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Digital marketing in Fullerton, California

Fullerton digital marketing that keeps the site, searches, ads and phones on one plan.

Website, local SEO, Google Ads and a phone line that answers every call, run as one plan for Fullerton service businesses with published prices.

  • Site, search, ads and phones from one team
  • A tracked number on every call
  • One report counted in booked jobs

Google searches each month

What Fullerton searches for, by service

110

searches a month

  • SEO
    40
  • Web design
    40
  • Digital marketing
    30

Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.

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2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

Start with the whole path

What one plan has to hold for a Fullerton business

Lithium Marketing runs the website, the local SEO, the Google Ads and the AI receptionist for Fullerton service businesses, so a search that starts on Google ends with a call someone answers. Searches for a marketing agency naming Fullerton total 30 a month, so agency phrases are not where your work comes from. The searches that matter name the trade, and the plan is built around them.

The field you compete in is busy. Orange County lists 1,028 plumbing, heating and air-conditioning contractors, 1,349 residential remodelers and 450 painting contractors, and every one of them can answer a Fullerton search. One company cannot be found for all of that with a single page and a logo, so the plan gives each service you sell its own page, its own ad campaign and its own answers on the phone.

The Fullerton market

A built-out city where the work is repair and replacement

The median Orange County home was built in 1977, and Fullerton’s housing arrived mostly as postwar tracts: the city lost its farmland to suburban development after World War II. Houses of that age keep producing the same jobs, from a repipe to a reroof to a panel upgrade, and each one is a service page worth building.

Fullerton runs 22.42 square miles inside northern Orange County, and Harbor Boulevard is its main road. Map results vary across a city this size, so the plan splits the city into the areas you work and puts a page on each, then sets the Google Business Profile service area from the same list.

residents (2025 estimate)
138,675
residents (2025 estimate)
population change, 2020 to 2025
-3.5%
population change, 2020 to 2025
housing units
50,344
housing units
of occupied homes owner-occupied
51.8%
of occupied homes owner-occupied
of homes built before 1980
71.3%
of homes built before 1980
median home value
$902,600
median home value

Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.

The county’s trade mix

What the county chart says about your competition

The chart below ranks Orange County’s trades by how many businesses work in each. The top of it is where a buyer has the most names to choose from, so reviews, finished-job photos and a page that matches the exact service do the separating. Lower down the chart, a clear service page and a complete profile are often enough to separate one name from the next.

Roofing sits below remodeling on that chart, so the field is smaller and each name is easier to remember. Give a roofing business a page for every repair and replacement it sells, keep the profile’s services in the same order, and a customer comparing two roofers has more to go on.

County Business Patterns

Trade and home service businesses in Orange County

Establishments by industry, 2023

  • Residential remodelers
    1,349
  • Plumbing, heating and air-conditioning contractors
    1,028
  • Electrical contractors
    943
  • Landscaping services
    738
  • New home builders
    663
  • Painting contractors
    450
  • Roofing contractors
    252
  • Excavation and site preparation contractors
    193

Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).

The order of work

The order we work in for a Fullerton business

Nothing gets bought until the phone numbers and forms can say where a call came from.

1

Give every call a source

A tracked number goes on the site, the Google Business Profile and any ads running now, so the first month shows where today’s work comes from.

2

Stop the leak on the first screen

If the site loads slowly or hides the number on a mobile screen, we fix or rebuild it before sending more traffic to it.

3

Build pages and campaigns by trade

Each service you want more of gets its own page and its own campaign, sized to what clicks cost in that trade.

4

Put the receptionist on every call

The AI receptionist picks up each call, books the visit or rings the on-call phone, and a separate custom automation build can handle the follow-up texts.

Client results

Byers Septic Service: a website, SEO and Google Ads

Byers Septic Service hired Lithium to build a website and run its SEO and Google Ads, and the figures on the card come from all three. The quote beside it is from Drake Snodgrass, who runs Drake’s 7 Dees, a landscaping and garden center business that also works with Lithium.

Byers Septic Tank Service website homepageSeptic

Byers Septic Service

9Xorganic traffic

91 to 799 visits a month

more ranking keywords (36 to 395)
11X
more ranking keywords (36 to 395)
conversion rate
23.1%
conversion rate
Read the case study
“Lithium has moved us to page 1 in Google search organically. Prior to working with them we spent a huge part of our marketing budget on paid search. Website redesign was a great experience.”
Drake SnodgrassDrake SnodgrassDrake’s 7 Dees

Around Fullerton

The cities around Fullerton, one page each

Garden Grove, Orange, Norwalk, Anaheim, Santa Ana and West Covina each have a marketing page below. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, and works with every client by video, Fullerton included. Zoom out with the Orange County page, or open the California page for the statewide list.

Pricing

What the services cost a Fullerton business

Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.

Conversion web design

$5,000

typical project

Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.

SEO

$1,300–$3,000

per month

Typical local SEO retainer, scoped against your revenue per lead.

Google Ads management

From $500

per month

Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.

AI receptionist

$179

per month

Fully managed. No contracts, cancel anytime. Live in days.

AI automation

Scoped

after discovery

Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.

Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.

Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.

  • You own your domain, hosting account and website
  • Six-month starting term
  • We guarantee the work, not a ranking
Get my free action plan

FAQ

What Fullerton owners want cleared up first

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

Can one company run all four services well?

They run on one tracking setup and one plan, which is how Lithium works with service businesses every day. A co-founder sets the order on the first call, and you can start with the single service that is losing you the most jobs. The others get added when the report shows the first one paying.

What does the plan cost in total?

You pay for the services you pick, and the website, SEO, ads and receptionist prices above are published, so the only decision is where you start. A bigger website gets a fixed proposal, SEO is priced against what a lead is worth to you, and custom AI automation is quoted after a free discovery call.

What do you need from me before the first call?

The address of your site, the trades you want more of and any call or ad report you already have. If calls are not tracked yet, say so, because that is usually the first thing we fix. A co-founder reads all of it before the video call, so the time goes into your plan.

Can we add services one at a time?

Start with one and add the next when the report supports it, which is what most businesses do. The first service should fix the biggest gap, and nothing else gets added until that one is working.

What shows up in the monthly report?

Calls and leads by source, so you can see which page, ad or listing produced each one. Google Ads reports calls, leads and cost per lead; the SEO report shows the pages that gained traffic and the calls they brought; the phone line reports the calls answered, booked and transferred.

Free action plan

Build a free Fullerton plan around one service

Tell us the trades and towns you want more calls from, plus the link to the site you run now. A co-founder reads it before the short video call and comes back with the first service worth buying.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan