SepticByers Septic Service
9Xorganic traffic
91 to 799 visits a month
- more ranking keywords (36 to 395)
- 11X
- more ranking keywords (36 to 395)
- conversion rate
- 23.1%
- conversion rate
Digital marketing for Bay Area service businesses
A marketing agency for Bay Area businesses that want more work.
Build your Bay Area marketing around the jobs you want, with a co-founder helping you choose where to put your budget.
- Marketing for cities your crews cover
- Reporting from lead to booked work
- A plan priced by service
Google searches each month
How Bay Area customers search for a plumber
Searches naming a city or the region
- plumber san francisco3,600
- plumber san jose2,900
- plumber santa rosa1,900
- plumber oakland1,300
- plumber fremont1,300
- plumber hayward1,000
- plumber bay area70
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Choose where to grow
Your Bay Area marketing should fit your working territory
Lithium Marketing helps Bay Area service businesses choose and run the website, SEO, advertising and phone answering that bring in work. The nine-county Bay Area has 7,619,201 residents. You do not need to market to all of them. We start with the cities your crews can cover profitably and the services you have capacity to sell.
An agency plan should explain what to buy first and why. If customers reach your website but cannot find the service they need, we work on the site. If qualified calls go unanswered, we fix the phone coverage. If both work well, we can put more money into reaching customers. You see those decisions in the proposal and in reports on leads and booked work.
Choose the next investment
Make every part of your marketing earn its place
These services can run separately or as a coordinated plan for the same cities, crews and sales goals.
SEO for the cities you coverWe research searches in your working territory and build service pages that explain why a customer should choose you for that job.Learn more Websites that show your best workYour strongest completed jobs become WordPress service pages and galleries that help Bay Area customers decide to request an estimate.Learn more PPC where you can take workA campaign can concentrate on selected Bay Area cities and available services, with spending decisions informed by the jobs your team books.Learn more AI answering while the crew is busyCallers get answers about your coverage and the next appointment step, while custom automation can reduce the follow-up work left for your team.Learn more
Start below the regional headline
A Bay Area search is only part of the opportunity
The phrase 'plumber bay area' records about 70 searches a month. For comparison, 'plumber san jose' records about 2,900 monthly searches. A regional homepage cannot carry the whole plan: we research the cities you serve and decide which deserve their own pages and campaigns. Plumbing illustrates the difference; we do the same research for your trade.
For a landscaper, 'landscaping bay area' has about 70 monthly searches. We also look for the specific services you sell and the cities where you want projects. We choose pages and ad targets around those services, then show completed jobs that give a visitor a reason to call. A larger traffic total alone is no reason to expand your budget.
| Searches naming | Searches a month |
|---|---|
| San Francisco | 780 |
| San Jose | 400 |
| Santa Rosa | 50 |
| Oakland | 30 |
| Berkeley | 30 |
| Fremont | 10 |
| Santa Clara | 10 |
| Hayward | under 10 |
| Sunnyvale | under 10 |
| Vallejo | under 10 |
| Concord | under 10 |
| Fairfield | under 10 |
| Antioch | under 10 |
| Richmond | under 10 |
| Vacaville | under 10 |
| San Mateo | under 10 |
| Daly City | under 10 |
| “bay area” searches | 210 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor. Each city is the sum of its marketing searches.
| Search | Searches a month | Cost per click |
|---|---|---|
| plumber bay area | 70 | $39.29 |
| garage door repair bay area | 260 | $24.76 |
| pest control bay area | 260 | $21.08 |
| landscaping bay area | 70 | $16.89 |
| roofing company bay area | 210 | $10.22 |
| electrician bay area | 210 | $4.30 |
| hvac repair bay area | 10 | not reported |
| water damage restoration bay area | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- On the page, below the ads
- Search ads
- 6 recorded
- Local listing reviews
- 1 to 444 Google reviews each
- Directories in the top 10
- Facebook, Thumbtack, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber bay area”, as Google showed it to a searcher located in the area. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Who hires you
Let customers recognize their property and their next step
Across the Bay Area region, 56.4% of occupied homes are owner-occupied. If your business serves rentals, make the booking process understandable for tenants, landlords and property managers as well as homeowners. Your forms and phone answers can ask who will arrange access and who needs the estimate.
A roof repair and a whole-home remodel need different explanations before the customer contacts you. We connect each offer to the right project examples and questions, then carry that offer through its ads and phone answers. Your estimator should receive a request that reflects the service the customer saw.
- residents (2025 estimate)
- 7,619,201
- residents (2025 estimate)
- population change, 2020 to 2025
- -1.9%
- population change, 2020 to 2025
- housing units
- 3,007,420
- housing units
- of occupied homes owner-occupied
- 56.4%
- of occupied homes owner-occupied
- of homes built before 1980
- 62.7%
- of homes built before 1980
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns. Geography: the nine counties that touch San Francisco Bay.
Stand out on the work
Give customers a reason to choose your company
Residential remodelers account for 4,578 establishments across the Bay Area's nine counties. Competing with a generic list of services gives a buyer little to compare. We help you explain the projects you handle, show your finished work and make requesting an estimate straightforward.
The same regional business count includes 2,184 landscaping establishments. A maintenance visit and a garden installation should each have an offer a customer can understand. Your marketing can emphasize the service you want to grow while keeping existing customers able to find the work they already hire you for.
County Business Patterns
Trade and home service businesses in Bay Area
Establishments by industry, 2023
- Residential remodelers4,578
- Landscaping services2,184
- Plumbing, heating and air-conditioning contractors2,123
- Electrical contractors2,023
- New home builders1,747
- Painting contractors1,229
- Roofing contractors610
- Excavation and site preparation contractors503
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts). Geography: the nine counties that touch San Francisco Bay.
Make the purchase deliberate
Set the priorities before adding another marketing bill
We agree on the work you want, inspect how customers reach you and make a proposal you can evaluate against bookings.
1
Choose the jobs and cities
Tell us where you want fuller schedules and which services have room to grow. We compare those goals with your existing calls and website.
2
Find the point where customers leave
We inspect search visibility, service pages and contact handling. The plan names the problem each recommended service will address.
3
Put the selected work into motion
We agree on scope and price, then connect the chosen services to call and form tracking. Your team knows which leads to mark as booked.
4
Decide what earns more budget
We review new leads, bookings and the cost of bringing them in. Expansion follows the services and cities that produce work you want.
Client experience
See a full marketing engagement in the numbers
For Byers Septic Service, Lithium's work covered a website build, SEO and Google Ads. The case study follows the resulting search traffic, rankings and conversions. Hillsview Building owner Nathan Boos also describes the team's service and follow-through in his recommendation.
Septic“A lot of options out there for websites and SEO. I’ve worked with this team for years now and would highly recommend them. They know their stuff and deliver results. More importantly to me- they care about service and follow through on what they say they will do. Easy to work with and communicate with. Thank you!”
Nathan BoosHillsview BuildingChoose your cities
Look closer at the part of the Bay Area you serve
Start with San Jose, Oakland or Santa Rosa to compare marketing opportunities by city. The links below cover more of the Bay Area, and the California directory takes you beyond it.
- Marketing in San Jose
- Marketing in San Francisco
- Marketing in Oakland
- Marketing in Fremont
- Marketing in Santa Rosa
- Marketing in Hayward
- Marketing in Sunnyvale
- Marketing in Santa Clara
- Marketing in Vallejo
- Marketing in Concord
- Marketing in Fairfield
- Marketing in Berkeley
- Marketing in Antioch
- Marketing in Richmond
- Marketing in Vacaville
- Marketing in San Mateo
- Marketing in Daly City
- All California cities
Pricing
Put a price beside each part of the plan
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
Deciding what your Bay Area business needs
Still curious?
Call (503) 766-5964 or email [email protected].
Can I hire Lithium for a single service to begin with?
You can begin with the service that addresses your immediate problem. We will explain how it fits your current marketing and what we need from any other provider involved. Buying a website does not require buying ads, and a full program should have a business reason behind every part.
Do we need to target the entire Bay Area?
Your service area should follow the jobs your crews can deliver profitably. A company covering selected cities can focus its website and ads there. On the planning call, we discuss where you already win work, where you want more and where you would prefer to stop receiving requests.
How do we work with your team from California?
Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. A co-founder leads your strategy call, and your account manager handles day-to-day questions. We use your service knowledge, project photos and booking feedback to keep the work grounded in your business.
What commitment should I expect when hiring an agency?
The usual agreement starts with six months and then continues month to month with 30 days' notice. The AI receptionist has no contract. We identify the terms for the services you choose before work starts, so the proposal gives you both a scope and a commitment you can review.
How can I judge progress if my jobs vary in value?
Separate the services in your reporting and tell us which leads become booked work. A short repair and a large installation should not count as equally valuable because each produced a call. We use your booking feedback to evaluate the marketing spend and identify which services deserve more attention.
Free action plan
Choose your next marketing move with a free Bay Area plan
Where could your crews take more work: San Jose, Oakland or elsewhere in the Bay Area? Include those cities and your website when requesting a free plan. During a short video call, a co-founder will recommend which services to fund first and explain the costs.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ