SepticByers Septic Service
9Xorganic traffic
91 to 799 visits a month
- more ranking keywords (36 to 395)
- 11X
- more ranking keywords (36 to 395)
- conversion rate
- 23.1%
- conversion rate
SEO in Aberdeen, South Dakota
Aberdeen SEO that earns its keep in calls.
Aberdeen service businesses get a Google Business Profile and service pages built for their jobs, because the Map Pack came first when we checked “plumber aberdeen”.
- Profile categories that match the work
- Reviews asked for after the job
- Listings with the same name and number
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Aberdeen SEO, answered
Why the map result comes before the website in Aberdeen
Lithium Marketing does local SEO for Aberdeen service businesses, and the work starts with the Google Business Profile because that is what the customer sees before the website. When we checked “plumber aberdeen”, no paid ads showed and the Map Pack sat at the top of the page.
The three listings in that pack carried 26, 15 and 7 Google reviews. Reviews are one of the few things a customer can compare before they call, so the work includes a simple way to ask finished customers for one and a profile that answers the questions a review leaves open.
Searches in Aberdeen
What Aberdeen searches tell you to put on the site
About 70 searches a month name Aberdeen and SEO or a close variant, and “seo aberdeen” alone accounts for 40 of them. That is a small pool for one page, so each kind of work you sell needs a separate page, written for the customer who searches the job, not the acronym.
The trade searches are larger. About 90 searches a month name “electrician aberdeen” and about 50 name “roofing company aberdeen”, and each phrase deserves a page that answers the job, the area and the next step. A page about your company answers none of those three questions.
| Search | Searches a month | Cost per click |
|---|---|---|
| seo aberdeen | 40 | not reported |
| seo agency aberdeen | 10 | not reported |
| seo company aberdeen | 10 | not reported |
| seo services aberdeen | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 7 to 26 Google reviews each
- Directories in the top 10
- Angi, Better Business Bureau, MapQuest, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber aberdeen”, as Google showed it to a searcher located in Aberdeen. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Aberdeen market
Housing age, and the pages it puts first
Aberdeen has 13,664 housing units, and the median year built is 1972. The work that housing needs is repair and replacement as much as new build, so a page that names the job, from a panel upgrade to a drain line, gives Google a page to match and the customer a reason to call.
Only 13.7% of Aberdeen's housing went up in 2010 or later, so a page about new construction speaks to a small slice of the city. Repair and replacement pages match the rest.
- residents (2025 estimate)
- 27,961
- residents (2025 estimate)
- population change, 2020 to 2025
- -1.8%
- population change, 2020 to 2025
- housing units
- 13,664
- housing units
- of occupied homes owner-occupied
- 61.7%
- of occupied homes owner-occupied
- of homes built before 1980
- 61.6%
- of homes built before 1980
- median home value
- $217,300
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Brown County
Where an Aberdeen trade page has room to work
Brown County has 25 residential remodelers and 19 landscaping companies. With that many businesses selling the same work, the page has to say what kind of job you want, not only that you do remodeling or landscaping.
Three roofing contractors work in Brown County, so a roofer who wants the repair search needs a page that answers it directly, and another page for replacements.
County Business Patterns
Trade and home service businesses in Brown County
Establishments by industry, 2023
- Residential remodelers25
- Electrical contractors24
- Plumbing, heating and air-conditioning contractors22
- Landscaping services19
- New home builders16
- Excavation and site preparation contractors6
- Roofing contractors3
- Painting contractors3
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The SEO plan
How the Aberdeen retainer gets its first pages
The profile comes first, then the pages each trade search needs, with the links following the pages that bring calls.
1
Fix what blocks the crawl
Crawl errors, slow pages and broken links get fixed before new pages go up, and that work usually shows inside the first 30 days.
2
Set the profile to the work you sell
Categories, services, hours and the service area go into the Google Business Profile, and the photos show the jobs a customer searches for.
3
Build pages for the trade searches
A page for panel upgrades, drain cleaning or roof repair answers the search in the customer's words, with the phone number and the estimate form on it.
4
Ask for reviews, then keep the listings consistent
You get a simple way to ask finished customers, and the name, phone and services match on the directories a customer checks. Links go to the pages that already bring calls.
What every SEO retainer includes
The same eight parts go into every SEO retainer, wherever the business is.
- Technical SEO foundation
- Keywords tied to revenue per lead
- On-page SEO on every page
- Content that answers buyers
- Google Business Profile and citations
- Multi-tiered semantic link building
- Schema and AI search readiness
- Tracking and monthly reporting
Proof
A septic company's website, SEO and Google Ads
Byers Septic Service is a septic company. Lithium rebuilt its website and ran its SEO and Google Ads, and the card's figures come from that work. Nathan Boos of Hillsview Building gives his own view of working with Lithium beside it.
Septic“A lot of options out there for websites and SEO. I’ve worked with this team for years now and would highly recommend them. They know their stuff and deliver results. More importantly to me- they care about service and follow through on what they say they will do. Easy to work with and communicate with. Thank you!”
Nathan BoosHillsview BuildingAround Aberdeen
Which nearby towns deserve their own SEO page
Search demand does not stop at the city line. The SEO pages below cover Watertown and Brookings, and West Fargo, Fargo and Bismarck across the state line; the South Dakota page lists every city.
Published price
What an Aberdeen SEO retainer runs each month
$1,300–$3,000
per month
Typical local SEO retainer, scoped against what a lead is worth to you, with AI search optimization included.
FAQ
Aberdeen SEO questions, before you sign anything
Still curious?
Call (503) 766-5964 or email [email protected].
How much does SEO cost for an Aberdeen business?
The retainer runs $1,300–$3,000 a month. Where you land depends on how many pages and listings need work, how many services you sell and how far the profile has to travel from where it is today. You get a scope and a number before the first month starts.
How long before the phone rings more?
The technical fixes come first because they move fastest, often inside a month. Local rankings usually take 60 to 90 days, and revenue tends to build after month four. The first month's report already shows calls and leads, so the trend is visible long before revenue follows.
Do we have to sign a six-month contract?
The usual service agreement starts with six months, then runs month to month on 30 days' notice. Six months gives the pages and profile time to work, and after that you can stop with a month's notice.
Can you get us into the Map Pack?
We cannot put you in the Map Pack, and no one else can either. What we can do is make the profile accurate, build out the service pages, ask for reviews after the work and keep the listings consistent. Google decides who appears and where. The report shows the calls that followed.
What do you need from us to start?
A link to your site, access to your Google Business Profile, your service list and the towns you cover. We write the pages, so your job is to review them and tell us what is wrong.
Free action plan
Ask for a free Aberdeen SEO plan for your service pages
Start with the site link and the work you want more of. A co-founder will map the searches worth having to the pages that answer them, on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ