RestorationRobinson Restoration
26Xorganic traffic
79 to 2,200+ visits a month, SEO only
- organic visits a month
- 79 → 2,200+
- organic visits a month
- top-3 rankings
- 120
- top-3 rankings
Search engine optimization in Plano
SEO for Plano businesses that need more customers to find them.
Reach customers searching for your services in Plano through SEO that reports on calls and leads alongside your search positions.
- Pages for repair and project searches
- Google profile and listing improvements
- Search reports with calls and leads
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Be there for the service search
Plano SEO built around what customers want done
Lithium Marketing helps Plano service businesses earn calls from Google by improving their websites and local search presence. “Plumber plano” has an estimated 2,400 searches a month. A business selling drain cleaning, repairs and replacements needs pages that explain those jobs well enough for a searcher to choose it.
We start with the services you want to grow and examine how customers find them. For an electrician, that might mean separating installation work from troubleshooting; for a landscaper, maintenance from a larger project. The plan covers the website and Google Business Profile, with reporting that shows which searches lead to calls.
Earn the click and the call
Service pages and reviews both matter in Plano
The phrase “electrician plano” receives about 390 searches per month. Give those customers a service page that answers their next question: what work you handle, where you travel and how to arrange an estimate. We research the more specific job searches too, then write and connect the pages your business needs.
When we checked “plumber plano”, the local business listings displayed 143, 267 and 1,100 Google reviews. Your profile needs accurate categories and service details, plus a consistent process for asking customers for reviews and replying to them. Google chooses which businesses appear in its map results; the work improves the information buyers have when comparing you.
| Search | Searches a month | Cost per click |
|---|---|---|
| seo plano | 210 | not reported |
| seo company plano | 90 | not reported |
| seo agency plano | 10 | not reported |
| seo services plano | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 143 to 1,100 Google reviews each
- Directories in the top 10
- Facebook, MapQuest
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber plano”, as Google showed it to a searcher located in Plano. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Reach across your working area
Make Plano coverage easy to understand
Plano covers about 71.7 square miles of land. A single sentence saying you serve the city gives a customer little detail about the work you do there. We develop service-area content from jobs you have completed, the places you cover and the questions your customers ask.
A small part of Plano is in Denton County. That matters when a contractor describes its coverage as Collin County only: a customer in the rest of Plano may think the company will not come out. We check your site and listings against the area you serve, then make the wording consistent.
- residents (2025 estimate)
- 293,028
- residents (2025 estimate)
- population change, 2020 to 2025
- +2.6%
- population change, 2020 to 2025
- housing units
- 117,686
- housing units
- of occupied homes owner-occupied
- 56.9%
- of occupied homes owner-occupied
- of homes built before 1980
- 18.4%
- of homes built before 1980
- median home value
- $465,900
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Make your specialty easy to choose
Go beyond a broad contractor description
Landscaping has 257 establishments in Collin County. For a business selling design, installation or ongoing care, each offer deserves an explanation of the work and the estimate process. Search content should help a buyer recognize the service they want before contacting your team.
The combined plumbing, heating and air-conditioning category contains 264 Collin County establishments. A company in that category may offer a narrow specialty or several services. We match its pages and profile categories to its own work, then use call quality and search performance to decide what to improve next.
County Business Patterns
Trade and home service businesses in Collin County
Establishments by industry, 2023
- Residential remodelers295
- Plumbing, heating and air-conditioning contractors264
- Landscaping services257
- Electrical contractors205
- New home builders198
- Roofing contractors133
- Excavation and site preparation contractors81
- Pest control companies72
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
From missing pages to measurable calls
Put your Plano SEO priorities in order
We choose the first tasks by what is holding back your service pages and local presence, then review progress through the calls they bring.
1
Check the services customers cannot find
We inspect search performance and your Google profile alongside the jobs you want. Missing service pages and weak descriptions become specific writing tasks.
2
Remove obstacles on the website
We correct indexing problems, broken links and slow pages, then connect related services so buyers and search engines can follow the site.
3
Build out the reasons to hire you
Your job photos, service details and customer questions shape the copy. Business listings, review requests and link work support the pages.
4
Use the calls to sharpen the next month
The report combines search movement with tracked calls and leads. Your feedback on the jobs requested helps us choose the next page or improvement.
What every SEO retainer includes
The same eight parts go into every SEO retainer, wherever the business is.
- Technical SEO foundation
- Keywords tied to revenue per lead
- On-page SEO on every page
- Content that answers buyers
- Google Business Profile and citations
- Multi-tiered semantic link building
- Schema and AI search readiness
- Tracking and monthly reporting
A website supported by ongoing SEO
Robinson Restoration’s search growth
Robinson Restoration hired Lithium for a new website and SEO. Its case study documents the organic traffic and rankings from that work. Matt Johnson also shares his experience with Lithium from his time running On-Target Landscape.
Restoration“Lithium Marketing is awesome to work with and the results you’ll get are outstanding. Once I started working with them I saw increase in my online presence and my sales increased too. I would highly recommend them to anyone looking for help with marketing!”
Matt JohnsonOn-Target LandscapeCustomers do not stop at the city boundary
Plan search coverage for each city you serve
A Plano page need not carry the entire service area. Compare search opportunities in Allen, Frisco or McKinney through their SEO links; Richardson, Carrollton and Garland are included as separate markets, with Dallas-Fort Worth and Texas pages for a broader plan.
Published price
Budget for ongoing Plano search work
$1,300–$3,000
per month
Typical local SEO retainer, scoped against what a lead is worth to you, with AI search optimization included.
FAQ
What to expect from a Plano SEO engagement
Still curious?
Call (503) 766-5964 or email [email protected].
How is the monthly SEO price for my business decided?
SEO costs $1,300–$3,000 a month, with the scope set around your starting point and the business value of additional leads. We consider missing pages, technical problems and the services you want to grow. Tell us what a completed job earns and how often a lead becomes a customer; that helps us judge how much work the budget can support.
What progress should I expect before SEO brings more jobs?
Early progress usually comes from repairing the site, followed by improvements in local and specific service searches. Allow 60 to 90 days for typical movement in local and long-tail rankings, while technical fixes usually begin making a difference within 30 days. Lead reporting follows that progress alongside your business results. Your starting site affects the pace.
Does SEO still make sense if I already appear on Google?
It can, if customers cannot find you for the jobs or cities you want to grow. We check the searches behind your traffic and compare them with your service list. Strong visibility for your business name is a different starting point from visibility for repair or project searches. The free plan identifies the gaps worth addressing.
What commitment does an SEO retainer require?
Six months is the usual starting term for SEO work. Once that period ends, the service continues monthly and can be ended with 30 days’ notice. The proposal sets out the scope and reporting so you can review the work against what you agreed to buy.
Does the retainer cover AI search as well as Google listings?
AI search preparation is part of the SEO work, including direct answers, structured data and consistent business information. We explain your services in language search systems can read and customers can use. Placement in an AI answer is outside an agency’s control, so a promised mention is never part of the proposal.
Free action plan
Find the missing opportunities in your Plano SEO
Before committing to a retainer, get a free SEO action plan. Give us your website address and the repair or project work you want to grow; a short video call with a co-founder will cover the search gaps, recommended work and monthly scope.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ