Commercial glassTown & Country Glass
13Xorganic traffic
145 to 1,849 visits a month
- top-3 rankings, up from 1
- 109
- top-3 rankings, up from 1
- Google Ads conversion rate
- 29.9%
- Google Ads conversion rate
PPC in Medford, priced per click
Medford PPC that reports calls and cost per lead.
Medford’s garage door clicks average $19.11, so Lithium keeps the Google Ads account in your name and reports calls, leads and cost per lead.
- One report: calls, leads, cost per lead
- A campaign per service you sell
- Negative keywords from day one
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Medford PPC, answered
How a Medford ad budget gets split
A Medford Google Ads budget is only as good as the search list behind it. Lithium Marketing runs Google Ads for Medford service businesses, and the first job is deciding which searches your crews can turn into booked work at the click prices in the trade table. The account is set up in your name, so the history, the conversion data and the billing stay yours if you ever leave.
The price of a click decides how tight that list has to be and how much of the budget can go to a single job type. An average click on “pest control medford or” runs $21.76, and the trade table below shows what clicks in the other trades cost in Medford.
Click costs in Medford
What a Medford click costs, trade by trade
Medford click prices run $5.75 for “plumber medford or”, $2.52 for “water damage restoration medford or” and $1.92 for “landscaping medford or”. A cheap click is not automatically a good one, and an expensive click is not automatically wrong. What matters is how many of those clicks become a call your crews can take.
No paid ads appeared on the “plumber medford or” results page when we checked, and the Map Pack sat at the top. That is one page at one moment. A campaign should run beside a complete Google profile, so the paid and unpaid results point at the same business.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency medford or | under 10 | not reported |
| ppc agency medford or | under 10 | not reported |
| ppc management medford or | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| pest control medford or | 590 | $21.76 |
| garage door repair medford or | 20 | $19.11 |
| plumber medford or | 260 | $5.75 |
| electrician medford or | 30 | $5.74 |
| water damage restoration medford or | 10 | $2.52 |
| landscaping medford or | 20 | $1.92 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 2 to 2,700 Google reviews each
- Directories in the top 10
- Facebook, MapQuest, Thumbtack, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber medford or”, as Google showed it to a searcher located in Medford. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Medford market
Budget the Medford year around heat and cold
Medford summers are hot and dry: the city averages 61 afternoons over 90 °F a year. If your crews sell outdoor work, the budget should be heavier before those weeks and lighter in the cool months.
Medford sees freezing temperatures on 64 mornings in an average year. If your heating or plumbing calls arrive on cold mornings, keep budget in reserve for them and do not spend it evenly across twelve months.
- residents (2025 estimate)
- 86,494
- residents (2025 estimate)
- population change, 2020 to 2025
- +0.5%
- population change, 2020 to 2025
- housing units
- 36,630
- housing units
- of occupied homes owner-occupied
- 56.3%
- of occupied homes owner-occupied
- of homes built before 1980
- 46.1%
- of homes built before 1980
- median home value
- $417,100
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Jackson County
Which trades get the budget, and how tight
Garage door and pest control clicks are the two priciest in the trade list. A vague search term on a click that costs that much can spend a day’s budget on the wrong searcher, so those campaigns get a tight list of search terms and a negative list from day one.
Jackson County counts 94 plumbing, heating and air-conditioning contractors, 62 electrical contractors and 128 landscaping services, and the click price changes how each group should buy. A plumber or an electrician on a cheaper click can afford a broader test than a garage door company, while a landscaper can try several services before choosing.
County Business Patterns
Trade and home service businesses in Jackson County
Establishments by industry, 2023
- New home builders190
- Landscaping services128
- Residential remodelers122
- Plumbing, heating and air-conditioning contractors94
- Electrical contractors62
- Excavation and site preparation contractors51
- Painting contractors49
- Roofing contractors29
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
Before the ads run
What happens before the first Medford ad runs
No budget moves until the calls and forms can be counted, and the campaign list is built around the work you can take.
1
Start with the account as it stands
We go through the account as it stands: which campaigns produce calls, which tags fire, and which search terms have been paying for clicks that never call.
2
Track calls and forms from the start
Call tracking, GA4 and conversion tags record which ads and search terms produced a call or a form, and the report carries that beside calls, leads and cost per lead.
3
Build a campaign per service
The services you want more of get their own campaign and landing page, so budget can move between them.
4
Check it daily, then weekly
The first 30 days get daily attention on bids and search terms; after that the check moves to weekly, and the budget calendar follows your busy weeks.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
Proof from a client
Three kinds of work behind a Portland glass company’s numbers
The conversion rate on the card belongs to Town & Country Glass, a Portland commercial glass company that hired Lithium for its website, SEO and Google Ads. What a Medford owner can take from it is the paid measure: a conversion rate from clicks that had to be bought, next to organic traffic that arrived without a bid. Matt Johnson’s quote dates from his time running On-Target Landscape.
Commercial glass“Lithium Marketing is awesome to work with and the results you’ll get are outstanding. Once I started working with them I saw increase in my online presence and my sales increased too. I would highly recommend them to anyone looking for help with marketing!”
Matt JohnsonOn-Target LandscapeAround Medford
Where a Medford campaign can point
A Medford campaign can be aimed at any city below, with a separate bid for each one. Each has a PPC page with its own click costs, and the Oregon page lists every city Lithium covers.
Published price
The Medford management fee, and what it covers
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Questions about cost per lead in Medford
Still curious?
Call (503) 766-5964 or email [email protected].
What does management cost on top of Medford ad spend?
Management starts at $500 a month, plus ad spend, which is separate and paid to Google. The fee grows with the amount of ad spend we run and the number of channels, and it is agreed before the first campaign goes live.
Who owns the Google Ads account?
You do. The account is set up in your business’s name, with your billing details, and Lithium works inside it. If you leave, the account, its history and its conversion data stay with you.
How quickly will I see the first calls from a Medford campaign?
The first calls usually show up in the first week once tracking is live and the campaigns are on. Then the account gets sharper each month: the search terms that produce nothing get cut, the ones that book work get more budget, and the report leads with cost per lead.
Is Meta or Microsoft advertising worth adding?
Sometimes. Google is where the searches in the trade table happen, and Microsoft Ads and Meta ads on Facebook and Instagram are channels Lithium can add. The first budget goes to whichever channel buys a call most cheaply, and a second one joins only after its own tracking makes the case.
Why does a garage door click cost more than a landscaping click?
Because the search is worth more to the businesses bidding on it. The budget has to be judged against what that job is worth to you, not against the other trade’s price, so two clicks in two trades are not comparable even when the numbers look far apart.
Free action plan
See what a Medford click costs before you raise the budget
Tell us your trade and the weeks you want filled, and put a number on what a booked job is worth. A co-founder will walk the Medford click costs for your work and set a budget calendar on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ