GlassDixie Glass
76%more conversions
January vs the January before
- ads conversion rate
- 15.57%
- ads conversion rate
- organic traffic
- +18.2%
- organic traffic
Digital marketing for Lincoln, Nebraska
A marketing agency helping Lincoln businesses book more work.
Build a Lincoln marketing plan around the jobs you want, with a co-founder helping you choose where to spend.
- Service pages written for your buyers
- Ad reports that count leads
- Phone answering when you’re busy
Google searches each month
What Lincoln searches for, by service
480
searches a month
- Web design310
- Digital marketing80
- SEO80
- PPC management10
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Make the next investment count
Lincoln marketing services with a job to do
Lithium Marketing connects website design, SEO, paid ads and phone answering to help Lincoln service businesses win work. Residential remodelers account for 181 establishments in Lancaster County. If that is your trade, your marketing needs to explain why a homeowner should request your estimate; a familiar company name alone gives them little to compare.
The same question applies to a repair company or an outdoor contractor: what makes a customer choose you, and what happens when they call? We look at the whole journey before recommending spending. Your site should explain the work, search and ads should bring the right visitors, and the phone should give those people a way to book.
Choose what your business needs
Put each service to work on a different problem
You can hire us for a single service or a wider plan; the recommendation follows your bookings and capacity.
SEO for Lincoln service searchesGive homeowners comparing Lincoln contractors detailed answers about your services, backed by consistent business listings and customer reviews.Learn more Web design that helps buyers chooseMake your Lincoln projects easy to browse, explain the estimate process and let visitors contact you without searching through the site.Learn more PPC for jobs you want to bookSet Lincoln ad budgets around the jobs your crew can schedule and judge campaigns by lead costs and your booking feedback.Learn more AI reception for your incoming callsHelp Lincoln callers get service answers and request an appointment while your team is occupied, with human transfers when the call needs you.Learn more
Customers looking for a contractor
Buyers search for the job, not your marketing package
The phrase “roofing company lincoln” receives about 720 searches a month. A roofing business can use both paid search and SEO to reach those buyers, but the page they open still needs to explain repairs, replacement and the estimate process. More traffic helps only when the offer fits the work you want.
Landscaping has its own search demand: about 720 monthly searches for “landscaping lincoln”. If you sell design and installation, show those projects prominently and make the difference from routine maintenance easy to see. We use your service list to choose search terms, write the site and prepare phone answers that describe the same offer.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing lincoln | 40 | $34.37 |
| marketing agency lincoln | 30 | $1.97 |
| digital marketing agency lincoln | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| hvac repair lincoln | 30 | $28.16 |
| pest control lincoln | 70 | $21.51 |
| plumber lincoln | 1,000 | $13.83 |
| electrician lincoln | 110 | $13.01 |
| garage door repair lincoln | 880 | $12.67 |
| roofing company lincoln | 720 | $7.76 |
| landscaping lincoln | 720 | $4.06 |
| water damage restoration lincoln | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- On the page, below other results
- Search ads
- 2 recorded
- Local listing reviews
- 24 to 5,900 Google reviews each
- Directories in the top 10
- Facebook, Reddit, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber lincoln”, as Google showed it to a searcher located in Lincoln. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Decide who you want to reach
Turn a large housing market into a defined customer list
Lincoln city has 128,449 housing units. Start by naming the kinds of property and work your company serves, then build the plan around those choices. A business taking residential repair calls needs different pages and appointment questions from one quoting large renovations.
Homeowners occupy 56.1% of Lincoln’s occupied housing units. If you also work for landlords or property managers, explain how they request service and arrange access. Carry those details through the website and phone answers so staff can move a rental-property request forward without repeating the same questions.
- residents (2025 estimate)
- 301,522
- residents (2025 estimate)
- population change, 2020 to 2025
- +3.5%
- population change, 2020 to 2025
- housing units
- 128,449
- housing units
- of occupied homes owner-occupied
- 56.1%
- of occupied homes owner-occupied
- of homes built before 1980
- 47.4%
- of homes built before 1980
- median home value
- $264,000
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Make your expertise visible
A trade category is the beginning of your offer
Painting contractors number 67 in Lancaster County. For a painter, the offer becomes easier to judge when a customer can see the surfaces you work on, the preparation involved and finished projects. We put those details into the marketing before asking a visitor to request a quote.
Electrical contractors account for 102 establishments in Lancaster County. An electrician’s repair and installation pages need their own explanations, even if the same crew does both. Across the trades, we help you describe the work precisely enough that customers know why they should call.
County Business Patterns
Trade and home service businesses in Lancaster County
Establishments by industry, 2023
- Residential remodelers181
- Landscaping services139
- Plumbing, heating and air-conditioning contractors121
- Electrical contractors102
- New home builders100
- Painting contractors67
- Excavation and site preparation contractors47
- Roofing contractors45
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
From spending to booked work
Choose the work, then build the marketing around it
A written scope gives every service a purpose and tells you how we will judge progress.
1
Name the jobs you want next
We discuss the work you want more of, available crew capacity and what a booked job is worth after the cost of doing it.
2
Follow a customer through your business
We review search visibility, website visits and incoming calls to find where customers struggle to reach you or understand the offer.
3
Agree on the spend and responsibilities
Your plan identifies the website, SEO, ads or phone work we recommend, its price and what we need from your team.
4
Use bookings to guide the next move
We review leads alongside your team’s booking feedback, then adjust the marketing toward services that produce work you want to keep doing.
See a client’s experience
Dixie Glass’s investment across its site, SEO and ads
For Dixie Glass on the Mississippi Gulf Coast, Lithium built a website and provided SEO and Google Ads. The case shows the outcomes of that service mix. Matt Johnson also shares his experience from his time running On-Target Landscape.
Glass“Lithium Marketing is awesome to work with and the results you’ll get are outstanding. Once I started working with them I saw increase in my online presence and my sales increased too. I would highly recommend them to anyone looking for help with marketing!”
Matt JohnsonOn-Target LandscapePlanning beyond Lincoln
Compare separate markets before widening your reach
Bellevue, Omaha, Grand Island and Kearney have their own marketing pages, as do Sioux City, Iowa and Topeka, Kansas. Use those city guides and the Nebraska directory to research an expansion after deciding where your crew can take work.
Pricing
Choose a marketing scope you can budget for
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
Making a marketing decision for your Lincoln business
Still curious?
Call (503) 766-5964 or email [email protected].
Can you improve our marketing without replacing everything?
We can retain the parts that are doing their job and scope changes around the gaps. Bring your current website, ad results and a sense of which leads become customers. That lets us distinguish a visibility problem from a website or phone problem before recommending a larger investment.
What determines the price of a Lincoln marketing plan?
The services you choose and the amount of work each needs determine the proposal. Website size affects the build; SEO scope depends on the pages, competition and value of winning work. PPC fees depend on ad spend, channels and landing page work. Custom automation is scoped after a free discovery call.
Who will I work with at Lithium?
A co-founder leads your strategy calls, and Allison McKenney is your account manager for day-to-day questions. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. Bring the person who handles your leads into planning so the recommendations reflect how bookings happen.
Is a marketing plan worth considering for a small crew?
A small crew can benefit when the plan targets work it has room to deliver. We discuss your schedule and what profitable jobs look like before proposing a spend. If you already have enough leads, improving the website or answering more calls may make more sense than buying additional traffic.
What commitment comes with the services we choose?
The usual agreement begins with six months and continues month to month, with 30 days’ notice. The AI receptionist has no contract. Your proposal identifies the services and terms before you start, so you can weigh the commitment against the work you want the plan to bring in.
Free action plan
Find the next step for your Lincoln marketing budget
Bring the marketing question you need answered: too few calls, the wrong jobs or money spent without a clear return. Include your website when requesting the free plan; a co-founder will work through the options with you on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ