PlumbingSarkinen Plumbing
2Xleads
on the same budget
- search visibility
- 3.75X
- search visibility
- ads conversion rate
- 27.37%
- ads conversion rate
PPC in Sherwood, Oregon
PPC management that turns Sherwood ad clicks into booked jobs.
From $500 a month in management, plus ad spend, we run Google Ads for your Sherwood business with every call traced to a keyword.
- Tracked calls before a bigger budget
- Ads aimed at the towns you serve
- An ad group for each kind of job
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Sherwood PPC, explained
Where a Sherwood Google Ads budget earns its keep
Lithium Marketing runs Google Ads for Sherwood service businesses and puts call tracking in before the budget grows, so every dollar gets judged by the calls it brings. At $27.36 for an average click on “pest control sherwood or”, a campaign without tracking spends real money each time someone taps an ad, and nobody can say what happened next.
Garage door companies pay close to that: “garage door repair sherwood or” runs $24.40 a click. With clicks that pricey, the call records decide which keywords keep their budget and which get cut.
Search in Sherwood
What Sherwood’s trade searches say about ad budgets
Pest control is the biggest trade search naming the city, at about 70 searches a month, and “garage door repair sherwood or” draws about 20. Searches that name the town are only part of the market, so most trades should also aim ads at people searching nearby, with or without a town in the search.
The results page for “plumber sherwood or” carried no ads when we pulled it and put the Map Pack at the top. Another business could start bidding on that search any day, so read one page without ads as a snapshot. A plumber with a complete Google Business Profile and a campaign ready to switch on is covered either way.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency sherwood or | under 10 | not reported |
| ppc agency sherwood or | under 10 | not reported |
| ppc management sherwood or | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| pest control sherwood or | 70 | $27.36 |
| garage door repair sherwood or | 20 | $24.40 |
| hvac repair sherwood or | 10 | not reported |
| water damage restoration sherwood or | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 25 to 153 Google reviews each
- Directories in the top 10
- Facebook, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber sherwood or”, as Google showed it to a searcher located in Sherwood. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Sherwood market
Draw the ad map wider than Sherwood
Sherwood is one town in a metro area of 2,542,282 people, and a crew based in Sherwood can reach far more of that metro than the city itself. We draw the ad map from your job records: towns where you’ve done paid work get targeted, and places your trucks never go get excluded so they don’t drain the budget.
Sherwood itself has 7,055 housing units. A campaign aimed at the city alone has a fixed number of front doors to reach, so we give each neighboring town you work in its own campaign, which keeps its click costs and call counts apart from Sherwood’s in your report.
- residents (2025 estimate)
- 20,535
- residents (2025 estimate)
- population change, 2020 to 2025
- +0.4%
- population change, 2020 to 2025
- housing units
- 7,055
- housing units
- of occupied homes owner-occupied
- 72.3%
- of occupied homes owner-occupied
- of homes built before 1980
- 16.9%
- of homes built before 1980
- median home value
- $602,100
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Washington County
Bidding by trade in Washington County
With 276 landscaping services in Washington County, a landscaper’s ad budget goes furthest when every ad names a specific job, such as a patio, a new lawn or a fall cleanup, and searches for supplies or how-to videos are blocked so they never cost a click.
Excavation and roofing are smaller fields, with 59 excavation and site preparation contractors and 62 roofing contractors in the county. When one job is worth thousands of dollars, a pricier click can still pay off, so we set bids from what a booked job is worth to you and let the call records show whether that price holds.
County Business Patterns
Trade and home service businesses in Washington County
Establishments by industry, 2023
- New home builders310
- Residential remodelers307
- Landscaping services276
- Painting contractors197
- Plumbing, heating and air-conditioning contractors147
- Electrical contractors130
- Roofing contractors62
- Excavation and site preparation contractors59
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The PPC plan
The first 30 days of a Sherwood ad account
Nothing gets more budget until a call can be traced back to the ad that produced it.
1
Read the account history
If you’ve run ads before, we go through the old account to see which keywords spent money and which brought calls, and we keep anything that worked.
2
Track calls back to keywords
Every ad gets a tracked number and every form a conversion tag in GA4, so each call and lead shows the keyword that produced it.
3
Separate the jobs
Each job you want more of, such as a panel upgrade, a pest treatment or a new patio, gets its own ad group with ads and a landing page written for it.
4
Adjust bids as calls come in
For the first 30 days we check search terms and bids every day; after that the account gets a weekly review, and your monthly report lists calls, leads and cost per lead.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
Proof
What Google Ads, a new site and SEO did for Sarkinen Plumbing
Sarkinen Plumbing, a plumber from the Portland metro, hired Lithium to run its Google Ads together with a new website and SEO, and its card shows what the three did in combination. Marc Rickabaugh, whose construction company had Lithium update its website and its SEO, is quoted next to it.
Plumbing“We used the team at Lithium Marketing to update our website and increase our SEO. We couldn't have been happier with the results! We receive compliments about our updated website on a regular basis!”
Marc RickabaughRickabaugh ConstructionAround Sherwood
Google Ads beyond Sherwood’s city limits
Add a neighboring town to your campaign only after you’ve seen what its trade clicks cost, and its PPC page below shows them. Wilsonville and Tualatin are among them, and the Oregon link reaches every other city we cover.
Published price
Management fees for Sherwood Google Ads
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
We tried Google Ads before and got nothing. What would be different?
Tracking and focus. Before any budget goes up, every call and form gets traced to its keyword, so you can see which searches bring calls and which only spend. Each job gets its own ads and landing page, and searches that never turn into work get blocked. If the numbers still don’t work for your trade, we’ll tell you.
How do you decide how much we spend on ads?
We start from what a booked job is worth to you and what a click costs for your kind of work. The opening budget is one you’re comfortable testing, and once tracking shows a real cost per lead, we move money toward the searches that book jobs and away from the ones that don’t.
Can the ads run only when our crews have room for more work?
Yes. Campaigns can be paused, limited to certain days and hours, or narrowed to your best-paying jobs during a busy stretch, then opened back up when the calendar clears. Tell us what’s changed and we adjust the account to match.
Should we run Facebook and Instagram ads too?
Usually not at first. Google comes first, because a person searching for your service is looking to hire someone. Once Google calls are tracked and paying for themselves, we can add Facebook and Instagram ads through Meta, or Microsoft Ads, for a seasonal offer or a reminder to past customers, and the tracking shows whether they pay.
Who runs our ads day to day?
Allison McKenney, our account manager, is your day-to-day contact, and Kurt Schell, a co-founder who specializes in SEO, PPC and CRO, oversees the work. Lithium is headquartered in Portland, with team members in Portland, Bend and Seattle, and every meeting happens by video.
Free action plan
Find out what Google Ads would cost for your Sherwood jobs
List the jobs you want more of, the towns your trucks cover and any ad account you’ve run before. A co-founder will open the click costs for that work with you on a short video call and suggest a starting budget and an ad map.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ