Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
Marketing in Nampa, Idaho
Digital marketing for Nampa service businesses, built to bring in more calls.
Nampa grew 19.9% between 2020 and 2025, and Lithium puts a service business's website, search, ads and phones on one plan with published prices.
- One team for four services
- Call tracking on every channel
- A monthly report in calls and leads
Google searches each month
What Nampa searches for, by service
20
searches a month
- SEO10
- Web design10
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Nampa marketing, one plan
Where website, search, ads and phones meet in Nampa
A Nampa service business can put its website, search, ads and phone answering under one team, with published prices agreed before work begins. Lithium Marketing runs that plan for plumbers, roofers, landscapers, electricians and the other trades that keep Canyon County homes in repair. Every channel reports into the same call tracking, so the next dollar follows the calls the plan produces.
Nampa counted 120,384 residents in the 2025 estimate, and the Boise City, ID metropolitan area holds 864,243 people. A household that moved to Nampa may not have a plumber, roofer or landscaper chosen yet, so the plan puts your Google Business Profile, service pages and phone line in front of them early. If your crews also work in Meridian or Caldwell, the same plan adds pages for those cities.
Four services, four jobs
What each part of a Nampa plan does
The right first service depends on where work is leaking. Every card below links to that service's Nampa page, so you can read the detail before the first call.
Nampa SEOPages for each service you sell and each city you cover, a Google Business Profile filled out line by line, and links to the pages that need them.Learn more Websites for Nampa tradesProject photos, service pages and a tap-to-call bar, on a WordPress install that stays in your name.Learn more Nampa Google AdsCampaigns split by service, each call tied to the search behind it, and spend moved toward the jobs your crews can take this month.Learn more AI phone answering in NampaA receptionist that picks up around the clock, puts booked work on your calendar, texts the caller and passes urgent calls to a person.Learn more
Searches naming Nampa
What Nampa searches say about your next dollar
The trade table below is lopsided: plumbing leads at 1,000 searches a month for “plumber nampa”, ahead of “pest control nampa” at 480. A plumber can justify work on both search and ads; a pest company should start with the channel that can prove it brings calls.
A click on “plumber nampa” averages $48.66. When we checked that phrase, the Map Pack came first and two paid ads ran below it, so a contractor's own site is not the first thing a customer sees. That is why the profile, the paid listing and the pages belong in one plan.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing agency nampa | under 10 | not reported |
| digital marketing nampa | under 10 | not reported |
| marketing agency nampa | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| hvac repair nampa | 10 | $95.63 |
| plumber nampa | 1,000 | $48.66 |
| electrician nampa | 260 | $34.42 |
| pest control nampa | 480 | $31.51 |
| garage door repair nampa | 260 | $25.13 |
| landscaping nampa | 210 | $5.40 |
| water damage restoration nampa | 40 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- 2 recorded
- Local listing reviews
- 230 to 2,800 Google reviews each
- Directories in the top 10
- Angi, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber nampa”, as Google showed it to a searcher located in Nampa. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Nampa market
A growing city, older homes, one service area
Owner-occupied homes make up 70.2% of Nampa's occupied housing, so many of the people calling you own the place they need fixed. That changes what the site has to answer: a homeowner wants to see that you handle their kind of house and that the person who answers knows the area.
30.6% of Canyon County homes were built before 1980, and older houses bring repair, repipe and repaint work. A page that shows that work with real photos earns more trust. A service-area page for each city you cover keeps the coverage clear as Nampa grows outward.
- residents (2025 estimate)
- 120,384
- residents (2025 estimate)
- population change, 2020 to 2025
- +19.9%
- population change, 2020 to 2025
- housing units
- 40,529
- housing units
- of occupied homes owner-occupied
- 70.2%
- of occupied homes owner-occupied
- of homes built before 1980
- 25.9%
- of homes built before 1980
- median home value
- $370,800
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Canyon County trades
The county's biggest trade groups
Canyon County lists 234 landscaping services and 143 plumbing, heating and air-conditioning contractors. Two large groups need different proof: a landscaper shows finished yards and seasonal cleanups, while a plumbing and HVAC company shows repairs, replacements and the brands it services.
The rest of the chart is a mix of remodelers, painters, home builders and roofers. Most of that work is a bigger project than a repair call, so the proof that matters is a gallery, a clear scope and an estimate form that asks the right questions.
County Business Patterns
Trade and home service businesses in Canyon County
Establishments by industry, 2023
- Landscaping services234
- Plumbing, heating and air-conditioning contractors143
- Residential remodelers142
- Painting contractors126
- New home builders120
- Electrical contractors94
- Excavation and site preparation contractors68
- Roofing contractors55
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of work
The order Lithium works in for a Nampa business
Measurement comes first, because every choice after it follows the calls the plan produces.
1
Put a tracked number on every channel
The site, the Google Business Profile and any running ads get call and form tracking, so the plan starts from where today's jobs come from.
2
Fix the page every channel sends people to
If the site is slow, hides the phone or shows no finished work, that gets fixed before more money goes into search or ads.
3
Give search the long game and ads the short one
SEO builds the service and city pages that keep bringing calls, while Google Ads buys the jobs your crews need this month.
4
Answer what the plan produces
The AI receptionist picks up every call, and custom automation sends the follow-up text and the review request after the job.
Proof
A garden center that handed its website, SEO and Google Ads to one team
Drake's 7 Dees, a garden center, hired Lithium for its website, SEO and Google Ads, and the figures below come from that combined work. Dave Turin of Dozer Dave, an excavation business, gives the quote.
Garden center“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDozer DaveAround Nampa
Marketing for the cities around Nampa and beyond
Caldwell, Meridian, Boise and Twin Falls each have a page built from that city's own figures, so the nearby markets are easy to compare. The Idaho page lists every city Lithium covers.
Pricing
Published prices for a Nampa service business
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
Before you hand Nampa marketing to one team
Still curious?
Call (503) 766-5964 or email [email protected].
Four services, one budget: where does a Nampa owner start?
Begin with the channel that is losing you the most calls today. If the phone rings out while your crews are working, start with the phone line. If people find you but leave the site, rebuild the site. If the site is fine and the phone is quiet, buy calls with Google Ads while SEO builds the slower channel. The first call is for putting them in the right order, not for selling all four.
Can we keep our current website and add search or ads first?
Keep it if it can take the traffic. A site that loads quickly, shows your services and puts the phone number in reach can stay while SEO or Google Ads starts. If it fails those tests, the site comes first because every click you buy lands there. We check the pages and the tracking before recommending either path.
How do calls and meetings work from Nampa?
Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. Phone and email cover the days between calls. A co-founder runs the strategy calls, Allison McKenney is the day-to-day contact, and the plan is built from your tracking, profile and search data, so where you sit changes nothing.
Do you take on remodelers, home builders and landscapers as well as repair trades?
All of them. The plan changes with the sale: a remodeler or home builder needs project galleries, a clear scope and an estimate form that asks about timing, while a plumber or electrician needs the phone and the service area up front. The same four services fit either one, and the first call sorts which comes first.
Can we start with one service and add another later?
Each service carries its own price, so the invoice adds the new one and leaves the rest alone. Website work is a one-time project, SEO and ads run monthly, and the AI receptionist has its own monthly price. You see the number before anything starts, and most services run month to month after the first six months.
Free action plan
Map your Nampa marketing plan on a short video call
Tell us the work you want more of and where to find your site. On a short video call, a co-founder will show you which channel is producing calls and which one is coasting.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ