Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
Digital marketing in Bowling Green, Kentucky
A marketing agency for Bowling Green businesses, measured in calls and leads.
Bowling Green service businesses get one marketing team, with published prices and one report on calls, leads and cost per lead.
- Every channel in a single report
- Calls and leads in the report
- Prices published for four services
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Four services, one plan
What a Bowling Green plan should hold together
A Bowling Green service business can buy a website, SEO, Google Ads and phone answering from four vendors, or run them as one plan. Lithium Marketing runs that plan and reports on all four in calls and leads. Warren County holds 3,076 business establishments, so a homeowner picking a plumber, an electrician or a landscaper has no shortage of names to sort through. One team keeps the site, the search pages, the ads and the phone aimed at the same jobs.
Bowling Green grew 8.6% between 2020 and 2025, to 78,505 residents. A household that moves in has no plumber yet and picks one from a search, a profile and a website that loads on a phone. When the phone is answered on the first ring, the search becomes a job.
The four services
What each part of the plan does for a Bowling Green business
The card that matches your weakest step is the place to start: being found, being chosen or being answered. Each one opens that service’s Bowling Green page.
Search work for Bowling GreenPages for the jobs you sell, a profile that matches them and listings with the same name and number.Learn more A site you ownPhotos of finished jobs, a form short enough to fill on a phone, and an account that stays yours.Learn more Google Ads for the jobs you wantAn account opened in your name, calls and leads reported by campaign, and spend steered to the work your crews can take this month.Learn more An AI receptionist on callA managed AI receptionist that picks up every call and books work, with custom automation quoted separately.Learn more
Demand in Bowling Green
Where Bowling Green demand is big enough to act on
About 720 searches a month name “plumber bowling green” and 210 name “landscaping bowling green”. Someone who types one of those wants that trade, so the page they land on should be about the job they named. When we checked the plumber search, Facebook, HomeAdvisor and Yelp all sat in the top 10 below the local listings, which means a buyer may meet you there before reaching your site.
The plan starts from your trade’s search numbers, your reviews and the state of your site, not from a package built for another trade.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing agency bowling green | under 10 | not reported |
| digital marketing bowling green | under 10 | not reported |
| marketing agency bowling green | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair bowling green | 110 | $48.52 |
| hvac repair bowling green | 70 | $21.47 |
| plumber bowling green | 720 | $14.14 |
| pest control bowling green | 590 | $9.57 |
| electrician bowling green | 480 | $2.86 |
| landscaping bowling green | 210 | $2.64 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 292 to 1,700 Google reviews each
- Directories in the top 10
- Facebook, HomeAdvisor, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber bowling green”, as Google showed it to a searcher located in Bowling Green. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Bowling Green market
Who rents, who owns and what that changes
Bowling Green has 33,481 housing units, and 36.6% of the occupied ones belong to the person living there. The rest are rented, which changes who calls: a tenant reports the leak and the owner approves the work. A page for property managers and a line about rentals answer that question before the phone rings.
The split widens outside the city line. In Warren County, 55.6% of occupied homes are owner-occupied, so a business serving Bowling Green and the county around it is talking to two kinds of buyer. Say on the site which work you take on rentals, and which you only do for an owner.
- residents (2025 estimate)
- 78,505
- residents (2025 estimate)
- population change, 2020 to 2025
- +8.6%
- population change, 2020 to 2025
- housing units
- 33,481
- housing units
- of occupied homes owner-occupied
- 36.6%
- of occupied homes owner-occupied
- of homes built before 1980
- 37.3%
- of homes built before 1980
- median home value
- $241,900
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Warren County
Landscaping leads the county trade count
Warren County has 42 landscaping companies, 40 plumbing, heating and air-conditioning contractors and 38 electrical contractors, the three biggest groups in the chart. Each sells a different kind of job: a lawn program, a service call, a panel or a rewire. The page plan should follow the jobs, not the trade label.
Below them sit 29 new home builders and 27 residential remodelers, the two groups that sell projects and not visits. A builder’s buyer wants a gallery and a schedule. A plumber’s buyer wants a number and a time. Same county, two different websites.
County Business Patterns
Trade and home service businesses in Warren County
Establishments by industry, 2023
- Landscaping services42
- Plumbing, heating and air-conditioning contractors40
- Electrical contractors38
- New home builders29
- Residential remodelers27
- Excavation and site preparation contractors12
- Roofing contractors10
- Painting contractors9
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of work
The order the work gets done in
The order follows your tracking, not a package.
1
Measure before you add
Call and form tracking goes on the site, the Google profile and any ads, so the first month shows which jobs arrive and where they come from.
2
Make the site usable on a phone
If the site loads slowly or hides the number, that gets fixed before more traffic is pointed at it.
3
Add the channel you are missing
We add search work, Google Ads or an AI receptionist, whichever the tracking shows is missing, not a fixed bundle.
4
Review the report together
Calls, leads and cost per lead come back in one place, and the next month starts from what the numbers say.
Proof
A garden center’s website, search and ads
Drake’s 7 Dees runs a garden center, and its website, SEO and Google Ads came from Lithium; the card beside this shows what that work did. Daniel Busby of Willard Power Vac, an air duct, dryer vent and chimney cleaning company, gives his own account of working with Lithium.
Garden center“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacAround Bowling Green
Pages for the places your crews serve
The six cities below each have a marketing page of their own, and Kentucky’s state page lists every Kentucky city with a page. Use them to compare the places your crews already serve before deciding where a service-area page belongs.
Pricing
The price of each part
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
What to settle before the first invoice
Still curious?
Call (503) 766-5964 or email [email protected].
Which part of the plan comes first?
Start with the one that is losing you the most calls today. If the phone rings out after hours, the AI receptionist comes first. If the site is slow or hides the number, the site does. Tracking goes in either way, because the next decision depends on it.
Can we start with one service and add another later?
Start with the service you need most. A website or a Google Ads account can run on its own, and the rest gets added when the reporting shows where the calls come from. Adding a service later does not change the price of the one already running.
How does a Portland agency work with a Bowling Green business?
We work by video, phone and email. Lithium is headquartered in Portland, with team members in Portland, Bend and Seattle, and we work with every client by video. A co-founder runs the strategy calls, and an account manager handles the day-to-day questions.
What do the monthly reports count?
The report counts calls, leads and cost per lead, channel by channel. When your team marks which leads turned into booked work, that count appears beside the rest. The point is to see which channel pays for itself and where the next month of work should go.
What does a second service add to the bill?
Every service carries its own price, so the total depends on what you pick. A website is a one-time build; SEO, Google Ads and the AI receptionist bill monthly, and custom automation is quoted separately. The proposal lists each line before you commit.
Free action plan
Get a free plan for the calls you want in Bowling Green
Send the site you have now, the services you sell and the jobs you want more of. A co-founder reads the tracking with you on a short video call and names the one thing to fix.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ