FenceF&W Fence Co.
4Xmore ranking keywords
190 to 745 keywords
- top-3 rankings (3 to 28)
- 9X
- top-3 rankings (3 to 28)
- core search conversion rate
- 27.78%
- core search conversion rate
Digital marketing in Ogden, Utah
Ogden contractors get a website, SEO, Google Ads and an AI receptionist from one team, and the work is reported in calls and leads.
Google searches each month
What Ogden searches for, by service
50
searches a month
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
Businesses
we’ve worked with
Businesses we’ve worked with
Start here
A missed call, a slow site and an ad budget with no tracking add up to the same problem for an Ogden contractor: nobody can say which piece brought the work. Lithium Marketing runs the website, the SEO, the Google Ads and the phone line for Ogden contractors across the Ogden-Clearfield metro, home to 672,784 people, and the order of work follows whichever service is costing jobs now.
The map is wider than the city line. A contractor who takes work in Layton, Roy or South Ogden needs pages and ads that name those cities, and one page about Ogden will not do it. That is why the four services are built around the places your crews go, not around a single address.
The four services
Start with the gap that costs you work, then add the next service when the calls justify it.
Agency searches in Ogden
The agency-side phrases are small: “digital marketing agency ogden” draws about 10 searches a month, and “digital marketing ogden” draws the same. That is not much demand for a marketing partner, so a plan built on the phrase alone would wait a long time for a call.
The demand sits on the trade side. A homeowner looking for a plumber or a roofer wants a page about the repair, not a page about the agency, which is why the site and the Google Business Profile come first and the ad budget and the phone line are built around them.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing agency ogden | 10 | not reported |
| digital marketing ogden | 10 | not reported |
| marketing agency ogden | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair ogden | 170 | $60.04 |
| plumber ogden | 1,000 | $36.38 |
| pest control ogden | 480 | $33.68 |
| electrician ogden | 260 | $21.23 |
| roofing company ogden | 170 | $15.46 |
| landscaping ogden | 260 | $13.16 |
| hvac repair ogden | 30 | not reported |
| water damage restoration ogden | 20 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Source: one Google results page for “plumber ogden”, as Google showed it to a searcher located in Ogden. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Ogden market
Ogden has 36,061 housing units, and 61.3% of the occupied ones are owner-occupied, which makes the owner the first person a page or a phone script should address. Ask early who approves the work, and the call lands with the person who can say yes.
The city covers 27.5 square miles, from Downtown to the East Bench, which is why one page about Ogden rarely covers a contractor’s whole service area. The district list comes from your crews. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, and works with every client by video. A co-founder runs the first call.
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Weber County
Weber County lists 131 new home builders, 130 landscaping services and 90 residential remodelers. A builder or a landscaper competing for a project wins attention with finished-project pages and reviews, not with a service list on the home page.
The smaller trades need their own pages too. Weber County has 48 roofing contractors, and a roofer whose site has one page for repair and one for replacement gives Google a page for each search, not a single line on a list.
County Business Patterns
Trade and home service businesses in Weber County
Establishments by industry, 2023
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of work
The order follows what costs you work now, and each step is measured before the next one starts.
Call and form tracking goes on the site and the Google Business Profile, so the first report shows which calls arrive today and where they come from.
A slow page or a buried call button gets fixed before any budget sends people to it, because every other service in the plan depends on that page working.
Trade pages and city pages go up on the same schedule, and the profile and listings change with them.
The AI receptionist picks up what the other three produce, and the monthly report counts calls and leads.
Proof
F&W Fence Co. is the fence company on the card, and the website, SEO and Google Ads Lithium handled for it produced those figures. The quote beside it is Kevin Atiyeh’s, of Atiyeh Bros.
Fence4Xmore ranking keywords
190 to 745 keywords
“Lithium Marketing has done a good job with understanding our Company and what we specialize in and applying that to our digital marketing.”
Kevin AtiyehAtiyeh Bros CarpetAround Ogden
A contractor whose crews work south of the city is in Layton’s market, not Ogden’s, and the links below open a marketing page for that city and for the others nearby. The Utah page carries the other cities on our list.
Pricing
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
FAQ
Still curious?
Call (503) 766-5964 or email [email protected].
Most owners already know which piece loses work. A phone that rings out points to the receptionist, a site that hides the number points to a rebuild, and a site nobody finds points to SEO or Google Ads. Bring your tracking and listings to the first call, and a co-founder will put the choice in order.
One service is a normal place to begin. The other three stay open, and adding them does not mean redoing the first piece.
Your strategy calls stay with a co-founder, and Allison McKenney is the account manager you can call day to day. Nobody hands you to a junior account manager after the contract is signed.
The website address, the trades you sell, the cities and districts your crews cover, and any ad account you already run. That is enough for a co-founder to see where the four services stand and say what comes first.
Nothing renews into a second six-month term. Once the first six months finish, the agreement is month to month, and 30 days’ notice is enough to end it. What changes is the scope: we review the calls and leads from the first six months and propose what to keep, add or drop.
Free action plan
Bring three things to a short video call: the website address, the trades you sell and the cities your crews cover. A co-founder uses them to name the first service, the pages it needs and what the work would cost.
What we’ll cover
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ