PlumbingSarkinen Plumbing
2Xleads
on the same budget
- search visibility
- 3.75X
- search visibility
- ads conversion rate
- 27.37%
- ads conversion rate
Local SEO in Cheyenne, Wyoming
Cheyenne SEO that gives each service its own page and a profile to match.
Cheyenne service businesses get local SEO with service and town pages, a complete Google Business Profile and a report that counts calls and leads.
- A Google profile that matches the site
- Town pages where you take work
- Monthly reporting in calls
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
Where the SEO work starts
The searches a Cheyenne service page has to answer
A Cheyenne service page has one job: answer the search a customer types, in the words that trade uses. Lithium Marketing does that local SEO work for Cheyenne service businesses, and it starts with the searches already running: about 1,000 a month for “plumber cheyenne” and 390 for “landscaping cheyenne”.
Each search belongs to a trade with its own language, so a plumber's page talks about drains and water heaters while a landscaper's page talks about sod, irrigation and grading. The site gets one page per service, one page per town you serve, and a Google Business Profile that matches those pages service for service.
Search in Cheyenne
What Google showed for “plumber cheyenne”
When we checked “plumber cheyenne”, the local listings came first, no paid ads showed, and the three listings carried 220, 355 and 625 Google reviews. Google decides the order and nobody can buy a spot, so the work goes into the profile, the pages and the reviews a finished customer can leave.
The same results page listed Yelp, Facebook and Porch in the top ten below the local listings. A customer who checks one of those profiles and then opens your site should see the same name, phone number and service list, which is why the citations and the site get fixed together.
| Search | Searches a month | Cost per click |
|---|---|---|
| seo agency cheyenne | under 10 | not reported |
| seo company cheyenne | under 10 | not reported |
| seo services cheyenne | under 10 | not reported |
| seo cheyenne | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 220 to 625 Google reviews each
- Directories in the top 10
- Facebook, Porch, Yelp
- AI Overview
- Not shown
- People also ask
- Not shown
Source: one Google results page for “plumber cheyenne”, as Google showed it to a searcher located in Cheyenne. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Cheyenne's households
The households behind a Cheyenne service page
Cheyenne has 29,240 occupied homes. Each service page is what a household finds when the plumbing, the wiring or the roof needs attention, so the page should name the job and the house type a crew works on.
Cheyenne holds 1,670 people per square mile, so the map results can shift block by block. Area pages for the parts of Cheyenne you cover give those searches a page of their own.
- residents (2025 estimate)
- 66,507
- residents (2025 estimate)
- population change, 2020 to 2025
- +1.7%
- population change, 2020 to 2025
- housing units
- 30,807
- housing units
- of occupied homes owner-occupied
- 67.1%
- of occupied homes owner-occupied
- of homes built before 1980
- 56.8%
- of homes built before 1980
- median home value
- $333,700
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Laramie County
What the county's trade counts change about a page
With 45 landscaping services and 42 plumbing, heating and air-conditioning contractors in Laramie County, a customer has plenty of profiles to compare. The category, the service list and the page titles have to agree, because a profile that calls the business something the site never says is a profile Google has to guess about.
Roof repair is its own search. A roofer who wants those calls needs a page for each repair type and a profile that lists the same work, so the customer sees the job before they see the company name.
County Business Patterns
Trade and home service businesses in Laramie County
Establishments by industry, 2023
- Residential remodelers47
- Landscaping services45
- Plumbing, heating and air-conditioning contractors42
- New home builders35
- Electrical contractors34
- Excavation and site preparation contractors30
- Roofing contractors15
- Painting contractors11
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The SEO plan
What the retainer does each month
Clean the site, fill the profile, write the pages, then earn the links that move them.
1
Start with the searches already showing
We read the queries the site already appears for and the pages behind them, then pick the service with the clearest gap.
2
Give that service a page of its own
Photos, service details and the towns served go onto a page built around the words a customer uses.
3
Make the profile agree
Categories, services and hours get aligned with the site, and a review link goes out after each finished job.
4
Fix the technical floor and build links
Crawl errors, slow pages and duplicate pages get fixed while links are built to the pages that bring calls.
What every SEO retainer includes
The same eight parts go into every SEO retainer, wherever the business is.
- Technical SEO foundation
- Keywords tied to revenue per lead
- On-page SEO on every page
- Content that answers buyers
- Google Business Profile and citations
- Multi-tiered semantic link building
- Schema and AI search readiness
- Tracking and monthly reporting
Proof
A plumbing company's card, and the work behind it
The card comes from Sarkinen Plumbing, a Portland-area plumbing company. Lithium built the website and ran the SEO and Google Ads behind those numbers. Chris Martin of Mt. Hood Pro Painting adds his recommendation of the team.
Plumbing“Ever since we've used Lithium Marketing, our phone has been ringing off the hook and we can hardly keep up with the leads we get from Google, Facebook or through our website. Most of our leads other than referrals are through Google and it's all because of Lithium Marketing.”
Chris MartinMt. Hood Pro PaintingAround Cheyenne
Town pages beyond the Cheyenne city line
The six towns below are split across two states, and each has an SEO page with its own figures. Laramie is the Wyoming entry; the other five are Colorado. If your crews already work in one of them, its page shows what customers there search for. The state page has every Wyoming city on it.
Published price
What a Cheyenne SEO retainer costs
$1,300–$3,000
per month
Typical local SEO retainer, scoped against what a lead is worth to you, with AI search optimization included.
FAQ
What Cheyenne owners ask about local SEO
Still curious?
Call (503) 766-5964 or email [email protected].
How does SEO help a trade with no marketing team?
It puts the work where a search can find it: a page per service, a complete profile and listings that match. You supply the job photos and the answers about how you work, and Lithium writes the pages and keeps the profile current.
How long before the calls change?
Technical fixes usually move within 30 days, and local and long-tail rankings typically take 60 to 90 days. Meanwhile the monthly report is already counting calls and leads, so the trend is not a guess.
What does the monthly retainer cover?
The work behind the range above: technical SEO, on-page work, profile and citation work, content, links and reporting. The range moves with the number of services and towns in scope; a one-location plumber usually lands lower than a company covering the county.
Can you promise a spot in Google's map results?
A map spot is not for sale, and no one can promise one. What we guarantee is the work. The profile, the service pages, the listings and the links are all in the scope, and Google decides the order.
Is AI search work part of the retainer?
It is. Answer-first sections, schema and consistent business details across the web are the parts an AI answer can quote, and they are built into the monthly work. Nothing about AI answers is guaranteed, so the numbers you see each month are calls and leads.
Free action plan
Get a free Cheyenne SEO plan
Start with your site, the services you sell and the towns where calls are thin. A co-founder takes it from there on a short video call, reading the pages and setting the order of fixes.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ