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Marketing in Vacaville, California

A marketing agency for Vacaville service businesses that brings in more calls.

A Vacaville service business can put its website, search, ads and phone answering on one plan, at prices printed up front.

  • A website built around the call
  • Call tracking on the site and ads
  • One report across all four services

Google searches each month

What Vacaville searches for, by service

30

searches a month

  • Web design
    20
  • SEO
    10

Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.

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2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

Start here

What one plan covers for a Vacaville service business

Vacaville has 103,850 residents, and the service businesses that serve them run from a one-truck shop to a crew with several vans. Lithium Marketing puts a website, local SEO, Google Ads and an AI receptionist on one plan for those businesses, so a search for a plumber, a roofer or a landscaper lands on a page built to take the call.

The city added 1.4% to its population between 2020 and 2025, and 35,830 housing units sit inside the city limits. New movers may not have a plumber or a landscaper they trust yet, so a page that names each service plainly does more for you than a brand name they have never used.

The Vacaville market

Who owns the homes, and what that asks of your pages

Owners occupy 67.5% of Vacaville’s occupied homes, so the person who decides on a repair or a remodel is often the owner. Your pages can speak to that owner directly, with the project photos and the service detail a homeowner checks before calling.

The rest are rented, so a property manager may be the one making the call. A short page on how you handle rental work answers that caller before they move on, and gives your team a place to send the questions that come with a tenant.

residents (2025 estimate)
103,850
residents (2025 estimate)
population change, 2020 to 2025
+1.4%
population change, 2020 to 2025
housing units
35,830
housing units
of occupied homes owner-occupied
67.5%
of occupied homes owner-occupied
of homes built before 1980
39.4%
of homes built before 1980
median home value
$620,900
median home value

Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.

The county trade base

The Solano County trades behind those searches

Solano County has 163 residential remodelers, 110 plumbing, heating and air-conditioning contractors and 106 landscaping services. A remodeler, a plumber and a landscaper each sell a different job, so each needs a page that names it.

A remodeler and a landscaper both sell a large project, and the details a buyer wants before each one are different. Separate pages, separate photos and a separate estimate form for each trade keep the answers straight.

County Business Patterns

Trade and home service businesses in Solano County

Establishments by industry, 2023

  • Residential remodelers
    163
  • Plumbing, heating and air-conditioning contractors
    110
  • Landscaping services
    106
  • Electrical contractors
    103
  • Painting contractors
    59
  • New home builders
    54
  • Roofing contractors
    39
  • Excavation and site preparation contractors
    21

Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).

The order of work

The order we work in for Vacaville

The order is deliberate: measure first, fix the page a call lands on, then add the channels that earn the most calls for your trade.

1

Trace every call to its source

Call tracking goes on the site, the Google Business Profile and any ads already running, so the first report shows which searches produced today’s calls and leads.

2

Repair the page before buying traffic

A slow site or a hidden phone number gets fixed first, because every ad and every search result sends the customer there.

3

Build the pages each trade sells

SEO adds service and city pages, while Google Ads covers the jobs you need booked sooner.

4

Answer the calls you paid for

The AI receptionist picks up around the clock, books the job and hands urgent calls to a person.

Proof

Byers Septic, and a recommendation from Dozer Dave

Dave Turin of Dozer Dave gives the recommendation beside the card. The card’s numbers belong to Byers Septic Service, where Lithium built the website and ran SEO and Google Ads.

Byers Septic Tank Service website homepageSeptic

Byers Septic Service

9Xorganic traffic

91 to 799 visits a month

more ranking keywords (36 to 395)
11X
more ranking keywords (36 to 395)
conversion rate
23.1%
conversion rate
Read the case study
“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDave TurinDozer Dave

Around Vacaville

Cities that share the same plan

A business that serves Fairfield and Vallejo as well as Vacaville can put all three on the same plan, and each city has its own page. The Bay Area page and the California page widen the map.

Pricing

What the four Vacaville services cost

Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.

Conversion web design

$5,000

typical project

Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.

SEO

$1,300–$3,000

per month

Typical local SEO retainer, scoped against your revenue per lead.

Google Ads management

From $500

per month

Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.

AI receptionist

$179

per month

Fully managed. No contracts, cancel anytime. Live in days.

AI automation

Scoped

after discovery

Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.

Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.

Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.

  • You own your domain, hosting account and website
  • Six-month starting term
  • We guarantee the work, not a ranking
Get my free action plan

FAQ

Questions a Vacaville owner asks first

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

How long does the service agreement run?

The first term is six months, then the agreement runs month to month, and you can end it with 30 days’ notice. We ask for the first six months because local results take time to build, and the AI receptionist is the exception: it has no contract.

What should a Vacaville owner fix first?

Start with the gap that costs you the most work. A phone that rings out after hours points to the AI receptionist, a site that hides the number on a phone points to a rebuild, and a site that converts but never gets found points to SEO or Google Ads.

Can one service be added without rebuying the others?

Each service is quoted on its own, so adding a second one adds its own fee and leaves the first alone. The new work reports into the same call tracking, which is how you compare it with what already runs.

Who will I talk to after the first call?

Allison McKenney, the account manager, is the day-to-day contact for questions and changes. A co-founder still runs the strategy calls and sets the direction, so the person who sold the work stays on your account.

How does Lithium work with a business in Vacaville?

By video, phone and email. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. A co-founder runs the strategy calls, and an account manager handles the day to day.

Free action plan

Get a free Vacaville marketing plan for your business

Bring the pages that earn you the most work to a short video call. A co-founder will go through them, the calls behind them and the services you have not tried, then show you what to change first.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan