PlumbingSarkinen Plumbing
2Xleads
on the same budget
- search visibility
- 3.75X
- search visibility
- ads conversion rate
- 27.37%
- ads conversion rate
Web design in Pocatello, Idaho
Pocatello web design for older homes and the repair work they need.
Pocatello contractors get a site built around their finished jobs, with the phone one tap away and the domain and content in their own name.
- Job photos beside the call button
- A quote form built for a phone
- Your domain, your WordPress login
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2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Older homes, real photos
Pocatello web design for work on older houses
Most of Pocatello's housing went up before 1980: 66.2% of homes, with a median year of 1971. A website for a Pocatello contractor has to show that kind of work: the repipe, the panel swap, the roof repair, the room repaint. Lithium Marketing builds WordPress sites that put those finished jobs and the phone number where a visitor sees them first.
The median home value in Pocatello is $271,000, and 64.5% of occupied homes are owner-occupied, so the site should speak to owners as well as renters. The service list and the quote form should be easy to find from a phone.
Search in Pocatello
Where a Pocatello website gets its visitors
Web design searches naming Pocatello come to about 20 a month. The trade searches bring the visitors: “landscaping pocatello” draws 110 a month, and the site has to turn that visit into a call or a quote request.
That is why the first screen carries the phone number and a short quote form. On a phone, a visitor should see the work, the service area and the call button without scrolling past a slideshow.
| Search | Searches a month | Cost per click |
|---|---|---|
| web design pocatello | 10 | not reported |
| website design pocatello | 10 | not reported |
| web designer pocatello | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 9 to 243 Google reviews each
- Directories in the top 10
- Facebook, MapQuest, Thumbtack, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber pocatello”, as Google showed it to a searcher located in Pocatello. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The housing in figures
A housing stock that rewards repair and remodel pages
Only 8% of Pocatello's housing was built in 2010 or later, so a portfolio of new builds would speak to a small slice of the houses here. The page list should lean on repair, replacement and remodel, each with photos of the same kind of job.
Pocatello is home to Idaho State University. If you take commercial or institutional work in Pocatello, give it a page of its own with the access rules, insurance and scheduling details a facilities manager needs.
- residents (2025 estimate)
- 58,771
- residents (2025 estimate)
- population change, 2020 to 2025
- +3.6%
- population change, 2020 to 2025
- housing units
- 24,135
- housing units
- of occupied homes owner-occupied
- 64.5%
- of occupied homes owner-occupied
- of homes built before 1980
- 66.2%
- of homes built before 1980
- median home value
- $271,000
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Bannock County
What remodelers, builders and painters need on a Pocatello site
Bannock County has 44 residential remodelers and 39 new home builders. A customer hiring either one is buying a result they will see every day, so the portfolio does the selling: a finished room, an addition or a whole house, photographed after the crew cleaned up, with the scope written beside it and a short form to ask about a similar job.
The county has 8 painting contractors. A painter's site should show before-and-after rooms, the prep work that goes into a job and a clear list of what the quote covers.
County Business Patterns
Trade and home service businesses in Bannock County
Establishments by industry, 2023
- Residential remodelers44
- Plumbing, heating and air-conditioning contractors40
- New home builders39
- Landscaping services31
- Electrical contractors22
- Excavation and site preparation contractors21
- Roofing contractors8
- Painting contractors8
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The build
The four steps from photos to a live Pocatello site
You approve the pages and the phone layout before anything goes live, and every form gets tested with real text in it.
1
Send the job photos
You send photos of finished jobs, the services you sell and the corners of Pocatello you serve. We take it from there and write the pages.
2
Lay out the phone screen
We show you the phone screen and the desktop version with the call button and quote form in place, and you mark what should move.
3
Build and test on WordPress
The site gets built, every form and phone link gets tested with real text, and GA4 plus call tracking go in before launch.
4
Move the old pages over
Redirects go on the old addresses, the new site opens and the Loom video shows you where to change text or swap a photo.
What every Lithium website includes
The same eight parts go into every website build, wherever the business is.
- Sub-2.5-second mobile load
- Mobile-first conversion path
- A clear first screen
- SEO-ready architecture
- Google Business Profile alignment
- Real proof where it converts
- Tracking tied to revenue
- Accessible and AI-search ready
Proof
A Portland-area plumber's site, with SEO and ads behind it
Lithium built Sarkinen Plumbing's website and ran its SEO and Google Ads; the Portland-area plumber's card shows what that combined work did. Matt Johnson, from his time running On-Target Landscape, gives his account beside it.
Plumbing“Lithium Marketing is awesome to work with and the results you’ll get are outstanding. Once I started working with them I saw increase in my online presence and my sales increased too. I would highly recommend them to anyone looking for help with marketing!”
Matt JohnsonOn-Target LandscapeAround Pocatello
Web design pages for the nearby cities
The same web design page exists for Idaho Falls and Twin Falls, and for Ogden, Layton and Salt Lake City in Utah. The statewide page picks up from there.
Published price
What a Pocatello website project runs
$5,000
typical project
Larger sites get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch. You own the domain, hosting account, WordPress install and content.
FAQ
What a Pocatello rebuild should keep
Still curious?
Call (503) 766-5964 or email [email protected].
Will the site and domain stay in my name?
They stay in your name. The domain, the hosting bill and the WordPress login are yours, along with every page and photo. Nothing moves out of your accounts when the project ends.
Why would a website cost more than the typical build?
More pages, more service lines and more copy move the number. A contractor with one service and a few jobs lands near the typical build; one with a page per service, per city and a gallery for each project type gets a fixed proposal before work starts.
How long does a build take?
Six to nine weeks from kickoff to launch for a typical service business site. Photo gathering and page approvals are the two steps where a schedule slips, so we set those dates at kickoff.
What happens to the old pages when the new site launches?
Every old URL with traffic or links gets a redirect to its closest new page, and we check Search Console around launch. Pages that no longer have a match get a plan before anything is removed.
Do you build sites for trades other than remodelers?
Yes. Plumbers, roofers, electricians, landscapers, painters and restoration firms all get the same process: job photos, service pages, tap-to-call and a quote form tested on a phone. The page list changes with the trade, not the build.
Free action plan
Get a free Pocatello website plan built from your job photos
Start with a link to the current site and a few photos of finished jobs. On a short video call, a co-founder will go over the page list, the quote form and the build price.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ