FenceF&W Fence Co.
4Xmore ranking keywords
190 to 745 keywords
- top-3 rankings (3 to 28)
- 9X
- top-3 rankings (3 to 28)
- core search conversion rate
- 27.78%
- core search conversion rate
Digital marketing in West Valley City, Utah
A digital marketing agency for West Valley City service businesses that brings more calls.
West Valley City service businesses get a website, search, ads and phone answering from one team, and one report that counts calls and booked jobs.
- Site, search, ads and phones from one team
- A written plan before you start
- Reports in calls and booked jobs
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Start with the weak link
What one marketing plan covers for a West Valley City business
A West Valley City service business loses work at one point between the search and the booked job: a slow site, a thin Google profile, an ad account without tracking, or a phone nobody answers after hours. Lithium Marketing finds that point first, then fixes it with the website, search, ads and phone answering. The Salt Lake City-Murray metro area holds 1,308,377 people, so the customer base reaches beyond the city line.
That work looks different for a repair trade and a project trade. Salt Lake County counts 35,732 business establishments, and 481 of them are plumbing, heating and air-conditioning contractors. A plumbing company needs the phone number and the service area on the first screen; a remodeler needs finished rooms and a form that asks about scope. One plan covers both, with a single price list and a single report.
The four services
Four ways to close the gap between a search and a booked job
Pick the service that closes your weakest step first, and bring in the rest when the calls support the spend. Each card below opens the West Valley City page for that service.
SEO in West Valley CityTrade and neighborhood pages, Google Business Profile work and listings that send a customer to the right page.Learn more Web design in West Valley CityYour own WordPress site, built phone-first, where finished jobs and a tap-to-call button share the first screen.Learn more PPC in West Valley CityGoogle Ads aimed at the jobs you can take this month, with each call matched to the keyword behind it.Learn more AI receptionist in West Valley CityA managed line that answers every call 24/7, books jobs and hands urgent callers to your team.Learn more
Searches naming the city
Where West Valley City searches go before they become calls
The trade searches are the ones to build around: “plumber west valley city” draws 210 searches a month and “pest control west valley city” draws 260. The plan puts a page, a Google profile and an ad budget behind the same search, so the customer meets the same business at each step.
For a plumber search in the city, the directories share the page with the websites: Yelp, Thumbtack, MapQuest and Three Best Rated held places in the top ten when we checked. Those listings point back to a website, and the plan covers the Google profile, the pages the directories send people to, and paid ads once the tracking is ready.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing agency west valley city | under 10 | not reported |
| digital marketing west valley city | under 10 | not reported |
| marketing agency west valley city | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| plumber west valley city | 210 | $93.95 |
| garage door repair west valley city | 70 | $36.78 |
| pest control west valley city | 260 | $18.11 |
| landscaping west valley city | 10 | $8.49 |
| electrician west valley city | 390 | not reported |
| hvac repair west valley city | 10 | not reported |
| water damage restoration west valley city | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 20 to 531 Google reviews each
- Directories in the top 10
- MapQuest, Three Best Rated, Thumbtack, Yelp
- AI Overview
- Not shown
- People also ask
- Not shown
Source: one Google results page for “plumber west valley city”, as Google showed it to a searcher located in West Valley City. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The city's housing
What the housing stock asks of a marketing plan
The city's median home dates to 1985, and much of the city's eastern side is brick ranch from the 1960s and 1970s. The work that follows is repair, upgrade and remodel on houses that are already standing, so a contractor's site needs project pages and finished photos, not a page that only sells new construction.
The edges of the city look different. West Hunter, Woodhaven and Oquirrh came up as planned developments in the 1990s and 2000s, while East Granger, Chesterfield and Redwood hold the older streets. Area pages that name those places help a homeowner see that you work on their side of the valley, and they give Google a page to match a neighborhood search.
- residents (2025 estimate)
- 137,491
- residents (2025 estimate)
- population change, 2020 to 2025
- -2%
- population change, 2020 to 2025
- housing units
- 41,433
- housing units
- of occupied homes owner-occupied
- 72.1%
- of occupied homes owner-occupied
- of homes built before 1980
- 42.3%
- of homes built before 1980
- median home value
- $419,100
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
The county trade mix
Which trades are crowded in Salt Lake County
Salt Lake County counts 467 residential remodelers and 134 roofing contractors. The counts set what a business has to prove. A remodeler among hundreds of companies selling the same rooms needs finished projects, named neighborhoods and reviews on the page; a roofer in a smaller field needs a page for each kind of job, because a repair and a replacement are different jobs.
Landscaping services are Salt Lake County's largest trade group at 500, and they sell two different things: maintenance that repeats and projects that do not. A business in that field needs separate pages for the repeat work and the one-off project, because a maintenance visit and a one-off project are different offers.
County Business Patterns
Trade and home service businesses in Salt Lake County
Establishments by industry, 2023
- Landscaping services500
- Plumbing, heating and air-conditioning contractors481
- Residential remodelers467
- Electrical contractors385
- New home builders363
- Painting contractors255
- Excavation and site preparation contractors135
- Roofing contractors134
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of work
How the plan gets built for a West Valley City business
One plan, one price list, one report, and the work sequenced by whichever gap costs the most calls.
1
Name the gap that costs calls
A co-founder looks at your site, Google profile, ad account and phone log, then says which one is losing work today.
2
Set the scope and the price
You get the published price for the service chosen and a start date before anything is built or spent.
3
Build in the order that pays
Pages, listings, campaigns and phone rules go live in the order that gets a call soonest, each with tracking on it.
4
Review the month in calls
The report counts calls, leads and cost per lead, and next month's work follows what those numbers show.
Proof
What changed for a fence company after a new site, SEO and Google Ads
F&W Fence Co. is the fence contractor whose numbers are on the card. Lithium handled three pieces of work there: a website, SEO and Google Ads, and the card's results come from that work as a whole. Chris Martin of Mt. Hood Pro Painting adds the quote alongside.
Fence“Ever since we've used Lithium Marketing, our phone has been ringing off the hook and we can hardly keep up with the leads we get from Google, Facebook or through our website. Most of our leads other than referrals are through Google and it's all because of Lithium Marketing.”
Chris MartinMt. Hood Pro PaintingAround the valley
Marketing for the cities on your service map
The pages below cover West Jordan, Salt Lake City, Sandy, Layton, Orem and Provo, plus the Utah page that lists every city Lithium works in. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. A business in West Valley City gets the same co-founder on the first call and the same published prices as one in Portland. Use the pages when your crews cross a city line, and keep the areas you name on your website to the ones you serve.
Pricing
What a West Valley City marketing plan costs
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
Questions to settle before you sign anything
Still curious?
Call (503) 766-5964 or email [email protected].
Where does a marketing plan usually start?
It starts with the step that is losing calls today. We check the tracking first: a website with no call events, a Google profile with no photos or categories, an ad account whose conversions never fire, a phone that rings out after hours. The first month goes to the one that is losing work.
Can we hire one service and add the others later?
You can start with a website or a Google Ads account and add search or phone answering once the first work shows calls. Each service is priced on its own, so adding one later does not reprice the others.
How does Lithium work with a business in Utah?
The work happens by video, on a schedule you agree to. Your first strategy call is with a co-founder, an account manager handles the day-to-day questions, and you approve each page and campaign before it goes live.
What is not included in the plan?
Lithium does not offer social media posting, email marketing, logo design or video production, and no one at Lithium promises a ranking, a lead count or an AI mention. The plan covers the website, SEO, Google Ads, the AI receptionist and custom automation. What we guarantee is the work.
What does it take to get started?
The first step is a short video call, a link to your site and a little detail on the calls you want more of. You leave with a written plan naming the service, the price and the first month's work, and nothing starts until you approve it.
Free action plan
Map your next 90 days of marketing
Bring your site, your Google profile and the services you want more calls from. A co-founder walks through the gaps with you on video and leaves you with a written plan for month one.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ