Commercial glassTown & Country Glass
13Xorganic traffic
145 to 1,849 visits a month
- top-3 rankings, up from 1
- 109
- top-3 rankings, up from 1
- Google Ads conversion rate
- 29.9%
- Google Ads conversion rate
SEO in Burbank, California
Burbank SEO for the searches your customers start with.
A Burbank service business gets a page for every service it sells, a complete Google Business Profile and a monthly report in calls.
- Pages for the trades you sell
- Google Business Profile, filled out
- Review requests after each job
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
What Burbank searches show
Why the Burbank results look the way they do
When we checked “plumber burbank”, the three map listings carried 341, 472 and 111 Google reviews. The three totals differ, and the customer still has to pick a name. The profile and the pages behind it shape that choice, and that is the work Lithium Marketing does for Burbank service businesses. A plumber, a roofer or a landscaper each gets a page of its own.
The review count is one input among several. The categories, services, photos and service area on the profile are yours to set, and each service page gives Google another place to match the search.
Search in Burbank
What Burbank customers type before they call
“Plumber burbank” draws about 1,300 searches a month, “electrician burbank” and “roofing company burbank” draw about 390 each, and “pest control burbank” about 320. Each of those trades needs its own page, because a page about pest work will not answer a roofer’s customer.
The results page for “plumber burbank” also carried Yelp, the Better Business Bureau, Nextdoor and Facebook in the top ten, and no AI Overview showed when we checked. Those listings add a second job: your name, phone and services have to match across all of them, and each page has to answer the question in its first sentence.
| Search | Searches a month | Cost per click |
|---|---|---|
| seo company burbank | 50 | not reported |
| seo burbank | 40 | not reported |
| seo services burbank | 10 | not reported |
| seo agency burbank | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 111 to 472 Google reviews each
- Directories in the top 10
- Better Business Bureau, Facebook, Nextdoor, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber burbank”, as Google showed it to a searcher located in Burbank. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Burbank market
Two halves of the city, and the pages each one needs
Burbank consists of two distinct areas: a downtown/foothill section, in the foothills of the Verdugo Mountains, and the flatland section. In Magnolia Park, most of the homes in the area date to the 1940s, when they were built for veterans of World War II, so a repair or remodel page there has to speak to houses of that age.
Area pages follow that split. A page for the flatland and another for the foothills let you name the neighborhoods you work in, and the Rancho Equestrian District, where single-family homes far outnumber multifamily units, deserves a page of its own for remodel and repair work.
- residents (2025 estimate)
- 102,988
- residents (2025 estimate)
- population change, 2020 to 2025
- -4%
- population change, 2020 to 2025
- housing units
- 46,243
- housing units
- of occupied homes owner-occupied
- 43.3%
- of occupied homes owner-occupied
- of homes built before 1980
- 71.5%
- of homes built before 1980
- median home value
- $1,089,100
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Los Angeles County
A crowded trade and a narrow one, side by side
Los Angeles County has 3,775 residential remodelers, so a remodeling page has to look different from the next one: your own finished projects, your reviews and a page for each kind of job you want more of. Roofing and pest control carry smaller numbers in the same county, at 487 roofing contractors and 435 pest control companies, and for those trades, a page per service does more of the selling.
We build the page set from the trades you run. A contractor who sells roofing and gutters gets a page for each; a pest company gets a page per treatment, with the profile categories to match. The monthly report then shows the calls and leads the retainer produced.
County Business Patterns
Trade and home service businesses in Los Angeles County
Establishments by industry, 2023
- Residential remodelers3,775
- Plumbing, heating and air-conditioning contractors2,765
- Electrical contractors2,286
- New home builders1,747
- Landscaping services1,300
- Painting contractors839
- Roofing contractors487
- Pest control companies435
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The SEO plan
How the Burbank search work runs, month by month
The first month fixes what Google cannot read. The pages and the profile come next.
1
Clear the technical faults
Slow mobile pages, crawl errors and broken internal links come first, and technical fixes usually show movement within the first 30 days.
2
Write a page for each service
Every service you sell gets its own page, written so the opening sentence answers the question that brought the customer.
3
Fill out the profile and the reviews
Categories, services, hours, photos and the service area go into your Google Business Profile, and finished customers get a simple way to leave a review.
4
Match the listings and report the calls
We match your name, phone and services on Yelp, the Better Business Bureau, Nextdoor and Facebook, and the monthly report shows calls and leads.
What every SEO retainer includes
The same eight parts go into every SEO retainer, wherever the business is.
- Technical SEO foundation
- Keywords tied to revenue per lead
- On-page SEO on every page
- Content that answers buyers
- Google Business Profile and citations
- Multi-tiered semantic link building
- Schema and AI search readiness
- Tracking and monthly reporting
Client work
A glass company’s website, SEO and Google Ads
Town & Country Glass, a commercial glass company in Portland, hired Lithium for a new site, SEO and Google Ads. The traffic, ranking and ads conversion figures on the card come from that work. Dave Turin, of the excavation business Dozer Dave, recommends DJ Van Zanten, Lithium’s co-founder.
Commercial glass“I highly recommend Dj Van Zanten if you need any help with your website and your internet marketing.”
Dave TurinDozer DaveAround Burbank
One valley, several city pages
A Burbank business that also works in Glendale or Pasadena has two choices: one service area page for the whole valley, or a page for each city. The pages below show what the neighboring cities look like on search, and the California page lists the rest of the state.
Published price
What Burbank SEO costs each month
$1,300–$3,000
per month
Typical local SEO retainer, scoped against what a lead is worth to you, with AI search optimization included.
FAQ
What Burbank owners ask about SEO work
Still curious?
Call (503) 766-5964 or email [email protected].
How much does SEO cost for a Burbank business?
$1,300–$3,000 a month. The low end fits a one-location contractor adding a few service pages; the high end fits a company chasing several high-value services across the San Fernando Valley with a thin site and few reviews.
How soon will the Burbank pages bring calls?
The first technical changes usually show up within 30 days. Local rankings usually take 60 to 90 days, and revenue compounds from month four. The monthly report tracks calls and leads from the first month, so you can see movement before the rankings settle.
Who owns the pages and the Google profile?
You do. The pages live on your site, the profile sits in your Google account, and the domain, the hosting and the content stay yours. If you ever leave, nothing is held back.
Can you promise a spot in the Burbank map results?
Google chooses the map order, and no agency can promise you a place in it. What we guarantee is the work: the profile, the service pages, the listings, the review requests and the links. You see the calls and leads in the monthly report, not a promised position.
Does the retainer include work for AI search?
That work is part of the retainer, not an add-on. Pages get a short answer at the top, schema markup, and the same business facts everywhere, so a tool like ChatGPT has something clean to read. An AI mention is not something anyone can promise, so the report stays on calls and leads.
Free action plan
Get a free Burbank SEO plan for your service pages
Tell us what you sell and send the address of your site. A co-founder will walk through your profile, your pages and the results page for your trades on a short video call, then name the first three fixes.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ