HVAC marketing agency
HVAC marketing agency that turns searches into booked service calls.
Websites, HVAC SEO, Google Ads and a 24/7 AI receptionist that bring in repair calls, maintenance visits and system replacements all year.
- 87% more Google clicks for Sarkinen Heating & Cooling
- Published prices
- First call with a co-founder
Google PartnerView our Partners listing
5.0on Google · read our reviews
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Heating and cooling marketing
Find where your HVAC calls are leaking.
Lithium Marketing is an HVAC marketing agency that builds websites, runs SEO and Google Ads, and answers your phones with an AI receptionist. Most heating and cooling companies lose calls in one of three places.
The website makes calling hard
A homeowner with a dead furnace wants to know you fix it, you serve their town and how to reach you. If the site buries that, they call the next company. Repair and installation each need their own page and a tap-to-call button.
Customers cannot find you when it counts
When the first cold snap or heat wave hits, the companies at the top of the Map Pack get the calls. SEO and Google Ads aim your services and towns at those searches before the rush.
Calls go unanswered on busy days
When every tech is out and the office line is full, calls roll to voicemail. The AI receptionist answers every call 24/7, books the appointment and transfers urgent calls to a person.
HVAC digital marketing services
Pick the HVAC marketing service you need first.
Each page below covers one service in depth. Most heating and cooling companies start with one or two and add more once those are working.
start here
Not sure where to start?
A co-founder reviews your website, Google Business Profile and current marketing, then tells you which service to start with.
HVAC results
HVAC search growth and websites, with the clients named.
Sarkinen Heating & Cooling earned 87% more Google Search clicks year over year while working with Lithium Marketing on SEO. Lithium also built the website for Biermann Plumbing & Heating, with service and town pages across two states.
Open the portfolio
How we start
Start with the gap that costs you the most calls.
A 30-minute video call with a co-founder finds your biggest gap and sets the first piece of work.
- 1
Tell us the work you want
Bring your service list, the towns you cover and the jobs you want more of. That sets the target before we talk about channels.
- 2
Follow one customer’s path
We trace how a homeowner finds you, reads about the service and reaches your office, and find where the calls drop off.
- 3
Fix the biggest gap first
We agree on the first piece of work and how you will judge it. The next service comes after that one is working.
HVAC marketing budget
What HVAC marketing costs.
Lithium publishes typical prices up front, so you can plan a budget before the first call. Your proposal depends on the services you pick, your competition and your ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Separate from ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
HVAC marketing questions, answered.
Still curious?
Call (503) 766-5964 or email [email protected].
Can we start with one HVAC marketing service?
Yes. Most HVAC companies start with the one channel that closes their biggest gap, like a website that does not turn visits into calls or a phone line that rolls to voicemail on busy days. Your first strategy call picks that starting point. The next service comes once the first one is working.
Can we keep our current CRM?
Yes. Lithium’s AI receptionist connects to your CRM and calendar, so new calls and bookings land where your office already works. If you need a workflow beyond that, like dispatch texts or follow-up automation, we scope it as a separate AI automation project.
How does Lithium work with our office staff?
Through one person you name, who keeps service details current and flags the calls that were not a fit. Your office knows which calls turn into jobs. We handle the marketing work and use that feedback to aim each month at better calls.
What happens when we change our services or service area?
Tell us and we update every place a customer sees the offer: website pages, Google Business Profile, ads and the AI receptionist’s answers. Customers stop calling about work you no longer do.
How do we judge an HVAC marketing agency’s results?
Look for a named client, a specific number and the services behind it. Sarkinen Heating & Cooling earned 87% more Google Search clicks year over year with Lithium’s SEO, and the case study shows the comparison. A portfolio website shows what an agency builds; a case study shows what the work produced.
Who should sign off on an HVAC marketing plan?
The person who owns the budget and the person who runs the day-to-day work, often the owner and the office manager. Bring both to the first call with a co-founder, so the plan fits your budget and your schedule.
Free action plan
Ready to fill your HVAC schedule?
Let’s have a real conversation about your business. No fluff, no high-pressure sales pitch. In a 1:1 strategy call, we’ll review your goals, your website, and your current marketing efforts. You’ll leave with a prioritized plan outlining quick wins and a clear path toward long-term, sustainable growth.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ