FenceF&W Fence Co.
4Xmore ranking keywords
190 to 745 keywords
- top-3 rankings (3 to 28)
- 9X
- top-3 rankings (3 to 28)
- core search conversion rate
- 27.78%
- core search conversion rate
Websites for Salem, Oregon contractors
Web design that gives Salem customers a reason to call you.
Salem contractors get a WordPress website built from their own job photos and Salem service areas, and they own every page, photo and the domain.
- Galleries of your finished jobs
- One tap from page to phone call
- Site and domain in your name
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Built for Salem buyers
What a Salem customer should see on your website
Lithium Marketing builds WordPress websites for Salem contractors around one question every visitor brings: has this company done work like mine? The median Salem home was built in 1980, so if repairs and upgrades on houses from that era are a big part of your work, those projects belong near the top of the home page, with photos and a line on what you fixed.
Only 12.4% of Salem’s homes were built in 2010 or later. If you build or finish new homes, give that work its own gallery anyway, so a buyer looking for new construction finds it without scrolling past repair jobs.
Searches that land on your site
Where a Salem search sends its clicks
“Plumber salem or” draws about 1,900 searches a month, and many of them end with a click through to somebody’s website. The first screen should answer three questions without a scroll: do you do this job, do you work in this part of Salem, and how do I reach you?
An average Google Ads click on “hvac repair salem or” costs $117.52. When a paid visit costs that much, a page that loads slowly or hides the phone number wastes it, which is why every Lithium site is tested on a phone before launch.
| Search | Searches a month | Cost per click |
|---|---|---|
| web design salem or | 140 | not reported |
| website design salem or | 140 | not reported |
| web designer salem or | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- On the page, below other results
- Search ads
- None recorded
- Local listing reviews
- 161 to 574 Google reviews each
- Directories in the top 10
- Angi, Facebook, Reddit, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber salem or”, as Google showed it to a searcher located in Salem. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Salem’s housing and weather
Older county housing and a dry summer to plan around
Across Marion County, 51.4% of homes were built before 1980. If you take jobs throughout the county, give older-home projects a section of their own, with before-and-after photos sorted by job type.
Salem’s dry season runs from May through September, and rain is heaviest in late fall and throughout winter. If your bookings change with the weather, as they can for roofers, painters and landscapers, the site should make seasonal work easy to find: exterior and outdoor services up front ahead of the dry months, leak and drainage repairs once the rain starts.
- residents (2025 estimate)
- 181,779
- residents (2025 estimate)
- population change, 2020 to 2025
- +3.6%
- population change, 2020 to 2025
- housing units
- 71,124
- housing units
- of occupied homes owner-occupied
- 55.9%
- of occupied homes owner-occupied
- of homes built before 1980
- 49.7%
- of homes built before 1980
- median home value
- $416,900
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
The trade mix
Big-project trades sell with photos, repair trades with speed
Builders, remodelers and painters are three of the four largest groups in the Marion County chart, at 329 new home builders, 171 residential remodelers and 159 painting contractors. The person hiring one of them is weighing a large or very visible job, so the site leads with finished projects, grouped by type, each with a sentence on what the job involved.
Repair work runs the other way. With 89 electrical contractors in Marion County, an electrician or plumber whose customer has a problem today needs the phone number, hours and service area at the top of every page, ahead of any gallery.
County Business Patterns
Trade and home service businesses in Marion County
Establishments by industry, 2023
- New home builders329
- Landscaping services220
- Residential remodelers171
- Painting contractors159
- Plumbing, heating and air-conditioning contractors92
- Electrical contractors89
- Roofing contractors82
- Excavation and site preparation contractors77
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Start to launch
From your job photos to a live Salem site
Nothing goes live until you have approved the design and copy and we have placed a test call from every page.
1
Choose the work to feature
Out of your recent job photos, we pick the projects that best show the work you want more of, and a kickoff call fills in the details the copy needs.
2
Start at phone size
Your design starts on a phone screen: call button, service list and two or three strong photos above the first scroll, reviewed on your own phone before the desktop version is drawn.
3
Build and test on WordPress
The pages go up on WordPress, and then we try to break them: test submissions on every form, test calls from every number and tracking checked in GA4 before launch day.
4
Move over without losing ground
Before the switch, every old page with traffic or links gets mapped to its new address. After launch we watch Search Console for errors and send you a short screen recording on editing your own pages.
What every Lithium website includes
The same eight parts go into every website build, wherever the business is.
- Sub-2.5-second mobile load
- Mobile-first conversion path
- A clear first screen
- SEO-ready architecture
- Google Business Profile alignment
- Real proof where it converts
- Tracking tied to revenue
- Accessible and AI-search ready
From a Lithium client
F&W Fence Co.: new website, SEO and Google Ads from Lithium
Lithium built F&W Fence Co. a new website and ran its SEO and Google Ads, and the card’s figures come from those three working together. Daniel Busby, president of Willard Power Vac, which cleans air ducts, dryer vents and chimneys, speaks to Lithium’s work in his quote.
Fence“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacNearby
Web design pages for nearby Oregon cities
Keizer, Woodburn, Albany, McMinnville, Newberg and Corvallis each have a web design page below. If you take jobs in any of them, that city can earn a page on your new site, too, and the Oregon link leads to the rest of the state.
Published price
Website pricing for Salem businesses
$5,000
typical project
Larger sites get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch. You own the domain, hosting account, WordPress install and content.
FAQ
Salem website questions owners ask
Still curious?
Call (503) 766-5964 or email [email protected].
Will my site come in above the typical $5,000?
Probably not, since about 90% of builds land at $5,000. Larger sites, such as one with dozens of project pages or a page for every city you serve, get a fixed proposal before any work starts.
Will the site and domain be in my name?
Yes. The domain, the hosting account and the WordPress install are in your name, every page and photo belongs to you, and all of it stays yours if you ever leave Lithium. Hosting and maintenance from Lithium are optional, at $99 a month.
How long does a Salem website take to build?
Six to nine weeks from kickoff to launch is typical. The pace depends mostly on how quickly photos, service details and your approvals come back, and you see each stage before it moves on.
Can a new website help my Google rankings?
It can, when search is part of the build. That means a page for each service, fast load times on a phone, clean code and redirects that carry over what your old site earned. Ongoing SEO is a separate service, and the site is built so it can be added later.
Who writes the words on the site?
Lithium does. Every page is written from your service list, a kickoff call and the jobs in your photos, and you review the copy before launch.
Free action plan
Get a free look at what your Salem website should show
No website yet, or one you would rather not send customers to? Either way, a co-founder will look at what you have and the jobs you want more of, then tell you which pages to build, what it costs and when it can launch, on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ