Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
Digital marketing in Burbank, California
One team runs the site, the search work, the ads and the phone for a Burbank service business, with one report for the calls.
Google searches each month
What Burbank searches for, by service
450
searches a month
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
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Businesses
we’ve worked with
Businesses we’ve worked with
Two customers in one city
A Burbank service business can end up with one vendor for the site, another for search and ads, and a phone nobody tracks. Lithium Marketing puts the site, the search work, the ads and the phone under one plan, with one report for what comes back. About 150,000 people work in Burbank each day, more than live in the city, so a plumber, a landscaper or an electrician here serves offices and studios as well as households.
That mix changes the plan. A business that answers calls from property managers, studios and homeowners needs one phone line, one set of service pages and one report. The AI receptionist asks who owns the property, so the crew knows which kind of job it is taking before it drives out.
The four services
Fix the gap that costs you the most calls first, then add the next service once the first one is producing.
What Burbank searches
Searches for a marketing partner in Burbank are thin next to the trade searches your customers use: about 10 a month for “digital marketing agency burbank” and about 10 for “marketing agency burbank”. The searches that bring you work name your trade, so the plan starts there.
About 50 searches a month use “seo company burbank”, and about 320 use “web design burbank”. Someone shopping for either service should land on a page that describes the same offer the ad or profile promised.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing agency burbank | 10 | not reported |
| marketing agency burbank | 10 | not reported |
| digital marketing burbank | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| roofing company burbank | 390 | $40.55 |
| pest control burbank | 320 | $39.59 |
| plumber burbank | 1,300 | $33.93 |
| garage door repair burbank | 170 | $23.93 |
| electrician burbank | 390 | $14.76 |
| landscaping burbank | 50 | $4.78 |
| hvac repair burbank | 30 | $4.36 |
| water damage restoration burbank | 70 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Source: one Google results page for “plumber burbank”, as Google showed it to a searcher located in Burbank. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Burbank market
Burbank has 46,243 housing units, and 43.3% of the occupied homes are owner-occupied, so many of the households your crews visit may be renters. A page for landlords and property managers covers the rental work, and a phone line that asks who owns the property sorts the rest.
The city’s population fell 4.0% between 2020 and 2025, so new construction is not the source of work here; the homes and businesses already in the city are. 71.5% of Burbank’s homes were built before 1980, so repair and replacement pages carry more weight than a page about the company. Burbank’s median home value is $1,089,100, so the work on those houses is worth photographing and writing up.
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Los Angeles County
Los Angeles County has 3,775 residential remodelers, 2,765 plumbing, heating and air-conditioning contractors and 2,286 electrical contractors. With that many names in one county, a Burbank business has to look different before the first click: reviews, photos and a first screen that names the work.
The plan follows that. Your finished work and your reviews lead the page and the profile, the AI receptionist picks up the calls the other services bring in, and the monthly report counts what came back.
County Business Patterns
Trade and home service businesses in Los Angeles County
Establishments by industry, 2023
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of work
Count first, then fix the site, then add search and ads, then answer the phone.
Call and form tracking go in first, on the site, the profile and any ads already running, so the first month of work has a baseline to beat.
If a page is slow on a phone or hides the call button, we fix or rebuild it before any ad spend, because both channels send customers there.
SEO writes a page for each service you want more of, and Google Ads puts the budget behind whichever trade needs work first.
The AI receptionist picks up each call, books the job and texts the caller, and custom automation takes over follow-up once the volume justifies it.
Client work
Lithium built a new site for Drake’s 7 Dees, a garden center, ran the SEO and managed the Google Ads. The figures below come from that work. Kevin Atiyeh of Atiyeh Bros, a carpet and rug business, is quoted on the page.
Garden center380%more organic traffic
in one year
“Lithium Marketing has done a good job with understanding our Company and what we specialize in and applying that to our digital marketing.”
Kevin AtiyehAtiyeh Bros CarpetAround Burbank
Glendale, Pasadena, Los Angeles, East Los Angeles, Inglewood and Santa Clarita each have their own page for this work, and the California page lists every city we cover. If your crews cross a city line for a job, those pages show the searches and the housing on the other side.
Pricing
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
FAQ
Still curious?
Call (503) 766-5964 or email [email protected].
Start where the gap is. If calls are the problem, take Google Ads or the AI receptionist first; if the site loses people on a phone, take the build. Nothing ties you to the other three, and you can add a service in a later month once the calls from the first one are counted.
Six months for the first term, then month to month. Either side can end it after that with 30 days’ notice, so from then on it is a decision you make each month. The AI receptionist is the exception: no contract, cancel anytime.
Lithium Marketing is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. A co-founder runs the strategy calls, and an account manager handles the day-to-day questions.
How many services you run, how much work your trade needs across Los Angeles County, and how much ad spend sits behind Google Ads. SEO runs $1,300–$3,000 a month, ad management starts at $500 a month plus ad spend, and the AI receptionist is $179 a month with no contract and no setup fee.
A link to your site, the services you want more of and the cities your crews work in. If you track calls today, bring the last month of numbers; if you do not, we set up tracking before the first campaign. The plan comes back on a video call with the first three fixes named.
Free action plan
On a short video call, a co-founder will show which of the four services should come first for your business and what the first month looks like. Send the site address, the services you want more of and the cities your crews cover before the call.
What we’ll cover
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ