Garden centerDrake’s 7 Dees
380%more organic traffic
in one year
- Google Ads conversion rate
- 26.4%
- Google Ads conversion rate
- leads in 60 days
- 744
- leads in 60 days
PPC in Aberdeen, South Dakota
Aberdeen PPC that buys calls.
Aberdeen service businesses get Google Ads in their own account, with the management fee and the ad spend kept apart.
- Wasted search terms cut each week
- Tracking in before the spend
- Account history and billing stay yours
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Aberdeen PPC, answered
What an Aberdeen click costs before you bid on it
Lithium Marketing runs Google Ads for Aberdeen service businesses, from $500 a month in management, plus ad spend, inside an account that stays in your name. The first number to know is what a click costs in your trade: “pest control aberdeen” averages $49.75 a click and “plumber aberdeen” $25.06.
Landscaping is cheaper again at $4.51 a click. That spread decides how much room each trade has: a $4.51 click can be tested on a small budget, while a $49.75 click needs a page and an offer that earn it back.
Clicks in Aberdeen
The Aberdeen searches a small budget can reach
The trade searches naming Aberdeen are small enough to read one by one: about 170 a month for “plumber aberdeen” and about 50 for “roofing company aberdeen”. A campaign in a market that size does not need a dozen ad groups. It needs a landing page for the service you advertise, a short list of search terms to block and a budget that can be read against the calls it produced.
The results page for “plumber aberdeen” carried no paid ads at all, and the Map Pack sat above the organic results. One page on one day does not mean the auction is closed in Aberdeen. It does mean the ad and the profile compete for the same call, so the two have to describe the same work.
| Search | Searches a month | Cost per click |
|---|---|---|
| google ads agency aberdeen | under 10 | not reported |
| ppc agency aberdeen | 0 | not reported |
| ppc management aberdeen | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| roofing company aberdeen | 50 | $330.59 |
| pest control aberdeen | 50 | $49.75 |
| plumber aberdeen | 170 | $25.06 |
| electrician aberdeen | 90 | $19.70 |
| landscaping aberdeen | 50 | $4.51 |
| garage door repair aberdeen | 10 | not reported |
| hvac repair aberdeen | 20 | not reported |
| water damage restoration aberdeen | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 7 to 26 Google reviews each
- Directories in the top 10
- Angi, Better Business Bureau, MapQuest, Yelp
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber aberdeen”, as Google showed it to a searcher located in Aberdeen. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Aberdeen market
How Aberdeen's year shapes an ad budget
Aberdeen gets 16 days a year at 90 °F or above and 38 days at or below 0 °F, with 42 inches of snow over a winter. If your work follows the seasons, a budget set once and left alone will not fit a year like that, so the month-by-month plan gets rebuilt from your own call history and the work you can take.
The towns around Aberdeen each have their own name in a search, and a campaign that targets a radius around the city will reach some of them and miss the rest. The location settings should name the towns you cover and stop where they stop.
- residents (2025 estimate)
- 27,961
- residents (2025 estimate)
- population change, 2020 to 2025
- -1.8%
- population change, 2020 to 2025
- housing units
- 13,664
- housing units
- of occupied homes owner-occupied
- 61.7%
- of occupied homes owner-occupied
- of homes built before 1980
- 61.6%
- of homes built before 1980
- median home value
- $217,300
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Brown County
Which Aberdeen trade gets the first test
Brown County has 24 electrical contractors, and an electrical click averages $19.70. That price leaves room to test a landing page and the tracking on a small budget before a roofer or a pest company pays $330.59 or $49.75 a click.
The county's residential remodelers sell projects, not repairs, so their ads should ask for a project type and a timeline and send the click to a page about that kind of work. That is a different page from the one a plumbing or electrical customer needs.
County Business Patterns
Trade and home service businesses in Brown County
Establishments by industry, 2023
- Residential remodelers25
- Electrical contractors24
- Plumbing, heating and air-conditioning contractors22
- Landscaping services19
- New home builders16
- Excavation and site preparation contractors6
- Roofing contractors3
- Painting contractors3
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The first month
From the account review to the first month of spend
Tracking goes in before the budget moves, and the campaigns follow the services you want to sell.
1
Start inside your own account
We read the campaigns, the search terms and the conversions inside your Google Ads account, or open one in your name, and keep what already produces calls.
2
Wire the call and form tracking
GA4, call tracking and the form conversions get connected so the monthly report can show calls, leads and cost per lead.
3
Build the landing page for the offer
The service you advertise gets a page that answers the price question and makes the call or the form the next step.
4
Tune daily, then weekly
The first 30 days get daily attention on bids and search terms; after that the account moves to a weekly review against your budget.
What every Google Ads account includes
The same eight parts go into every Google Ads account, wherever the business is.
- Conversion tracking, properly wired
- Landing pages per intent
- Match types and negatives
- Responsive search ads
- Geo and audience targeting
- Bid management
- Remarketing
- Looker Studio reporting
Proof
A garden center's result from three services
The card belongs to Drake's 7 Dees, a garden center that hired Lithium for Google Ads, a new website and SEO. Daniel Busby of Willard Power Vac gives the owner's view in the quote card.
Garden center“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacAround Aberdeen
Where the ad budget stops and the next town starts
An ad budget can follow a town line. Watertown and Brookings each get their own PPC page, with their click costs, and the same goes for West Fargo, Fargo and Bismarck across the border in North Dakota. The South Dakota page holds the rest.
Published price
What PPC management costs an Aberdeen business
From $500
per month in management
Management is separate from your ad spend. Typical: $500–$1,500 a month in management on $2,000–$5,000 a month in ad spend. No haggling, no hidden upsells.
FAQ
Aberdeen Google Ads questions, answered before launch
Still curious?
Call (503) 766-5964 or email [email protected].
How much does Google Ads management cost?
The fee starts at $500 a month in management, plus ad spend. It scales with how much you spend on ads, the channels we run and any landing pages we build, and you see the figure before the account changes.
Whose name is the Google Ads account in?
Yours. The account is in your business's name, with its own history and billing, and Lithium works inside it as a user. If you stop working with us, the account and everything in it stay with you.
When will the ads start producing calls?
Calls usually start in the first week, once tracking is live. The first 30 days get daily tuning, then weekly work, and search terms that never produce a call get cut. The monthly report shows calls, leads and cost per lead, so you can see what the spend bought.
Should we advertise on more than Google?
Microsoft Ads and Meta ads are both managed by Lithium, and either one gets tested only after Google shows where the demand is. If your customers search on Bing or scroll Facebook, a second channel can lower what a call costs; if they do not, the money stays on Google.
How do you keep the budget away from the wrong searches?
After the first month, we read the search terms that triggered an ad every week. We block the ones that will never produce a call: other cities, other trades, DIY questions and job seekers. In a market this size, that list does more for cost per lead than a bid change.
Free action plan
Ask for an Aberdeen Google Ads plan and a starting budget
Tell us what you sell, the towns you cover and what you spend on ads today. A co-founder will go through the click prices for your trades and agree a first budget on a short video call.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ