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SEO in Hattiesburg, Mississippi

Hattiesburg SEO that turns trade searches into calls.

Hattiesburg service businesses get SEO built around the trades they sell, a Google Business Profile that matches and a monthly report in calls and leads.

  • Trade searches on their own pages
  • Profile, reviews and listings
  • A monthly report in calls
Robinson Restoration website homepage built by Lithium Marketing
26Xorganic traffic for Robinson Restoration (79 to 2,200+ visits a month, SEO only)
Google Partner badge Google PartnerView our Partners listing 5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

Hattiesburg SEO, answered

How Hattiesburg SEO turns a search into a call

Local SEO for a Hattiesburg service business begins with the searches people here already make for its trade. “Plumber hattiesburg” draws 590 searches a month and “pest control hattiesburg” draws 260, so Lithium Marketing writes each trade its own page.

Hattiesburg is a university town, and the rental side of the market deserves its own page. A page that answers a property manager's questions about access and who approves work earns its place beside the owner-facing pages.

Hattiesburg's geography

Two counties, one city, one page list

Hattiesburg is the principal city of the Hattiesburg Metropolitan Statistical Area, which holds 158,014 people across Covington, Forrest, Lamar, and Perry counties. A business that serves the whole metro can give each town its own page, while the Hattiesburg pages keep the city searches pointed at the work you do here.

The city line and the county line are not the same. Forrest County holds most of Hattiesburg, and the west side of the city reaches into Lamar County, so a page list built by county will miss addresses that belong to the city.

residents (2025 estimate)
48,802
residents (2025 estimate)
population change, 2020 to 2025
+0.2%
population change, 2020 to 2025
housing units
23,300
housing units
of occupied homes owner-occupied
37.2%
of occupied homes owner-occupied
of homes built before 1980
49.4%
of homes built before 1980
median home value
$165,900
median home value

Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.

Trades in Forrest County

Small trades, crowded trades, different pages

Forrest County lists 25 plumbing, heating and air-conditioning contractors, more than any other trade group in the county. A plumber's page has to answer the questions a customer asks before calling: what the visit includes, how fast the crew can come and which parts of town it serves.

The smaller groups are worth naming too. The county has 8 electrical contractors, 8 pest control companies and 4 roofing contractors. A roofer with one page for repairs and one for replacement gives a customer a clearer choice than a single list of everything the company does.

County Business Patterns

Trade and home service businesses in Forrest County

Establishments by industry, 2023

  • Plumbing, heating and air-conditioning contractors
    25
  • Landscaping services
    10
  • Residential remodelers
    9
  • Electrical contractors
    8
  • New home builders
    8
  • Pest control companies
    8
  • Excavation and site preparation contractors
    7
  • Painting contractors
    5

Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).

The SEO plan

What the first three months of SEO cover

One job at a time: make the site readable, put the trades on the profile, then earn links to the pages that bring calls.

1

Clear the crawl and the speed

Google has to be able to read the site before anything else counts, so broken links, slow templates and crawl errors get fixed first.

2

Fill the profile service by service

Photos, services and the service area go onto the Google Business Profile, and finished customers get an easy way to leave a review.

3

Publish the trade pages

Each trade you sell gets a page, and the parts of Hattiesburg and the nearby cities you cover get area pages.

4

Send links to the pages that earn

Citations get checked on Yelp, Facebook and MapQuest, and the link work points at the service pages with the most calls behind them.

What every SEO retainer includes

The same eight parts go into every SEO retainer, wherever the business is.

See the full SEO service

  • Technical SEO foundation
  • Keywords tied to revenue per lead
  • On-page SEO on every page
  • Content that answers buyers
  • Google Business Profile and citations
  • Multi-tiered semantic link building
  • Schema and AI search readiness
  • Tracking and monthly reporting

The client case

What the site, SEO and Google Ads changed for Dixie Glass

The card covers work Lithium did for Dixie Glass, a glass company on the Mississippi Gulf Coast: the site rebuild, the SEO and the Google Ads. Dave Turin, who runs Dozer Dave, an excavation business, gives the quote beside it.

Dixie Glass website homepage for glass services on the Mississippi Gulf CoastGlass

Dixie Glass

76%more conversions

January vs the January before

ads conversion rate
15.57%
ads conversion rate
organic traffic
+18.2%
organic traffic
Read the case study
“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDave TurinDozer Dave

Around Hattiesburg

SEO for the towns around Hattiesburg

Mobile in Alabama, New Orleans and Metairie in Louisiana sit beyond the Mississippi line, and each has its own SEO page. So do Gulfport, Biloxi and Jackson. The state page links every city, and the search figures on each page show where the demand is.

Published price

The monthly SEO range for a Hattiesburg business

$1,300–$3,000

per month

Typical local SEO retainer, scoped against what a lead is worth to you, with AI search optimization included.

FAQ

SEO questions Hattiesburg owners bring up

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

What moves the monthly SEO price for a Hattiesburg business?

The page list sets most of it: how many trades and towns you want covered, how much repair the current site needs, and how much competition the searches carry. A one-truck plumber buying repair calls needs fewer pages than a company selling four trades across the metro, and the range above moves with that scope.

How long does SEO take to bring more Hattiesburg calls?

The monthly report starts counting calls and leads in the first month, before the rankings move. Technical fixes usually show movement inside 30 days, local and long-tail rankings typically follow in 60 to 90 days, and revenue tends to build from month four.

Does paying for SEO buy a place in the Map Pack?

Not directly. Google decides which businesses appear in the map, so no agency can sell a spot there. What you control is the profile behind the listing: the categories, the service list, the photos and the review requests after finished jobs. The report shows which pages moved and which calls came in.

Should every trade I run get its own page?

When the jobs and the searches differ, yes. A plumber's drain cleaning and a roofer's replacement estimate answer different questions, and one page that lists both gives Google and the customer less to match. Start with the trades that pay the bills, then add the rest.

What do you need from me to start SEO?

A link to the site, the services you want more of, the towns you cover and access to the Google Business Profile. We write the pages and do the technical work; you review the plan and approve the service list before anything publishes.

Free action plan

See what a Hattiesburg SEO plan would cover

On a short video call, a co-founder will put the page list and the profile work in order. Bring the site link, the trades that pay your bills and the towns you want calls from.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan