Commercial glassTown & Country Glass
13Xorganic traffic
145 to 1,849 visits a month
- top-3 rankings, up from 1
- 109
- top-3 rankings, up from 1
- Google Ads conversion rate
- 29.9%
- Google Ads conversion rate
Medford marketing, one plan
Medford marketing that turns trade searches into live calls.
Medford service businesses can start with the channel that is costing them calls, at published prices, and add the rest as the report shows it pays.
- Your own WordPress site
- A report in calls and leads
- One account manager for the plan
Google searches each month
What Medford searches for, by service
230
searches a month
- SEO210
- Web design20
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Start with one number
How a Medford marketing plan fits together
One report for the website, search pages, Google Ads and phone answering is the idea behind a Medford marketing plan, and Lithium Marketing builds it so calls, leads and cost per lead sit in one place. Jackson County has 190 new home builders, 94 plumbing, heating and air-conditioning contractors and 62 electrical contractors, and those trades do not find customers the same way.
Jackson County’s 221,795 people are the market they serve. A builder sells a project that starts with photos and a form; a repair trade sells an answered phone. The plan begins with whichever describes your work, then adds the rest as the calls justify them.
What each service carries
Where each Medford service fits
Start with whatever is losing you the most calls, then add the next service when the report shows it is earning its place. The card for each service opens its Medford page.
SEO for Medford searchesA page for each service you sell, a Google Business Profile that matches it, and a monthly report in calls.Learn more A Medford site built for a phone screenYour own WordPress site, with photos of finished jobs and a call button within reach on every page.Learn more Google Ads for the jobs you want nowPaid search pointed at the two or three services you need booked this month, with the account in your name and calls counted in the report.Learn more An AI receptionist and custom automationA receptionist that picks up around the clock for $179 a month with no contract, and custom automation scoped after a free call.Learn more
What Medford types
The searches a Medford plan has to answer
Trade searches naming Medford split sharply: about 590 a month for “pest control medford or” and 260 for “plumber medford or”. Volume alone does not decide your plan. What decides it is which of those jobs you want more of, because a pest page and a drain-cleaning page sell different work to different people.
Searches for marketing help itself are thinner, at about 210 a month for “seo medford or” and 20 for “web design medford or”. That is why the plan works from the searches your customers use. The Map Pack carries weight for the same reason: for “plumber medford or”, Google put the Map Pack first when we checked.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing agency medford or | under 10 | not reported |
| digital marketing medford or | under 10 | not reported |
| marketing agency medford or | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| pest control medford or | 590 | $21.76 |
| garage door repair medford or | 20 | $19.11 |
| plumber medford or | 260 | $5.75 |
| electrician medford or | 30 | $5.74 |
| water damage restoration medford or | 10 | $2.52 |
| landscaping medford or | 20 | $1.92 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 2 to 2,700 Google reviews each
- Directories in the top 10
- Facebook, MapQuest, Thumbtack, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber medford or”, as Google showed it to a searcher located in Medford. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Medford market
Owners, renters and two kinds of housing work
In Medford, 56.3% of occupied homes are owner-occupied, so a share of the calls you get can come from tenants or the property managers who hire for them. The site and the intake script should ask who pays for the work and route the answer to the right person.
Housing age splits the page set. 46.1% of Medford’s housing was built before 1980, and 12.3% dates from 2010 or later, so the page list should carry repair work for the older homes and remodel work for the newer ones.
- residents (2025 estimate)
- 86,494
- residents (2025 estimate)
- population change, 2020 to 2025
- +0.5%
- population change, 2020 to 2025
- housing units
- 36,630
- housing units
- of occupied homes owner-occupied
- 56.3%
- of occupied homes owner-occupied
- of homes built before 1980
- 46.1%
- of homes built before 1980
- median home value
- $417,100
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Jackson County
Where the county’s trade counts are heavy, and thin
New home builders are the county’s largest trade group, with landscapers and remodelers behind them. A project sale gives a customer more to compare than a repair does, so the finished work and the reviews carry more weight than the service list.
Repair trades sit lower in the count, and that changes the plan. A plumber or an electrician wins on an answered phone and a profile that matches the service, while a builder wins on project pages and photos. One services page for all of it serves neither.
County Business Patterns
Trade and home service businesses in Jackson County
Establishments by industry, 2023
- New home builders190
- Landscaping services128
- Residential remodelers122
- Plumbing, heating and air-conditioning contractors94
- Electrical contractors62
- Excavation and site preparation contractors51
- Painting contractors49
- Roofing contractors29
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of work
The order we do the work in
The first job is a count, not a campaign: which calls arrive now, and where they come from.
1
Count what arrives today
We tag the website, the Google profile and any ads already running, so the first report shows the calls and leads you get now, before anything changes.
2
Fix the handoff first
If calls ring out or the site loses people on a phone, that gets fixed before more traffic is bought.
3
Build the pages your trades need
Each service you sell gets a page and a matching profile category; SEO and Google Ads then point at the ones you want more of.
4
Add the next service on results
A service joins once the report shows the calls it would bring, and one account manager keeps the work moving together.
Proof from a client
A Portland glass company’s numbers, and the work behind them
The card’s numbers belong to Town & Country Glass, a commercial glass company in Portland, and they come from three kinds of work: the website, the SEO and the Google Ads, all run by Lithium. Read together, those numbers show what one plan produces when the site, the search pages and the paid clicks are measured in the same place. The quote below is Matt Johnson’s, from his time running On-Target Landscape.
Commercial glass“Lithium Marketing is awesome to work with and the results you’ll get are outstanding. Once I started working with them I saw increase in my online presence and my sales increased too. I would highly recommend them to anyone looking for help with marketing!”
Matt JohnsonOn-Target LandscapeAround Medford
Where the next set of customers lives
Each city linked here has a marketing page with its own search and housing figures, which makes the list a short market map. Start where your jobs already come from, then follow the Oregon link for the rest of the state.
Pricing
What a Medford plan costs, service by service
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
Medford questions before you pick a channel
Still curious?
Call (503) 766-5964 or email [email protected].
Where should a Medford owner start: site, SEO, ads or phones?
Start with the part that is costing you calls today. A phone that rings out is a call already lost, and a site that fails on a phone loses the visits the other channels pay for. Search and ads come after those, because both send people to the site and the phone. On the first call, a co-founder looks through the tracking, the site and the listings and names the first job.
Can I hire one service without the other three?
Hire one service and it gets its own report in calls and leads. When you add a second, it joins the same tracking, so both are measured in one place.
What does working with Lithium look like from Medford?
By video call and email. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. Your first call and your strategy calls are with a co-founder, and Allison McKenney handles the day to day as your account manager.
Who ends the agreement, and what happens at renewal?
After the first six months, either side can end it on 30 days’ notice, and renewal adds no new fixed term, so nothing locks you in for another year.
Can you work with the web person or ad manager I already have?
Often, yes, and the first call sorts out what is worth keeping. A co-founder looks at what the current site and ad account can support before anything is replaced.
Free action plan
See which piece of the plan should go first in Medford
Send over the site, the Google Business Profile link and any ad account you already run. A co-founder will name the first job and the pages that matter, on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ