Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
Marketing for Bear service businesses
A marketing agency for Bear service businesses that starts with the call log.
A Bear business can put the website, the search work, the ads and the phone on one plan, priced service by service.
- What each service costs, in writing
- Tracking on the site, ads and phone
- Pages for the towns you serve
Google searches each month
What Bear searches for, by service
20
searches a month
- Digital marketing10
- SEO10
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
How a Bear plan fits together
What a Bear business gets when the plan is built around calls
The website, the search work, the ads and the phone all come from Lithium Marketing for a Bear service business, and each service is priced on its own so an owner can start where the gap is biggest. Bear is a census-designated place of 22,370 people, and a Bear business that also serves Newark or Wilmington needs those names on its pages, so the plan covers the towns as well as the services.
Each service answers a different question: the website decides whether a visitor calls, the search work decides whether they find you, the ads decide how fast the phone rings, and the receptionist decides whether the call gets booked. Bought separately, each one has a reason why the month was slow.
The four services
What each Bear service is for
Read one card at a time; every card opens the Bear page for that service.
Local search in BearService pages, area pages and profile work for the trades you sell, with a monthly report in calls and leads.Learn more A Bear website you ownOne gallery for older-home repairs and one for recent builds, on a WordPress site with the phone number in reach.Learn more Google Ads for Bear tradesPaid search aimed at the work your crews can schedule, with the budget moving away from searches that never turn into a call.Learn more Phone answering and automationA receptionist that answers, qualifies and books, with custom automation scoped after a separate call.Learn more
What Bear searches show
Where a Bear marketing budget should go first
Bear customers search by trade and by town, and only a handful search for the words “marketing agency”. The plan starts from the searches your trade already gets, then puts the site, the ads and the phone behind them, so a customer who types “plumber bear de” or “roofing company bear de” has somewhere to land and someone to call.
The same path runs through every trade in Bear. A Bear owner who buys those pieces from four vendors gets four reports that never add up to one answer, and the call is the piece no single vendor owns.
| Search | Searches a month | Cost per click |
|---|---|---|
| marketing agency bear de | 10 | not reported |
| digital marketing agency bear de | under 10 | not reported |
| digital marketing bear de | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| hvac repair bear de | 10 | $249.09 |
| electrician bear de | 10 | $51.44 |
| garage door repair bear de | 20 | $33.08 |
| pest control bear de | 170 | $7.76 |
| landscaping bear de | 10 | $4.82 |
| roofing company bear de | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 268 to 1,400 Google reviews each
- Directories in the top 10
- Nextdoor, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber bear de”, as Google showed it to a searcher located in Bear. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Bear market in figures
Who owns the homes around Bear
The median home in Bear is worth $304,800, and 65.1% of the occupied homes are owner-occupied. A plan for this market should lead with repair and remodel work, because the owner approves the spend.
16.1% of Bear homes were built before 1980 and 21.8% were built in 2010 or later, so the plan has to sell repair work and new installations, not one or the other. The site needs both kinds of project on it before the ads send anyone to look.
- residents (ACS estimate)
- 22,370
- residents (ACS estimate)
- housing units
- 9,094
- housing units
- of occupied homes owner-occupied
- 65.1%
- of occupied homes owner-occupied
- of homes built before 1980
- 16.1%
- of homes built before 1980
- median home value
- $304,800
- median home value
- people in the Philadelphia-Camden-Wilmington, PA-NJ-DE-MD metropolitan area
- 6,329,118
- people in the Philadelphia-Camden-Wilmington, PA-NJ-DE-MD metropolitan area
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades across New Castle County
The county's trade mix, and what it asks of a Bear plan
New Castle County’s three biggest trade groups are 271 residential remodelers, 239 landscaping companies and 188 plumbing, heating and air-conditioning contractors. The three sell different jobs to different buyers, so the plan splits the pages and the ads by trade, not one shared list of services.
The county also lists 39 roofing contractors and 29 pest control companies. Pest control alone draws about 170 searches a month that name Bear, so the plan gives each trade a page and a budget line of its own, because the work each one sells brings a different customer with a different question.
County Business Patterns
Trade and home service businesses in New Castle County
Establishments by industry, 2023
- Residential remodelers271
- Landscaping services239
- Plumbing, heating and air-conditioning contractors188
- Electrical contractors156
- Painting contractors80
- New home builders73
- Excavation and site preparation contractors61
- Roofing contractors39
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of work
The order a Bear plan runs in
The plan starts with tracking, moves to the page, then search and ads, and puts the phone last because it handles what the rest brings in.
1
Measure the calls you take now
Call and form tracking goes on the site, the profile and any ads in the first month, so the plan starts from the calls your business already gets.
2
Rebuild the page that loses the click
A slow or awkward phone page gets rebuilt before another dollar goes to search or ads, because every service sends its traffic there.
3
Point search and ads at the right trades
SEO writes the pages and the profile work for the trades you want more of, and Google Ads buys the jobs you need sooner.
4
Put the receptionist behind the calls
The receptionist answers what the first three produce and books the appointment, and custom automation is scoped separately when a workflow needs more.
A garden center's website, search and ads work
What a garden center got from a website, SEO and Google Ads
Drake’s 7 Dees runs a garden center, and the card reflects SEO, a new website and Google Ads from Lithium. Drake Snodgrass is quoted beside it.
Garden center“Lithium has moved us to page 1 in Google search organically. Prior to working with them we spent a huge part of our marketing budget on paid search. Website redesign was a great experience.”
Drake SnodgrassDrake’s 7 DeesAround Bear
The towns around Bear, each with a page
A Bear plan can cover Newark, Wilmington, Middletown and Dover too, and Chester and Norristown sit across the state line in Pennsylvania. The pills below open the same plan for each place, and the Delaware page holds the full list.
Pricing
What a Bear plan costs
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
What Bear owners ask before they buy
Still curious?
Call (503) 766-5964 or email [email protected].
Which of the four services should a Bear business buy first?
It depends on where the gap sits. A slow site on a phone gets fixed first. A site that works but cannot be found gets search work. Calls that arrive while your crews are on a job get the AI receptionist. A co-founder reviews your site, your profile and your tracking on the first call and puts those in order.
Can I buy one service and add the others later?
You can start with one service and add the rest when the calls support it. Each service is priced on its own scope, and nothing in the plan forces all four on you at once.
How does a Bear business work with Lithium day to day?
The work happens by video, phone and email. Lithium is headquartered in Portland, with team members in Portland, Bend and Seattle, and we work with every client by video.
Who owns the website, the domain and the ad account?
Everything is yours: the site, the domain, the hosting, the WordPress install and the Google Ads account. Each one sits in an account with your business's name on it, so a parting of ways does not take the work with it.
Do you only work with the trades listed above?
Those are examples, not a limit. Plumbers, roofers, landscapers, electricians, painters, pest control firms, remodelers, garage door companies and restoration firms all hire Lithium, and the plan starts from the work a business sells, not the label on its van.
Free action plan
Get a Bear plan built around your calls
Send your site, your service list and the towns you cover. A co-founder reads them on a short video call, names the service to fix first and puts a price on it.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ