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Marketing for Colorado Springs trades

A digital marketing agency for Colorado Springs focused on booked work.

Put Colorado Springs marketing spending behind the jobs you want, with a co-founder helping you choose where to start.

  • Reports that connect leads to jobs
  • Service pages with a clear offer
  • Search, ads and call answering

Google searches each month

What Colorado Springs searches for, by service

7,230

searches a month

  • SEO
    5,560
  • Digital marketing
    990
  • Web design
    670
  • PPC management
    10

Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.

Google Partner badge Google PartnerView our Partners listing 5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed

Businesses we’ve worked with

  • Willard Power Vac
  • Sarkinen Plumbing
  • Robinson Restoration
  • Town & Country Glass
  • Dixie Glass
  • Byers Septic Service
  • F&W Fence Co.
  • Drake’s 7 Dees
  • Rickabaugh Construction
  • Hillsview Building
  • Dozer Dave
  • Mt. Hood Pro Painting
  • On-Target Landscape
  • Atiyeh Bros Carpet
  • Lovett
  • Westmore Construction
  • Northwest New Homes
  • Porter Sealcoating & Paving
  • RescueHero Restoration
  • Panda Plumbing
  • Biermann Plumbing & Heating
  • Ballistic Junk Removal
  • Smart Doors LLC
  • Peak Performance Roofing
  • Deluxe Heating & Cooling
  • Lifetime Exteriors
  • Bruce Johnson Construction
  • Madrone Painting
  • Smart Tree Service
  • Premier Gutter Cover
  • NW Pacific Electric
  • Universal HVAC
  • Lenny Martin Painting
  • Next Level Decks & Exteriors
  • Prodan Construction
  • Smooth Rollin’ Sealcoating and Paving
  • Lovett Restoration
  • Greenlight Titles
  • G.W. Hartley IV
  • Advanced Coatings
  • Thomson Equipment
  • MyADU

Make the spending accountable

Colorado Springs marketing with a job in mind

Lithium Marketing helps Colorado Springs service businesses turn website visits, search results and ads into customer conversations. With 494,743 residents in Colorado Springs, you need a tighter goal than reaching everyone: pick the services you can sell profitably and the customers you can serve well.

A busy plumber may need better call answering; a roofer may need estimate requests; a landscaper may want more installation work. We review your website and lead sources against that goal, then recommend the work that earns its place in your budget.

The customer behind the address

Plan for the property work you want to sell

Owners occupy 60.9% of occupied homes in Colorado Springs. Build the homeowner offer around the questions you hear before a sale: what the visit covers, how estimates work and what happens next. If you also serve rentals, explain how a landlord or property manager can arrange service.

A homeowner comparing estimates and a property manager arranging repeat service need different information. We help you explain both where they fit your business: project examples for the owner, and a clear account of scheduling and communication for the manager. The offer should stay consistent in your ads and on the phone.

residents (2025 estimate)
494,743
residents (2025 estimate)
population change, 2020 to 2025
+3.1%
population change, 2020 to 2025
housing units
211,353
housing units
of occupied homes owner-occupied
60.9%
of occupied homes owner-occupied
of homes built before 1980
39.4%
of homes built before 1980
median home value
$452,600
median home value

Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.

Help customers choose

Give buyers a reason to remember your business

Residential remodelers number 296 in El Paso County, Colorado. For an owner selling renovation work, completed projects should carry the pitch: show the original problem, the finished result and the kind of project a customer can request. We use those details across the site and search content.

El Paso County, Colorado, has 260 plumbing, heating and air-conditioning establishments. A broad contractor label leaves a lot unsaid. Explain your specialties, publish your operating hours and make the first call easy; then track which services lead to estimates and sales.

County Business Patterns

Trade and home service businesses in El Paso County

Establishments by industry, 2023

  • Residential remodelers
    296
  • Plumbing, heating and air-conditioning contractors
    260
  • Landscaping services
    251
  • Electrical contractors
    210
  • New home builders
    144
  • Roofing contractors
    108
  • Painting contractors
    92
  • Excavation and site preparation contractors
    91

Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).

Decisions before additions

Give each marketing expense a reason to exist

We work backward from the jobs you want to book, using your current calls and sales to set priorities.

1

Choose the growth target

Tell us which work earns its keep and where your schedule has room. We translate that into services and locations to promote.

2

Find the break in the sale

We inspect how customers discover you, what your site tells them and what happens when they contact you. Tracking gaps get addressed so results can be compared.

3

Connect the first round of work

The proposal names the website, SEO, ad or phone work that addresses those gaps. You see the scope and cost before deciding.

4

Use booked work to set the next priority

Reports connect marketing activity to calls and leads. Your feedback on estimates and completed jobs helps decide what to continue, change or add.

A client program

Commercial glass customers reached through several channels

For Town & Country Glass in Portland, Lithium built a website and delivered SEO and Google Ads. Its case shows the results of that program. Nathan Boos of Hillsview Building describes the communication and follow-through he experienced as a client.

Town & Country Glass website homepage for commercial storefront glass in PortlandCommercial glass

Town & Country Glass

13Xorganic traffic

145 to 1,849 visits a month

top-3 rankings, up from 1
109
top-3 rankings, up from 1
Google Ads conversion rate
29.9%
Google Ads conversion rate
Read the case study
“A lot of options out there for websites and SEO. I’ve worked with this team for years now and would highly recommend them. They know their stuff and deliver results. More importantly to me- they care about service and follow through on what they say they will do. Easy to work with and communicate with. Thank you!”
Nathan BoosNathan BoosHillsview Building

More Colorado markets

Choose the towns your growth plan should include

Considering another market? Start with Pueblo or Denver below, then use the Colorado directory to compare other cities before adding them to your marketing plan.

Pricing

Put prices beside your marketing priorities

Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.

Conversion web design

$5,000

typical project

Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.

SEO

$1,300–$3,000

per month

Typical local SEO retainer, scoped against your revenue per lead.

Google Ads management

From $500

per month

Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.

AI receptionist

$179

per month

Fully managed. No contracts, cancel anytime. Live in days.

AI automation

Scoped

after discovery

Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.

Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.

Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.

  • You own your domain, hosting account and website
  • Six-month starting term
  • We guarantee the work, not a ranking
Get my free action plan

FAQ

Decisions to make before hiring a marketing partner

DJ Van Zanten

Still curious?

Call (503) 766-5964 or email [email protected].

Can Lithium improve our marketing without replacing everything?

We can keep the parts that serve your business well. Bring your website, current campaigns and any lead reports to the call. We look for gaps between spending and booked jobs, then propose specific changes. A working site or productive campaign does not need replacement to fit a package.

How should we budget for several marketing services?

Budget for each service separately, including ad spend where you use it. Websites typically cost $5,000; SEO runs $1,300–$3,000 a month. Google Ads management starts from $500 a month, plus ad spend. Its fee depends on ad spend, channels and landing page work. The proposal puts the chosen services and their costs together for your review.

What commitment does a marketing plan require?

The usual agreement begins with six months of service, followed by monthly renewal with 30 days’ notice. The AI receptionist has no contract. We explain the terms for each part of your plan before you sign, including any separately scoped website or automation project.

Who will work with us on the plan?

A co-founder leads the strategy call, and account manager Allison McKenney handles day-to-day questions. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. You bring knowledge of your customers and crews; we turn that into marketing priorities you can review.

Is a marketing program worth it for a small service business?

It can be, when the cost fits your job margins and you have room to serve more customers. We consider your average sale, repeat work and capacity before proposing ongoing spending. A small company may need a focused website fix or call answering before it needs a broader campaign.

Free action plan

Find the next best move for your Colorado Springs marketing

Bring a website link and a list of the marketing bills you pay. During a short video call with a co-founder, we’ll work out which expenses support your goals and outline your free marketing plan.

What we’ll cover

  • What’s working (and what isn’t) in your current marketing
  • Site and funnel gaps that are costing you leads
  • Local SEO and paid traffic opportunities
  • Simple tracking and KPIs to measure success

Get my free action plan

Tell us a little about your business. Response within 24 hours.

  • 100% free, no obligation
  • Custom plan for your business
  • Response within 24 hours
Call now Free action plan