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Marketing for service businesses in Fort Lauderdale

Fort Lauderdale marketing that ties your website, search, ads and phone line together.

One team runs the website, search, ads and phone answering for a Fort Lauderdale service business, and those calls land in a single report.

  • One plan across four services
  • Prices published up front
  • Reports counted in calls

Google searches each month

What Fort Lauderdale searches for, by service

3,140

searches a month

  • SEO
    1,570
  • Web design
    970
  • Digital marketing
    570
  • PPC management
    30

Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.

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2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

Where the four services meet

How a Fort Lauderdale marketing plan fits together

Lithium Marketing puts a Fort Lauderdale service business's website, search, ads and phone answering under one plan, so a customer meets the same company on the page, in the Google listing and on the call. Broward County holds 68,191 business establishments, so the first screen has to say what you do before a customer scrolls to the next company.

Fort Lauderdale added 3.3% more residents between 2020 and 2025, and 54.1% of its occupied homes are owner-occupied. The rest are rentals, so a plan that speaks only to homeowners leaves out the landlords and property managers behind those units.

Who is searching here

A metro that crosses city lines and a split housing market

Fort Lauderdale's housing splits between owners and renters. A landlord may want a plumber who can reach a tenant, a roofer who can work with a property manager's approval and a painter who can schedule around a lease.

The city sits inside the Miami-Fort Lauderdale-West Palm Beach metro area, home to 6,391,072 people. A Fort Lauderdale shop can serve Hollywood, Pompano Beach and the rest of the metro, so the site and the ad targets can carry more than one city name.

residents (2025 estimate)
188,677
residents (2025 estimate)
population change, 2020 to 2025
+3.3%
population change, 2020 to 2025
housing units
101,691
housing units
of occupied homes owner-occupied
54.1%
of occupied homes owner-occupied
of homes built before 1980
65.1%
of homes built before 1980
median home value
$486,700
median home value

Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.

Trades in Broward County

The county's biggest trade groups and the pages they need

Broward County has 883 residential remodelers and 881 plumbing, heating and air-conditioning contractors, the two largest trade groups on the chart. With that many, the website and the Google Business Profile have to say which jobs you take, because a general description reads like everyone else's.

The smaller groups need the same clarity. A painting contractor who sells cabinet refinishing and a roofer who sells tile replacement are selling different work, and each one needs a page that says which job it wants.

County Business Patterns

Trade and home service businesses in Broward County

Establishments by industry, 2023

  • Residential remodelers
    883
  • Plumbing, heating and air-conditioning contractors
    881
  • Electrical contractors
    685
  • Landscaping services
    636
  • Painting contractors
    345
  • New home builders
    286
  • Pest control companies
    228
  • Roofing contractors
    199

Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).

The order of work

What gets built first, second and third

The order starts with two numbers: what a finished job is worth and how many calls it takes to win one.

1

Write down what a job is worth

Average job value and close rate come first, because they decide how much a click or a call can cost before the work stops paying.

2

Find the leak in your own numbers

Call tracking across the site, the profile and the ads shows whether the gap is visibility, the page or the phone.

3

Fix one thing at a time

The order follows the leak: a page first, then search, then ads, with the phone work whenever calls already outnumber the people answering.

4

Review the month in calls

One report counts calls, leads and booked jobs across all four services, so the next decision comes from your own numbers.

Why the plan holds together

One plumber, three services, results on one card

Matt Johnson, from his time running On-Target Landscape, gives his own account in the quote beside the card. The card belongs to Sarkinen Plumbing, a Portland-area plumber, and reflects the website, SEO and Google Ads work Lithium did for it.

Search visibility report ranking sarkinenplumbing.com first among local plumbing competitorsPlumbing

Sarkinen Plumbing

2Xleads

on the same budget

search visibility
3.75X
search visibility
ads conversion rate
27.37%
ads conversion rate
Read the case study
“Lithium Marketing is awesome to work with and the results you’ll get are outstanding. Once I started working with them I saw increase in my online presence and my sales increased too. I would highly recommend them to anyone looking for help with marketing!”
Matt JohnsonMatt JohnsonOn-Target Landscape

Around the city

Marketing that reaches past the Fort Lauderdale line

The pills below open the same marketing page for Pompano Beach, Hollywood, Davie, Coral Springs, Miami Gardens and Pembroke Pines, then the South Florida metro page and every Florida city we cover. Start with the one where your next job is.

Pricing

What the four services cost in Fort Lauderdale

Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.

Conversion web design

$5,000

typical project

Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.

SEO

$1,300–$3,000

per month

Typical local SEO retainer, scoped against your revenue per lead.

Google Ads management

From $500

per month

Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.

AI receptionist

$179

per month

Fully managed. No contracts, cancel anytime. Live in days.

AI automation

Scoped

after discovery

Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.

Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.

Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.

  • You own your domain, hosting account and website
  • Six-month starting term
  • We guarantee the work, not a ranking
Get my free action plan

FAQ

Fort Lauderdale questions before you pick a plan

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

Can we begin with one service and add the rest later?

Start with one service. Most owners start where the leak is: a slow site, a phone nobody answers or a page that never shows up. The other services come in when the first one has paid for itself, and the plan names the order up front.

What do you need from us in month one?

Access to the site, the ad account and the phone records, plus one call about how you sell. We use those to tag calls, fix the pages that lose people and write one service page before any budget goes up.

How do we work together from another state?

By video, phone and email, with a co-founder on the strategy calls and an account manager for the day to day. We are headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video.

How is a plan priced when we want everything handled?

You pay for the services you choose at their published prices, and custom automation is quoted after a free discovery call. A business that wants the site, the search work and the phone handled spends more than one that starts with a single channel, so the proposal lists each service and the order we would do them in.

What if we already have a website and an ad account?

Then we start by reading both. We keep existing pages, tracking and campaigns that work and rebuild the ones that do not. You keep the domain, the hosting account and the WordPress install either way.

Free action plan

Get a free plan for your Fort Lauderdale business

Two things start the conversation: your current site and the jobs you wish you had more of. A short video call with a co-founder puts the four services in order and names the one to run first.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan