SepticByers Septic Service
9Xorganic traffic
91 to 799 visits a month
- more ranking keywords (36 to 395)
- 11X
- more ranking keywords (36 to 395)
- conversion rate
- 23.1%
- conversion rate
Marketing in Vacaville, California
A Vacaville service business can put its website, search, ads and phone answering on one plan, at prices printed up front.
Google searches each month
What Vacaville searches for, by service
30
searches a month
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
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Businesses we’ve worked with
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Vacaville has 103,850 residents, and the service businesses that serve them run from a one-truck shop to a crew with several vans. Lithium Marketing puts a website, local SEO, Google Ads and an AI receptionist on one plan for those businesses, so a search for a plumber, a roofer or a landscaper lands on a page built to take the call.
The city added 1.4% to its population between 2020 and 2025, and 35,830 housing units sit inside the city limits. New movers may not have a plumber or a landscaper they trust yet, so a page that names each service plainly does more for you than a brand name they have never used.
The four services
Start with the gap that costs you the most work, then add a service when its results justify the fee.
What a click buys
The trade searches that name Vacaville show what a click costs before a business spends a dollar. “pest control vacaville” averages $33.38 a click, and “electrician vacaville” clicks cost $24.29 on 260 searches a month, so the same budget buys a very different number of chances in each trade.
“garage door repair vacaville” at $48.61 on 90 searches a month is the other end, where each click leaves less room for a wasted search. A plan that treats every trade the same either overpays for the cheap clicks or runs out of budget on the expensive ones.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing agency vacaville | under 10 | not reported |
| digital marketing vacaville | under 10 | not reported |
| marketing agency vacaville | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair vacaville | 90 | $48.61 |
| pest control vacaville | 260 | $33.38 |
| plumber vacaville | 590 | $30.77 |
| electrician vacaville | 260 | $24.29 |
| landscaping vacaville | 170 | $12.12 |
| hvac repair vacaville | 10 | not reported |
| water damage restoration vacaville | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Source: one Google results page for “plumber vacaville”, as Google showed it to a searcher located in Vacaville. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Vacaville market
Owners occupy 67.5% of Vacaville’s occupied homes, so the person who decides on a repair or a remodel is often the owner. Your pages can speak to that owner directly, with the project photos and the service detail a homeowner checks before calling.
The rest are rented, so a property manager may be the one making the call. A short page on how you handle rental work answers that caller before they move on, and gives your team a place to send the questions that come with a tenant.
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
The county trade base
Solano County has 163 residential remodelers, 110 plumbing, heating and air-conditioning contractors and 106 landscaping services. A remodeler, a plumber and a landscaper each sell a different job, so each needs a page that names it.
A remodeler and a landscaper both sell a large project, and the details a buyer wants before each one are different. Separate pages, separate photos and a separate estimate form for each trade keep the answers straight.
County Business Patterns
Trade and home service businesses in Solano County
Establishments by industry, 2023
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of work
The order is deliberate: measure first, fix the page a call lands on, then add the channels that earn the most calls for your trade.
Call tracking goes on the site, the Google Business Profile and any ads already running, so the first report shows which searches produced today’s calls and leads.
A slow site or a hidden phone number gets fixed first, because every ad and every search result sends the customer there.
SEO adds service and city pages, while Google Ads covers the jobs you need booked sooner.
The AI receptionist picks up around the clock, books the job and hands urgent calls to a person.
Proof
Dave Turin of Dozer Dave gives the recommendation beside the card. The card’s numbers belong to Byers Septic Service, where Lithium built the website and ran SEO and Google Ads.
Septic9Xorganic traffic
91 to 799 visits a month
“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDozer DaveAround Vacaville
A business that serves Fairfield and Vallejo as well as Vacaville can put all three on the same plan, and each city has its own page. The Bay Area page and the California page widen the map.
Pricing
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
FAQ
Still curious?
Call (503) 766-5964 or email [email protected].
The first term is six months, then the agreement runs month to month, and you can end it with 30 days’ notice. We ask for the first six months because local results take time to build, and the AI receptionist is the exception: it has no contract.
Start with the gap that costs you the most work. A phone that rings out after hours points to the AI receptionist, a site that hides the number on a phone points to a rebuild, and a site that converts but never gets found points to SEO or Google Ads.
Each service is quoted on its own, so adding a second one adds its own fee and leaves the first alone. The new work reports into the same call tracking, which is how you compare it with what already runs.
Allison McKenney, the account manager, is the day-to-day contact for questions and changes. A co-founder still runs the strategy calls and sets the direction, so the person who sold the work stays on your account.
By video, phone and email. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. A co-founder runs the strategy calls, and an account manager handles the day to day.
Free action plan
Bring the pages that earn you the most work to a short video call. A co-founder will go through them, the calls behind them and the services you have not tried, then show you what to change first.
What we’ll cover
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ