Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
PPC in South Fulton, Georgia
Google Ads for South Fulton service businesses, focused on the jobs your crews can take.
South Fulton service businesses get Google Ads with call tracking that shows which search produced a call, and management from $500 a month, plus ad spend.
- A separate page for each job
- Call tracking from the first click
- Management priced separately from spend
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Where the budget goes
How a paid search budget should be divided in South Fulton
Google Ads for a South Fulton service business starts with a coverage question: which of South Fulton’s 92.877 square miles can your crews reach on a normal day? Lithium Marketing builds the campaigns around that answer, so the budget buys calls from streets you already serve and skips the ones you do not.
The city grew 4.4% between 2020 and 2025, and some of those households may not have a regular plumber, roofer or landscaper yet. Paid search can reach them before a neighbor has had the chance to recommend anyone.
The results page we recorded
No ads on the page, and what that means for a launch
When we checked “plumber south fulton”, no paid ads appeared at all, and a local services block came before the map. A quiet page is not a promise of cheap clicks; it is a snapshot of one search on one day, and ad slots change by the hour, the searcher and the budget.
So the campaign sits beside the profile and the service pages, because neither one carries the load alone. Ads put your name in front of a searcher this afternoon, and the profile and the pages hold the customer in the weeks when the budget is paused.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency south fulton | under 10 | not reported |
| ppc agency south fulton | under 10 | not reported |
| ppc management south fulton | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- On the page, below other results
- Search ads
- None recorded
- Local listing reviews
- 87 to 5,100 Google reviews each
- Directories in the top 10
- MapQuest, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber south fulton”, as Google showed it to a searcher located in South Fulton. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Who pays for the repair
Owner-occupiers, and the moment they search
In South Fulton, 71.5% of occupied homes are owner-occupied, so a landing page can speak to the person who approves the repair. For paid search, that is a reason to send the click straight to a page that names the job, the coverage and the next opening.
Fulton County holds 1,098,791 people, and its owner share is lower, at 54.3%. If your crews cross into Atlanta or Sandy Springs, a second ad group and its own landing page can speak to renters and property managers without disturbing the homeowner message.
- residents (2025 estimate)
- 112,820
- residents (2025 estimate)
- population change, 2020 to 2025
- +4.4%
- population change, 2020 to 2025
- housing units
- 43,731
- housing units
- of occupied homes owner-occupied
- 71.5%
- of occupied homes owner-occupied
- of homes built before 1980
- 23.3%
- of homes built before 1980
- median home value
- $309,800
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Budgets by trade
A different paid test for each trade
Landscaping is the largest of the outdoor trades on the Fulton County chart, with 196 establishments. A company that sells both installation and maintenance needs separate campaigns, because a customer searching for weekly care is not shopping for a patio.
Pest control sits at 37 establishments on the same Fulton County chart. A narrower trade can run a smaller test: one treatment or one job type, one landing page and a budget that buys enough clicks to judge the offer.
County Business Patterns
Trade and home service businesses in Fulton County
Establishments by industry, 2023
- Residential remodelers321
- New home builders249
- Landscaping services196
- Plumbing, heating and air-conditioning contractors124
- Electrical contractors120
- Roofing contractors71
- Painting contractors66
- Pest control companies37
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The first weeks
What happens in the first weeks of a campaign
Nothing gets scaled until the tracking shows which calls came from which keyword.
1
Start with the search terms report
An existing account gets read for the queries that produced calls and the ones that only produced clicks, and you see both lists.
2
Make the phone measurable
Call tracking, GA4 and conversion tags go in, so a ringing phone can be traced to the keyword and the ad behind it.
3
Separate the jobs into campaigns
Each job you want more of gets its own campaign, its own page and its own budget line, so you can see which one pays.
4
Then settle into a weekly rhythm
The first 30 days get daily attention on bids and search terms, and the account moves to a weekly review once the pattern is clear.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
A result to check
A garden center’s site, search and ads
Lithium took Drake’s 7 Dees through a website build, SEO and Google Ads. The garden center’s results appear on the card. Dave Turin of Dozer Dave recommends co-founder DJ Van Zanten in the quote beside it.
Garden center“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDozer DaveWhere the ads can run
Paid pages for the cities in reach
Atlanta is a separate city with its own PPC page, and the other links below cover the cities a South Fulton campaign can target. Chattanooga is marked Tennessee, and the Georgia page holds the rest of the state.
Published price
The management fee and the ad budget, side by side
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Budget questions, answered before you spend
Still curious?
Call (503) 766-5964 or email [email protected].
How do we see which campaign pays?
Ask for the call detail as well as the total. Tracked calls and forms carry the keyword and the ad that sent them where the platform passes that information along. The monthly report sorts calls, leads and cost per lead by campaign, and the leads your team marks as booked get a column of their own.
What budget should we start with?
Enough to buy calls at a cost your booked jobs can cover. The fee and the spend are separate numbers: management runs from $500 a month, plus ad spend, and the budget rises once the tracking shows what a call costs you.
Are Google Ads the only channel you manage?
Microsoft Ads and Meta ads on Facebook and Instagram are also managed here. A second channel gets added when the first one’s tracking shows what a call costs, and when your customers already spend time there.
How soon should the phone start ringing?
Some calls arrive in the first week, once tracking is live and the campaigns are spending. The real work starts after that: removing search terms that only ever produce a click, so the budget concentrates on the queries that reach a phone.
What are the terms and the fee?
The initial term is six months, and 30 days’ notice ends the agreement at any point after that. Anything that changes the fee, whether that is more ad spend, another channel or landing page work, gets priced in writing before a campaign starts.
Free action plan
Get a free paid-search audit for South Fulton
Tell us the trade, the months your schedule fills and the value of one booked job. On a short video call, a co-founder will read the account with you and set the first month’s budget.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ