FenceF&W Fence Co.
4Xmore ranking keywords
190 to 745 keywords
- top-3 rankings (3 to 28)
- 9X
- top-3 rankings (3 to 28)
- core search conversion rate
- 27.78%
- core search conversion rate
Digital marketing in Idaho Falls, Idaho
A marketing agency for Idaho Falls service businesses that brings the calls in.
Idaho Falls service businesses get one plan covering how customers find them and how they reach them, with a report counted in calls and leads.
- One team behind the whole plan
- Prices on the page, not in a pitch
- Calls and leads, service by service
Google searches each month
What Idaho Falls searches for, by service
220
searches a month
- Digital marketing80
- SEO70
- Web design70
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Four services, one order
What an Idaho Falls marketing plan should cover
Lithium Marketing covers the website, the local search work, Google Ads and the phone line for an Idaho Falls service business, with each piece priced in writing before it starts. The Idaho Falls metro area holds 173,851 people. The customers a plumbing, roofing or landscaping company wants are spread across it, not stacked around one zip code.
Idaho Falls is the commercial hub for eastern Idaho, as well as parts of western Wyoming and southern Montana, so a service area here can cross a state line. That reach makes one plan worth more: when the site, the ads and the phone are bought separately, the towns they cover drift apart.
The four services
Where each one fits an Idaho Falls business
Each card opens that service for Idaho Falls, so start with the one losing you the most work and add the rest when the report shows what it brings.
SEO for Idaho FallsA page for each trade and each town, so a search like 'plumber idaho falls' lands on the right one.Learn more Web design for Idaho FallsA WordPress site you own, with finished-job photos and a phone number a homeowner can reach with one thumb.Learn more PPC for Idaho FallsGoogle Ads for the jobs you want this month, with the account in your name and one report for the whole plan.Learn more AI receptionist for Idaho FallsIt answers at 2 a.m., books the appointment and hands a caller to a person, for $179 a month with no contract.Learn more
Search in Idaho Falls
What the searches here point a plan toward
Searches naming Idaho Falls for a marketing partner run about 80 a month across the phrases we track, and 'digital marketing agency idaho falls' accounts for 50 of them. Someone typing those words is choosing a team, so the page that answers them has to show the work, the prices and the proof in one place.
'Plumber idaho falls' draws 720 searches a month at an average click of $31.92, and 'pest control idaho falls' draws 480 at $14.30. When we checked the results page for 'plumber idaho falls', the Map Pack stood first with no paid ads at all, so the profile and the reviews behind it are the entry point for a business that wants those searchers.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing agency idaho falls | 50 | not reported |
| marketing agency idaho falls | 20 | $11.46 |
| digital marketing idaho falls | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| plumber idaho falls | 720 | $31.92 |
| roofing company idaho falls | 210 | $15.32 |
| pest control idaho falls | 480 | $14.30 |
| garage door repair idaho falls | 210 | $10.99 |
| electrician idaho falls | 320 | $4.52 |
| landscaping idaho falls | 390 | $3.70 |
| hvac repair idaho falls | 20 | not reported |
| water damage restoration idaho falls | 20 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 25 to 728 Google reviews each
- Directories in the top 10
- Facebook, MapQuest, Yelp
- AI Overview
- Not shown
- People also ask
- Not shown
Source: one Google results page for “plumber idaho falls”, as Google showed it to a searcher located in Idaho Falls. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Idaho Falls market
Who lives in these houses, and what that changes
64.2% of occupied homes in Idaho Falls are owner-occupied, which sets the audience for a page about a repair or a remodel: an owner with a decision to make, not a tenant with a request. A page can speak to that owner directly, with the work, the material and the timeline in view.
Idaho Falls sits on both sides of the Snake River, with a river walk that runs for miles and Snake River Landing on the west bank near I-15. A service-area page named for the part of town a customer lives in reads like a company that works there.
- residents (2025 estimate)
- 71,785
- residents (2025 estimate)
- population change, 2020 to 2025
- +9.4%
- population change, 2020 to 2025
- housing units
- 26,531
- housing units
- of occupied homes owner-occupied
- 64.2%
- of occupied homes owner-occupied
- of homes built before 1980
- 55%
- of homes built before 1980
- median home value
- $335,500
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Bonneville County
Builders, plumbers and landscapers in the county chart
Bonneville County records 70 new home builders and 61 plumbing, heating and air-conditioning contractors, the two biggest groups on the county chart. A builder sells a project that runs for months, and a plumber sells a repair that takes an afternoon, so the pages, the photos and the first sentence all differ.
The same chart lists 45 landscaping services and 15 roofing contractors. Those numbers say how many other names a customer sees beside yours, which is why the photos, the reviews and a page for each service do the work before the phone rings.
County Business Patterns
Trade and home service businesses in Bonneville County
Establishments by industry, 2023
- New home builders70
- Plumbing, heating and air-conditioning contractors61
- Landscaping services45
- Residential remodelers41
- Electrical contractors40
- Painting contractors31
- Excavation and site preparation contractors21
- Roofing contractors15
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of work
How the plan comes together in Idaho Falls
We look at what your business already receives before we recommend anything new.
1
Start with the numbers you have
Your site, Google profile, ad account and call log get read before a plan is written, so the first recommendation rests on what already reaches you.
2
Fix the page a customer lands on
A slow site, a hidden phone number or a missing service page gets fixed before more traffic is pointed at it.
3
Build for the trades and towns
SEO writes a page for each service and each city you work in, while Google Ads buys the jobs you need in the next few weeks.
4
Answer what the plan produces
The AI receptionist picks up every call 24/7 under your rules and transfers the ones you name to a real person.
A case from the fence trade
What a fence company changed online
F&W Fence Co. is the fence company on the card. Lithium designed and built its website, ran its SEO and managed its Google Ads, so the figures shown come from all three services working on the same business. Matt Johnson, from his time running On-Target Landscape, gives the quote beside it.
Fence“Lithium Marketing is awesome to work with and the results you’ll get are outstanding. Once I started working with them I saw increase in my online presence and my sales increased too. I would highly recommend them to anyone looking for help with marketing!”
Matt JohnsonOn-Target LandscapeAround Idaho Falls
Marketing pages for nearby cities
If your crews cross into Wyoming or Montana, the towns there deserve a name on your own service pages. The links below show how the same plan reads in Pocatello and Twin Falls in Idaho, Ogden in Utah and Bozeman in Montana, and the Idaho page carries the rest of the state.
Pricing
Idaho Falls prices, before any work starts
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
What Idaho Falls owners want to know first
Still curious?
Call (503) 766-5964 or email [email protected].
Which of the four services fixes the most first?
Whichever one is costing you work now. If calls go to voicemail, the receptionist is the fix. If the site is slow on a phone, the site comes first. If the site is fine but the phone stays quiet, SEO and Google Ads are where the plan starts. The first call sorts that order with you.
Can we start with only one service?
One service is a fine place to begin. Pick the website, the search work, the ads or the phone line, run it long enough to see what it produces, then decide whether the next piece earns its place. The calls and leads from every service land in the same report, so the comparison stays straightforward.
How do we work with Lithium from Idaho Falls?
Lithium is headquartered in Portland, with team members in Portland, Bend and Seattle, and we work with every client by video. Your site, your Google profile and your ad account get opened on a shared screen, and the first call ends with the order of work written down.
What has a published price, and what gets quoted?
The website, SEO, Google Ads management and the AI receptionist each carry a published price. Custom AI automation is priced separately, after a call about the work, and a website larger than the typical build gets its own quote before anything is written.
What does the monthly report show?
Every service lands in one report: calls, leads and, where there is ad spend, cost per lead. Tell us which leads became customers and those outcomes appear next to the numbers, so the four services can be compared on what they brought in.
Free action plan
Ask for a plan built on your own calls
Bring your website, your service list and the towns you cover to a short video call with a co-founder, who will name the first service to put to work.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ