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Web design in Rochester, Minnesota

Rochester web design built to turn mobile visits into calls.

40.8% of Rochester homes were built before 1980, so your site has to show you have worked on a house like theirs.

  • Photos from recent jobs
  • Calling one tap away
  • You keep the domain and hosting
Search visibility report ranking sarkinenplumbing.com first among local plumbing competitors
2Xleads for Sarkinen Plumbing (on the same budget)
Google Partner badge Google PartnerView our Partners listing 5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

The site a Rochester buyer sees

What a Rochester website has to prove

The first screen on a phone should answer three questions for a Rochester visitor: what you do, what the work looks like and how to call. Lithium Marketing builds WordPress sites for service businesses in Rochester in that order, with proof first and the quote form underneath.

The housing stock splits the work. 15.9% of Rochester homes were built in 2010 or later, and 65.1% of Rochester's occupied homes are owner-occupied, so most of the people reading the site own the home and will live with the result. The project pages should show both the older homes and the new builds.

The Rochester market

Housing age and what each project page shows

Rochester's median home was built in 1989, and a contractor's project pages should follow the housing: updates and repairs on the older stock, finish work on the new builds. A gallery sorted by the kind of job, with a caption on what changed, reads better than a grid of unlabeled photos.

Olmsted County has 53 residential remodelers and 49 new home builders, and the Rochester metro holds 231,184 people, so a Rochester builder's customers are not all inside the city. Pages that name the surrounding cities give those customers a place to land.

residents (2025 estimate)
124,292
residents (2025 estimate)
population change, 2020 to 2025
+2.4%
population change, 2020 to 2025
housing units
54,492
housing units
of occupied homes owner-occupied
65.1%
of occupied homes owner-occupied
of homes built before 1980
40.8%
of homes built before 1980
median home value
$310,500
median home value

Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.

Trades in Olmsted County

What each trade needs on its first screen

A plumber or an HVAC company needs the phone number and the service area at the top, because the customer with a leak wants a number to call. Olmsted County has 41 plumbing, heating and air-conditioning contractors, and the first screen is where that call is won or lost.

A remodeler or a painter sells the opposite. Olmsted County lists 53 residential remodelers and 20 painting contractors, and for them the finished-work gallery, a page per job type and a quote form that asks about scope carry the decision. One layout cannot do both jobs.

County Business Patterns

Trade and home service businesses in Olmsted County

Establishments by industry, 2023

  • Landscaping services
    58
  • Residential remodelers
    53
  • New home builders
    49
  • Plumbing, heating and air-conditioning contractors
    41
  • Electrical contractors
    30
  • Painting contractors
    20
  • Roofing contractors
    15
  • Excavation and site preparation contractors
    13

Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).

The build

The stages of a Rochester build

The build runs in four stages, and nothing goes live until the forms, the phone links and the tracking have each been tested.

1

Begin with your photos

We start from your job photos and your service list, and the copy comes out of a call about the work you want more of.

2

Start on the smallest screen

The first layout is the phone, with calling and the quote form reachable one-handed; the desktop version follows the same order.

3

Build it and wire the tracking

WordPress is the platform. Every form and phone link gets tested, and GA4 with call tracking is connected so a call can be traced back to its source.

4

Move the old URLs, then launch

Every old URL that matters gets a redirect, the new site takes over, and a private Loom recording shows your team how to make edits.

What every Lithium website includes

The same eight parts go into every website build, wherever the business is.

See the full web design service

  • Sub-2.5-second mobile load
  • Mobile-first conversion path
  • A clear first screen
  • SEO-ready architecture
  • Google Business Profile alignment
  • Real proof where it converts
  • Tracking tied to revenue
  • Accessible and AI-search ready

Proof

Byers Septic: a site built to take the call

The septic company on the card is Byers Septic Service, and Lithium built the website, ran the SEO and managed the Google Ads. Chris Martin, who owns Mt. Hood Pro Painting, describes separately what the leads have meant for his business.

Byers Septic Tank Service website homepageSeptic

Byers Septic Service

9Xorganic traffic

91 to 799 visits a month

more ranking keywords (36 to 395)
11X
more ranking keywords (36 to 395)
conversion rate
23.1%
conversion rate
Read the case study
“Ever since we've used Lithium Marketing, our phone has been ringing off the hook and we can hardly keep up with the leads we get from Google, Facebook or through our website. Most of our leads other than referrals are through Google and it's all because of Lithium Marketing.”
Chris MartinChris MartinMt. Hood Pro Painting

Around Rochester

Websites for the cities your crews also serve

A Rochester contractor with crews in Woodbury, Bloomington or St. Paul can give each city its own page, and the links below add Minneapolis, Plymouth and Brooklyn Park. The state page covers the rest of Minnesota.

Published price

Website pricing for a Rochester service business

$5,000

typical project

Larger sites get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch. You own the domain, hosting account, WordPress install and content.

FAQ

What to settle before a Rochester rebuild

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

What adds to the $5,000 price?

Two things add cost: more pages, and more design work per page. A remodeler with a deep project gallery, or a company selling six services in four cities, needs both, so the quote arrives as a fixed proposal before the build starts.

Who holds the domain and the hosting after launch?

You do. The domain, the hosting, the WordPress install and the content sit in accounts with your name on them, so the site goes with you if you ever leave.

What happens to the rankings we already have?

We map the old URLs to the new ones and redirect the pages that carry traffic or links, then check Search Console around launch. The positions can move while Google re-reads the site; the redirect is what keeps the traffic from landing on a dead page.

Can we edit the site without calling you?

Your team gets the WordPress login, so text changes, new photos and finished jobs are edits you can make without a developer. If you would rather not deal with it, the optional $99 a month plan includes secure hosting, daily backups, software and security updates, and basic website changes.

What should we send before the first design call?

Time for a kickoff call, a folder of job photos, every service you sell and the cities you work in. The copy gets written from those, and you approve each page before launch.

Free action plan

Send your current Rochester site for a page-by-page review

Send the current site and a few photos of completed jobs. On a short video call, a co-founder will go through the pages, then put the six to nine weeks from kickoff to launch and the price beside them.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan