FenceF&W Fence Co.
4Xmore ranking keywords
190 to 745 keywords
- top-3 rankings (3 to 28)
- 9X
- top-3 rankings (3 to 28)
- core search conversion rate
- 27.78%
- core search conversion rate
Digital marketing in Peoria, Arizona
A marketing agency for Peoria service businesses, from the website to the phone call.
Peoria gained 5.2% more residents between 2020 and 2025, and Lithium Marketing runs the website, search, ads and phone answering for local service businesses.
- Website, search, ads and phones
- One report for the whole plan
- Published prices before work starts
Google searches each month
What Peoria searches for, by service
30
searches a month
- Web design20
- SEO10
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
The plan behind the calls
What one marketing plan covers for a Peoria business
A marketing plan earns its keep when the pieces work together: the website answers what a customer searched, the ads put that page in front of them, and someone answers the phone. Lithium Marketing runs all four services for Peoria businesses and reports the whole plan in calls and booked jobs.
The Phoenix-Mesa-Chandler metro area holds 5,228,938 people, and Peoria is a major suburb of Phoenix. A customer who needs a plumber or an electrician does not check where the city line sits, so the plan covers the metro and the cities next door as well as Peoria itself.
The four services
The four services and what each one fixes
Start with the gap that costs you the most calls, then add the rest when the numbers justify it.
SEO aimed at booked jobsPages for each service you sell, a Google profile that matches them and a monthly count of the calls they brought.Learn more Web design built around the callFast WordPress pages with real job photos, a call button within reach and ownership in your name.Learn more Google Ads with a source on every callEach campaign ties a call to its keyword and moves spend toward the jobs your crews want.Learn more An AI receptionist that answers at 2 a.m.A caller at that hour gets your business name, the crew’s questions and a booked slot or a transfer to the on-call tech.Learn more
Where Peoria searches go
Which channel deserves the next dollar in Peoria
Searches naming Peoria show where the demand sits: “plumber peoria az” draws 480 a month, while “landscaping peoria az” draws 170. A repair call and a landscaping estimate are worth different amounts, so the split between search and ads changes from one trade to the next.
Maricopa County holds 109,863 business establishments, and the trade counts below show where your own field sits in that market. We put the budget behind the services that produce your best jobs, and the slower ones stay covered by the website and the Google profile.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing agency peoria az | under 10 | not reported |
| digital marketing peoria az | under 10 | not reported |
| marketing agency peoria az | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| hvac repair peoria az | 10 | $83.99 |
| plumber peoria az | 480 | $64.80 |
| roofing company peoria az | 70 | $53.80 |
| garage door repair peoria az | 210 | $50.93 |
| pest control peoria az | 210 | $37.10 |
| electrician peoria az | 90 | $22.72 |
| landscaping peoria az | 170 | $4.10 |
| water damage restoration peoria az | 20 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 388 to 1,600 Google reviews each
- Directories in the top 10
- Angi, Facebook, Yelp
- AI Overview
- Shown above the results
- People also ask
- Shown
Source: one Google results page for “plumber peoria az”, as Google showed it to a searcher located in Peoria. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Peoria homeowners
Homeowners, home value and what that asks of your site
Peoria has 79,085 housing units, and 76.0% of the occupied ones are owner-occupied. That owner share tells you who the site is for: someone who owns the property and can approve the work.
Peoria’s median home value is $463,600, and a roof, kitchen or landscape job on a house at that value is a large spend. The site should show finished projects on similar houses and the range a job starts at.
- residents (2025 estimate)
- 200,881
- residents (2025 estimate)
- population change, 2020 to 2025
- +5.2%
- population change, 2020 to 2025
- housing units
- 79,085
- housing units
- of occupied homes owner-occupied
- 76%
- of occupied homes owner-occupied
- of homes built before 1980
- 9.5%
- of homes built before 1980
- median home value
- $463,600
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Maricopa County
The county’s trade mix decides where a plan starts
Maricopa County has 1,604 plumbing, heating and air-conditioning contractors and 1,148 landscaping businesses. In fields that size, standing apart is the whole job: your own photos, reviews and service pages are what a customer compares.
The county also lists 588 new home builders and 419 painting contractors. Those are project businesses, so their pages lean on a gallery and a clear scope; a repair trade leans on a fast page and a phone that answers. One plan can hold both because the work starts with your customer, not a template.
County Business Patterns
Trade and home service businesses in Maricopa County
Establishments by industry, 2023
- Plumbing, heating and air-conditioning contractors1,604
- Residential remodelers1,406
- Landscaping services1,148
- Electrical contractors1,135
- New home builders588
- Painting contractors419
- Pest control companies369
- Excavation and site preparation contractors361
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
How the plan runs
The order we build the plan in
We start with the number that matters, then build the pieces in the order that moves it.
1
Measure where the work comes from
Tracking goes on the site, the Google profile and any live ads, so a Peoria business can see the calls it already earns before spending more.
2
Repair the handoff before the traffic
A slow page or a phone nobody answers wastes every click, so those two get fixed first.
3
Build the pages the trades need
SEO covers the services you want to sell, and Google Ads covers the jobs you need sooner.
4
Keep the calendar full after hours
The AI receptionist answers every call around the clock, and the monthly report ties every channel to calls.
Client work
A fence company that needed a website, SEO and ads
Three services went into the F&W Fence Co. case: a new website, SEO and Google Ads. The card shows what the fence business gained from that work. Daniel Busby of Willard Power Vac gives his own account beside it.
Fence“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacNearby marketing pages
Marketing for the towns next door
The plan does not stop at the city line. If your crews cross into Surprise, Glendale or another city on the list, the marketing page for that place shows how the same four services work there, and the Arizona link goes statewide.
Pricing
What the plan costs a Peoria business
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
Questions to settle before one agency runs everything
Still curious?
Call (503) 766-5964 or email [email protected].
Where should we start if the phone is already busy?
Start with the website and the tracking, because more calls do not help if the site loses the ones you get. We measure the current calls, find where they drop and fix that before adding search or ad spend.
Can we buy one service and add the others later?
You can start with one and add the rest when the calls justify it. All four report into the same tracking, so a website this quarter and SEO later still land in one set of numbers.
Who is our contact once the work starts?
Allison McKenney is your day-to-day contact, and a co-founder runs the strategy calls. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, and works with every client by video.
What does the whole program cost?
The prices above are separate, so the total depends on how much of each you use. A site with more pages, a wider SEO scope or a bigger ad budget moves the number, and the line-by-line figure is agreed on the call before work starts.
We run a small shop. Is a plan worth it?
A small shop can start with a website and a Google profile, then add ads when the phone volume pays for them. The plan is sized to the jobs you can take, and the monthly report shows what each part produced.
Free action plan
Get a free plan for the whole Peoria business
Tell us the trade you run, the services you want more of and the cities you cover. A co-founder will walk through your site, your tracking and your phone line on a short video call, and you leave knowing which piece to fix first.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ