Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
PPC in Warwick, Rhode Island
Google Ads for Warwick service businesses, with every call traced to its keyword.
For a Warwick service business, the Google Ads account is in your name and the monthly report shows calls, leads and cost per lead.
- Your name on the ads account
- Wasted search terms cut
- Cost per lead in the report
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Warwick PPC, answered
What decides a Warwick ad budget
The first decision in a Warwick ad budget is which trade’s clicks it can afford, and Lithium Marketing runs the account from there. “garage door repair warwick ri” averages $63.68 a click, while “landscaping warwick ri” averages $4.99, so a garage door company and a landscaper need different budgets for the same number of calls.
The Google Ads account sits in your name from the first day, with Lithium working inside it. That is an ownership guarantee, not a results promise: the account, its history and its conversion tracking stay with your business whatever happens to the campaign.
Click costs in Warwick
What a Warwick click costs, trade by trade
“electrician warwick ri” averages $16 a click on 140 searches a month, and “pest control warwick ri” averages $11.25 on 110. A plumber’s click runs $15.61. Those prices decide how tight the match types and negative keywords have to be before a budget can work.
When we checked the plumber results page, it carried no ads; the local listings came first, then the organic results. Ad slots move by the hour, so a clear page is a snapshot, and the Google profile matters whether or not you buy the click.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency warwick ri | under 10 | not reported |
| ppc agency warwick ri | under 10 | not reported |
| ppc management warwick ri | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair warwick ri | 40 | $63.68 |
| electrician warwick ri | 140 | $16.00 |
| plumber warwick ri | 260 | $15.61 |
| pest control warwick ri | 110 | $11.25 |
| landscaping warwick ri | 140 | $4.99 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 152 to 1,100 Google reviews each
- Directories in the top 10
- Better Business Bureau, Facebook, Thumbtack, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber warwick ri”, as Google showed it to a searcher located in Warwick. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Warwick market
Who clicks, and what a lead is worth
68.6% of Kent County’s homes were standing before 1980, so the searches that matter here are for repair and replacement work. A campaign should buy those before it chases new construction.
The county’s median home value is $366,100, and the landing page has to earn trust before it asks for a form. Show the price range, the towns you cover and a finished job or two.
- residents (2025 estimate)
- 84,187
- residents (2025 estimate)
- population change, 2020 to 2025
- +1.6%
- population change, 2020 to 2025
- housing units
- 37,516
- housing units
- of occupied homes owner-occupied
- 73.3%
- of occupied homes owner-occupied
- of homes built before 1980
- 77.1%
- of homes built before 1980
- median home value
- $354,600
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Kent County
Where a Warwick budget should lean
Kent County has 15 roofing contractors, the smallest trade group on the county chart. A roofer can buy the repair and replacement searches that fit the crew’s schedule and skip the terms that never book.
The plumbing field is deeper. Kent County has 95 plumbing, heating and air-conditioning contractors, and “plumber warwick ri” draws 260 searches a month, so the edge comes from cutting the search terms that never book and bidding on the emergency work a crew can reach.
County Business Patterns
Trade and home service businesses in Kent County
Establishments by industry, 2023
- Landscaping services114
- Residential remodelers111
- Plumbing, heating and air-conditioning contractors95
- Electrical contractors60
- New home builders36
- Excavation and site preparation contractors31
- Painting contractors29
- Roofing contractors15
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The first month
How the Warwick account opens
Tracking goes live before the first campaign, and the budget follows the calls once the account has something to show.
1
Put the account in your name
The account opens under your business, with Lithium given access, so its history starts as yours.
2
Wire the calls first
Call tracking and GA4 go in before the first campaign, so each call is traced to the keyword and ad behind it.
3
Give each job its own campaign
A campaign and a landing page for each service you want more of, so the ad, the page and the search all say the same thing.
4
Check bids every day
Bids and search terms get checked daily through the first 30 days, then weekly, with budget moved toward whatever is producing calls.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
Proof
Drake’s 7 Dees: a garden center’s site, search and ads
The card is Drake’s 7 Dees, a garden center that hired Lithium for a new website, SEO and Google Ads, and the numbers on it come from that combined work. The quote beside it is Dave Turin’s recommendation of co-founder DJ Van Zanten.
Garden center“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDozer DaveAround Warwick
Ad targeting across the state line
Ad targeting is set city by city, so the pages below are where to check local click prices. The Massachusetts pages carry their own click prices, and the Rhode Island page has the full list.
Published price
The management fee for Warwick Google Ads
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
What to ask before a Warwick ad budget
Still curious?
Call (503) 766-5964 or email [email protected].
How much should we set aside for ad spend?
Start from what a booked job is worth and what a click costs in your trade. A garage door click at $63.68 needs a different budget and a sharper landing page than a landscaping click at $4.99. The starting number gets set on the strategy call.
When do the first calls come in?
Expect the first calls in the opening week if tracking is already in place. The rest of the first month is housekeeping: cut the searches that never book, and move that money to the ones that do.
What does the management fee cover?
The fee starts at $500 a month in management, plus ad spend. It moves with the size of the ad budget, the channels in play and how much landing page work is needed, and you approve the number before the first campaign.
Do you run Microsoft or Meta ads as well?
Only when the numbers justify it. Microsoft Ads and Meta ads on Facebook and Instagram are both available, and a second channel gets tested when Google clicks in your trade are expensive or your customers already spend time there. All of it reports into one call tracker.
How will we see which keywords book work?
Each campaign line shows the calls and forms it produced, the cost per lead, and the keyword and ad behind every call. If your CRM records which of those became jobs, the report can follow them to the job.
Free action plan
Put your Warwick ad account under review
Bring the trade you bid on and the value of one booked job. A co-founder will read your local click prices and set the first month’s budget on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ