FenceF&W Fence Co.
4Xmore ranking keywords
190 to 745 keywords
- top-3 rankings (3 to 28)
- 9X
- top-3 rankings (3 to 28)
- core search conversion rate
- 27.78%
- core search conversion rate
Tyler SEO, page by page
An SEO company for Tyler service businesses that turns searches into more calls.
Tyler service businesses get a page for each job they sell, a Google profile that matches it and a monthly report in calls.
- Pages for the trades you sell
- Profile, listings and site in step
- Reports counted in calls
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Search, answered in Tyler
What a Tyler search is asking for
A Tyler service business wins searches one job at a time, because the search is for the thing that broke, not for a contractor category. “Roofing company tyler” draws about 390 searches a month, and that phrase wants its own page, with photos and reviews that match the job, before the company name means anything to the searcher. Lithium Marketing writes those pages, then works the Google profile and the listings behind them.
The county’s own trade list shapes the work. Roofing is a crowded line, with 40 contractors in Smith County, so a roofer needs a page per job and reviews that put the crew above the rest. A thinner line reads differently: a pest control company competes with a short list, and a page that answers the treatment questions in full can carry a whole subject.
What Tyler types into Google
The searches a Tyler trade should hold
Most of the demand sits under job phrases, not broad contractor categories. “Water damage restoration tyler” draws only about 20 searches a month, and the caller behind it may have water on the floor, so that page leads with the phone. “Electrician tyler” pulls 390, so that page leads with proof.
When we checked “plumber tyler”, the Map Pack came first and no ads showed, which puts the map above the blue links for that search. HomeAdvisor and Yelp also held places in the top ten. A plumber’s own page has to earn the click against both: current reviews, a clear next step, and a service list a directory cannot match.
| Search | Searches a month | Cost per click |
|---|---|---|
| seo tyler | 50 | not reported |
| seo agency tyler | under 10 | not reported |
| seo company tyler | under 10 | not reported |
| seo services tyler | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 207 to 1,600 Google reviews each
- Directories in the top 10
- HomeAdvisor, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber tyler”, as Google showed it to a searcher located in Tyler. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Tyler market
New residents, renters, and pages that answer both
Tyler added residents across five years, 7.4% from 2020 to 2025, and a new arrival has no neighbor’s father to ask, so the search result is the introduction. The pages that answer a first-time customer, with prices, service areas and proof, are the ones that grow with the city.
Owners live in 55.4% of Tyler’s occupied homes, and the rest rent, which changes who answers the door. A page that speaks to the homeowner and another that speaks to the property manager give both a reason to call, whichever one is searching, and the Google profile should list both kinds of work.
- residents (2025 estimate)
- 113,723
- residents (2025 estimate)
- population change, 2020 to 2025
- +7.4%
- population change, 2020 to 2025
- housing units
- 46,019
- housing units
- of occupied homes owner-occupied
- 55.4%
- of occupied homes owner-occupied
- of homes built before 1980
- 52.6%
- of homes built before 1980
- median home value
- $235,300
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Smith County
Where a Tyler page has to work harder
Landscaping is the deepest group in Smith County, at 101 establishments, and the work splits by job: a weekly cut, a cleanup, a full install. A landscaper needs a page for each one, plus reviews that put the crew above the rest of the list.
Pest control runs to 19 companies in Smith County, and “pest control tyler” draws 480 searches a month. A pest company that writes a page for every treatment it sells, with the price of a callout and the towns it covers, has a short list to beat.
County Business Patterns
Trade and home service businesses in Smith County
Establishments by industry, 2023
- Landscaping services101
- Plumbing, heating and air-conditioning contractors95
- New home builders93
- Electrical contractors63
- Residential remodelers43
- Roofing contractors40
- Excavation and site preparation contractors32
- Pest control companies19
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The SEO plan
The monthly work behind those pages
The profile comes first, then the pages, then the links that carry them.
1
Set the profile straight
Category, services, hours, photos and the service area go in first, because the map can sit above the blue links.
2
Write one page per job
Repair, replacement and install pages come before anything else, each answering its search in the first sentence.
3
Add the area pages
Pages for the parts of Tyler and the nearby towns where your crews work, so a search from the next county still finds you.
4
Keep the details straight
Your name, phone and services get matched on the directories that show up in these results, and links go to the pages that bring calls.
What every SEO retainer includes
The same eight parts go into every SEO retainer, wherever the business is.
- Technical SEO foundation
- Keywords tied to revenue per lead
- On-page SEO on every page
- Content that answers buyers
- Google Business Profile and citations
- Multi-tiered semantic link building
- Schema and AI search readiness
- Tracking and monthly reporting
Proof
F&W Fence Co.: website, SEO and Google Ads
The fence company F&W Fence Co. hired Lithium for a website, SEO and Google Ads, and the card’s numbers are what all three produced. Chris Martin of Mt. Hood Pro Painting describes the calls and leads his own company has had since it started working with Lithium.
Fence“Ever since we've used Lithium Marketing, our phone has been ringing off the hook and we can hardly keep up with the leads we get from Google, Facebook or through our website. Most of our leads other than referrals are through Google and it's all because of Lithium Marketing.”
Chris MartinMt. Hood Pro PaintingAround Tyler
SEO for the towns around Tyler
A business that takes jobs in Lindale, Whitehouse or Bullard can carry an area page for each one, written for the searches people type there. The links below do the same for Mesquite, Garland, Dallas, Richardson and Allen in Texas, and for Shreveport, Louisiana; each has its own figures, and the state page lists every Texas city.
Published price
SEO pricing for a Tyler business
$1,300–$3,000
per month
Typical local SEO retainer, scoped against what a lead is worth to you, with AI search optimization included.
FAQ
What Tyler owners ask before hiring SEO
Still curious?
Call (503) 766-5964 or email [email protected].
When does SEO start showing up in the call report?
Technical fixes usually move within 30 days; local and long-tail rankings typically 60 to 90 days; revenue compounds from month four. Your report counts calls from the first month, so the trend is visible before the rankings catch up.
What decides the monthly SEO fee?
The range above fits most Tyler service businesses, and where you land comes down to scope. Fewer services, one town and a clean site sit at the bottom; several high-value services, a thin site and a weak profile push it up. We price it on the first call, not from a template.
Who owns the pages and the profile if we stop?
You keep them. The site, the domain, the pages and the profile are in accounts with your name on them, so nothing is held hostage if the retainer ends. That is worth checking with any agency before you sign.
Is the map ranking something you control?
Nobody can promise a place in the map, because Google fills it. What sits with us is the work behind the listing: the profile, the pages, the listings that agree with them and a way to ask finished customers for reviews. The report then shows which calls arrived while the ranking moved.
How much of the work can our own team keep?
More than you would guess, and we would rather you kept it. Photos, draft copy and review requests can stay in house. The technical fixes, the schema and the link work are the parts most teams hand over, and the split gets decided on the first call.
Free action plan
Get a Tyler SEO plan in one free call
Bring the site and the Google profile you have today. On one video call, a co-founder will say which service pages to write first, what the profile is missing and what the work costs each month.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ