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Digital marketing in Los Angeles, California

A digital marketing agency that helps Los Angeles trades book more jobs.

Los Angeles trades get one plan that ties the website, SEO, Google Ads and AI receptionist to the same call tracking, with published prices.

  • One plan for site, search, ads, phones
  • Every call traced to its source
  • Area pages for the districts you serve

Google searches each month

What Los Angeles searches for, by service

7,840

searches a month

  • SEO
    4,120
  • Digital marketing
    2,200
  • Web design
    1,260
  • PPC management
    260

Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.

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2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

Start here

Digital marketing sized for all of Los Angeles

Lithium Marketing plans and runs the whole online side of a Los Angeles service business: the website, SEO, Google Ads and an AI receptionist, all measured in booked jobs. The city runs 44 miles from north to south and 29 miles from east to west, so the plan starts by marking the parts of it where you want work.

Every service then aims at that same map. If your crews take jobs in the San Fernando Valley but not in San Pedro, the site’s area pages, your Google Business Profile service area, the ad targeting and the receptionist’s booking rules should all say so. When they disagree, you pay for clicks and calls from places you won’t drive to.

The Los Angeles market

A steady city inside a much bigger metro

The city counted 3,899,342 residents in 2020 and 3,869,089 five years later, so its population is holding about level. That means more of your growth has to come from customers who now use another company, so the plan puts weight on what they can check before switching: your reviews, your project photos and whether your phone gets answered.

The Los Angeles-Long Beach-Anaheim metro area, which includes the city, holds 12,844,441 people. If your service area crosses the city line, your website, Google Business Profile and ad targeting should each name the cities you serve, so a customer in Burbank or Torrance can see you cover them.

residents (2025 estimate)
3,869,089
residents (2025 estimate)
population change, 2020 to 2025
-0.8%
population change, 2020 to 2025
housing units
1,554,332
housing units
of occupied homes owner-occupied
36%
of occupied homes owner-occupied
of homes built before 1980
69.9%
of homes built before 1980
median home value
$921,200
median home value

Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.

Trades in Los Angeles County

Where remodelers and landscapers should spend first

Residential remodelers top the county chart: Los Angeles County has 3,775 of them. A remodeling job is a big purchase, so a remodeler’s money goes first into the website and SEO, with a project page for each kind of job, real photos and the district where the work was done.

Landscaping services number 1,300 in the county, and “landscaping los angeles” costs $9.35 a click, the lowest price in the trade table. That makes Google Ads a cheap place for a landscaper to find out which jobs and districts bring calls before paying for SEO pages around them.

County Business Patterns

Trade and home service businesses in Los Angeles County

Establishments by industry, 2023

  • Residential remodelers
    3,775
  • Plumbing, heating and air-conditioning contractors
    2,765
  • Electrical contractors
    2,286
  • New home builders
    1,747
  • Landscaping services
    1,300
  • Painting contractors
    839
  • Roofing contractors
    487
  • Pest control companies
    435

Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).

The order of work

Building a Los Angeles plan one gap at a time

Nothing gets bought until we can see where today’s calls come from.

1

Mark the districts you want work from

We list the parts of Los Angeles you serve and the jobs you want more of, so the site, search, ads and phones all aim at the same ground.

2

Give every lead source its own number

The website, the Google Business Profile and any ads already running each get a tracked phone number. A month in, you can see which one is producing booked jobs.

3

Fix whatever loses the most jobs

That might be a site that’s hard to use on a phone, a profile missing from the Map Pack or calls that ring out, and it comes before any new spending.

4

Move money toward the work that books

Each month’s report puts every service in the same calls and leads, and budget shifts toward the districts and services that turn into jobs.

Proof

F&W Fence Co.: website, SEO and Google Ads in one plan

Lithium has no Los Angeles case study to show you, so here is a client that used three of the four services: F&W Fence Co., a fence company that hired Lithium for a new website, SEO and Google Ads. Matt Johnson’s quote beside it comes from his time running On-Target Landscape.

F&W Fence Co. website homepage for fence installation, supply and repairFence

F&W Fence Co.

4Xmore ranking keywords

190 to 745 keywords

top-3 rankings (3 to 28)
9X
top-3 rankings (3 to 28)
core search conversion rate
27.78%
core search conversion rate
Read the case study
“Lithium Marketing is awesome to work with and the results you’ll get are outstanding. Once I started working with them I saw increase in my online presence and my sales increased too. I would highly recommend them to anyone looking for help with marketing!”
Matt JohnsonMatt JohnsonOn-Target Landscape

Around Los Angeles

Marketing past the Los Angeles city line

If your service area runs past the city line, the pages below cover six neighbors, from Burbank and Glendale to Torrance and Downey, plus Inglewood and East Los Angeles, each with its own search figures. The last link opens every California city we cover.

Pricing

Prices for each service, for a Los Angeles business

Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.

Conversion web design

$5,000

typical project

Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.

SEO

$1,300–$3,000

per month

Typical local SEO retainer, scoped against your revenue per lead.

Google Ads management

From $500

per month

Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.

AI receptionist

$179

per month

Fully managed. No contracts, cancel anytime. Live in days.

AI automation

Scoped

after discovery

Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.

Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.

Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.

  • You own your domain, hosting account and website
  • Six-month starting term
  • We guarantee the work, not a ranking
Get my free action plan

FAQ

Los Angeles marketing questions, answered

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

Where should my Los Angeles marketing budget go first?

Wherever you are losing the most jobs right now. A co-founder looks at your website, Google Business Profile, ads and call handling on the first video call and names that gap. For a trade with expensive clicks, it is often SEO and the Map Pack; for a busy shop whose calls ring out, it is usually the AI receptionist.

Can one plan cover the San Fernando Valley and the Westside?

Yes, and each area gets its own treatment. The website carries a page for each, your Google Business Profile service area includes both, and Google Ads can bid differently in each one. Call tracking then shows which side of the hills books more work, and the budget follows it.

Is a small Los Angeles company a fit for the full program?

It can be, but you don’t need all four services to start. A two-truck plumber might begin with the AI receptionist at $179 a month and a stronger Google Business Profile, then add SEO or Google Ads once the tracking shows room to grow. We’ll tell you on the first call if the numbers don’t support a service yet.

Do I sign a contract for each service?

Most services run month to month once the usual opening six months are done, with 30 days’ notice to stop. The AI receptionist has no contract at all, and a website is a project with a set price and timeline, so the build itself has nothing to renew once it launches.

How does Lithium work with a Los Angeles business from Portland?

Over video calls, with a co-founder on every strategy call and Allison McKenney, our account manager, as your day-to-day contact. Our headquarters is in Portland, and nothing in the work needs you to travel, so there’s no cross-town meeting to fit into your week. You share account access, approve pages and read your reports online.

Free action plan

Get a free plan for the parts of Los Angeles you serve

Tell us which districts you want to grow in and what a typical job is worth to you. On a short video call, a co-founder walks through your site, Google profile and any ads, and leaves you with the first three fixes in order.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan