median home value
- $121,300
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Berks County
Who needs a website that shows the work
Berks County has 207 landscaping services and 166 residential remodelers, two trades whose work a buyer can see before calling. Their sites need project galleries, a page per service and photos from jobs around Reading, not stock images.
Berks County lists 42 new home builders, and a builder's site needs floor plans, a timeline and a gallery of finished houses. It should not look like a plumber's emergency page.
County Business Patterns
Trade and home service businesses in Berks County
Establishments by industry, 2023
- Landscaping services207
- Residential remodelers166
- Plumbing, heating and air-conditioning contractors157
- Electrical contractors77
- Excavation and site preparation contractors63
- Pest control companies46
- New home builders42
- Painting contractors31
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The build
From first call to launch in Reading
Your finished jobs start the build, and your team takes the controls at launch.
1
Send the jobs worth showing
Pick the projects you want more of, send the photos and list the services and towns, and we turn that into the page plan.
2
Approve the phone layout
The mobile page comes first: call button, estimate form and job photos in the order a customer uses them.
3
Wire the forms and the tracking
The build runs on WordPress. Every form and phone link gets tested, and GA4 plus call tracking show where each call came from.
4
Go live and hand over the controls
Old addresses redirect to the new pages, the site goes live, and your team gets a recorded walkthrough of the dashboard.
What every Lithium website includes
The same eight parts go into every website build, wherever the business is.
- Sub-2.5-second mobile load
- Mobile-first conversion path
- A clear first screen
- SEO-ready architecture
- Google Business Profile alignment
- Real proof where it converts
- Tracking tied to revenue
- Accessible and AI-search ready
Proof from a plumbing company
Sarkinen Plumbing: a site backed by search and ads
Sarkinen Plumbing serves Portland and the towns around it, and Lithium built its website, handled its SEO and ran its Google Ads. Dave Turin of Dozer Dave, an excavation business, recommends co-founder DJ Van Zanten in the quote.
Plumbing“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDozer DaveAround Reading
Websites for the towns around Reading
A service-area page for each town keeps the site honest about where your crews work. The six links below cover web design in Lancaster, Allentown, Norristown, Bethlehem, Easton and Chester, and the Pennsylvania page reaches the rest of the state.
Published price
The price of a Reading website build
$5,000
typical project
Larger sites get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch. You own the domain, hosting account, WordPress install and content.
FAQ
Reading website questions, answered
Still curious?
Call (503) 766-5964 or email [email protected].
Why would a Reading site run past the typical $5,000?
A deeper portfolio means more pages, and each town you add means another page with its own photos and copy. You see the page list and a fixed price for that build before any design work starts.
Does the site stay with my company if we leave?
You keep it: the domain, hosting account, WordPress install and content sit in your name, so the site goes with you. We hand over the logins at launch, and nothing is held back.
What happens to our Google positions during a rebuild?
Before launch we map every old URL to its new home and redirect the ones with traffic or links. Movement is normal while Google re-crawls; nobody can promise a position stays put. The job is to make sure a page Google already trusts never disappears in the switch.
Can my team edit the site after launch?
The site is built so your team can update a service description, drop in a new photo or publish a recent job from the dashboard. We record a walkthrough of your own site, and the first edit usually takes a few minutes.
What should we have ready before kickoff?
Three things: photos from recent jobs, the services and towns you want to sell, and one person who can sign off on pages. We draft the copy after a kickoff call, and nothing publishes until you have read it.
Free action plan
Get a page-by-page review of your Reading site
Send your site address and a few photos of finished work. A co-founder will open your pages on a short video call, point at what is costing you calls and give you a fixed price for the fix.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ