Contractor marketing agency
A contractor marketing agency for the right projects.
Websites, local SEO, Google Ads and a 24/7 AI receptionist for builders and specialty trades, aimed at qualified project inquiries instead of price shoppers.
- First call with a co-founder
- Project pages and proof photos
- Quote forms that qualify the job
Google PartnerView our Partners listing
5.0on Google · read our reviews
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Where contractor marketing stalls
Good contractors lose good projects in four predictable places.
Project work sells slowly and on trust. When the marketing is built for quick service calls instead, the phone rings with the wrong jobs and the right buyers quietly choose someone else.
Price shoppers fill the inbox
One generic “free estimate” form and broad ads invite everyone hunting for the lowest number. Your estimator spends evenings on bids that were never going to close, while the buyer with a real budget calls a company whose site looked more serious.
Long sales cycles go quiet
A remodel, an addition or a commercial build can take months to decide. If nothing brings the buyer back and nobody can tell which inquiry came from where, the job goes to whichever company stayed top of mind.
Project photos never leave the phone
Your best proof is the work itself, yet many contractor sites show a few stock images and a gallery nobody updates. Buyers want to see jobs like theirs, in towns like theirs, before they ask for a bid.
Referrals carry the whole business
Word of mouth built the company, but it rises and falls with last year’s customers. When referrals slow, a contractor with no search presence has no steady way to fill the schedule.
Contractors on Lithium
Hear it from contractors who hired Lithium.
Press play to hear Marc Rickabaugh and Dave Turin of Dozer Dave, then read Marc’s Google review and a note from Nathan Boos of Hillsview Building.
“We used the team at Lithium Marketing to update our website and increase our SEO. We couldn't have been happier with the results! We receive compliments about our updated website on a regular basis!”
Marc RickabaughRickabaugh Construction · Google review“A lot of options out there for websites and SEO. I’ve worked with this team for years now and would highly recommend them. They know their stuff and deliver results. More importantly to me- they care about service and follow through on what they say they will do. Easy to work with and communicate with. Thank you!”
Nathan BoosHillsview BuildingWhat Lithium does for contractors
Digital marketing for contractors, from the first search to the site visit.
Start with the service that closes your biggest gap, or run them together so every inquiry is answered, tracked and tied to the job type it came from.
start here
Where to start?
Tell us the jobs you want and we’ll map the first move on a free strategy call.
AI receptionist for contractors
Run the job site. Let the AI receptionist run the phone.
On a job site, the ringing phone is the first thing to get ignored. Lithium’s AI receptionist picks up in your brand voice and texts the caller a follow-up, so the inquiry is handled while you keep working.
Ask it about services, pricing and availability. Try it right now.
- 30 natural AI voices
- Custom knowledge base
- SMS & MMS handling
- CRM & calendar hooks
- Call recording & transcripts
- Unlimited concurrent calls
$179/mo
Fully managed AI receptionist
vs. $3,500+/mo for a human receptionist. No contracts. Cancel anytime.
Construction company marketing
Construction marketing for projects that take months to win.
A commercial client or a family planning a custom home can compare builders for months before asking for a bid. As a construction marketing agency, Lithium plans for that longer decision instead of the quick service call.
A decision that takes months
GA4, call tracking and CRM imports tie each inquiry to the contract it became, and remarketing follows buyers still deciding.
A portfolio buyers can study
For a builder, past projects are the sales pitch. Project categories give a buyer something to study, share and come back to.
Bid and quote requests, not just calls
Each project page ends in an estimate request written for that type of job and tracked as a conversion, so a buyer who isn’t ready to call can still start the conversation.
Ads aimed where your projects are
Geo-targeting follows where profitable jobs come from, not a radius around the office.
Construction website we built
85
pages, up from 15, for Westmore Construction
Specialty-trade results
Published results from two specialty trades.
Commercial glass and fencing sell by estimate, much like contracting. Lithium built each company’s website and grew it with SEO and Google Ads, and every number below is from its case study.
Commercial glass: Town & Country Glass
Keywords in Google’s top three
- Commercial glass: organic traffic for Town & Country Glass, 145 to 1,849 visits a month
- 13X
- Commercial glass: organic traffic for Town & Country Glass, 145 to 1,849 visits a month
- Commercial glass: Google Ads conversion rate for Town & Country Glass
- 29.9%
- Commercial glass: Google Ads conversion rate for Town & Country Glass
- Fencing: ranking keywords for F&W Fence, 190 to 745
- 4X
- Fencing: ranking keywords for F&W Fence, 190 to 745
- Fencing: organic traffic growth for F&W Fence, to over 630 visits a month
- 138%
- Fencing: organic traffic growth for F&W Fence, to over 630 visits a month
Contractor websites
Construction and trade websites we’ve built.
All three are live and open to explore.
See the full portfolio
AI search for builders: AEO + GEO
Make your company easy for AI search to describe.
When a buyer asks Google’s AI Overviews, ChatGPT or Perplexity who builds what they need nearby, the answer is assembled from what the web already says about local companies. Lithium makes your facts clear, consistent and easy to check.
Project pages that answer “who builds this near me”
Each project type gets a page that leads with the answer buyers want: what you build and where.
Fact-dense project write-ups
Scope, materials, town and photos stated as facts, not adjectives.
AI crawler rules
An llms.txt file and crawler settings decide which AI systems can read your site.
Schema that mirrors the page
Business, service and FAQ markup that repeats exactly what each page says, nothing more.
No one can promise an AI mention. Lithium builds the signals answer engines rely on, and AI search optimization is part of every SEO program.
See AI SEO (AEO & GEO)Contractor marketing pricing
Price each piece before you pick up the phone.
These are Lithium’s typical published prices.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Separate from ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
Contractor marketing, answered plainly.
Still curious?
Call (503) 766-5964 or email [email protected].
How much does contractor marketing cost?
Most contractors pay for a one-time website project, typically $5,000, plus one or two monthly programs: local SEO typically runs $1,300 to $3,000 a month, and Google Ads management starts at $500 a month, with ad spend separate. The total moves with how many project types and towns you want to win, how hard competitors push on those searches and how much ad spend your schedule can absorb.
How do you bring in qualified project inquiries instead of price shoppers?
By aiming every channel at the jobs you want instead of at lead volume. Negative keywords keep your ads off searches that do not fit your work, quote forms and calls are tuned around project size, timeline, location and budget so your team can prioritize the best opportunities, and reporting shows which job types turn into revenue, so the budget can follow them.
Do you build project galleries for contractors?
Yes, project galleries are part of every contractor website Lithium builds. The site runs on WordPress, so your team can add finished projects after launch without writing code.
Can our website and ads promote financing for larger projects?
Yes, when you offer it. Lithium adds financing notes to contractor websites where they fit and financing language to ads and landing pages, so a buyer weighing a big project sees the option before asking for an estimate.
Do you work with construction companies and specialty trades?
Yes. As a marketing agency for contractors, Lithium works with general contractors, remodelers, builders and specialty trades. Each plan is built around the project types you sell and the towns you work in.
How long until contractor marketing shows results?
Google Ads typically shows initial results within the first week, while SEO builds over several months. Project work adds its own lag, because a buyer who finds you this month may sign months later, so judge the first months on qualified inquiries and the long run on signed work.
Do I have to sign a long-term contract?
Service agreements typically start with six months, then renew monthly with 30 days’ cancellation notice, and the AI receptionist has no contract at all. The website, domain and content Lithium builds for you are yours.
Free action plan
Ready to win more of the right projects?
Let’s have a real conversation about your business. No fluff, no high-pressure sales pitch. In a 1:1 strategy call, we’ll review your goals, your website, and your current marketing efforts. You’ll leave with a prioritized plan outlining quick wins and a clear path toward long-term, sustainable growth.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ