GlassDixie Glass
76%more conversions
January vs the January before
- ads conversion rate
- 15.57%
- ads conversion rate
- organic traffic
- +18.2%
- organic traffic
Digital marketing in Highlands Ranch, Colorado
Highlands Ranch service businesses get a website, SEO, Google Ads and AI phone answering from one team, starting with the gap that costs the most calls.
Google searches each month
What Highlands Ranch searches for, by service
80
searches a month
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
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Businesses
we’ve worked with
Businesses we’ve worked with
The four services, one team
Lithium Marketing sells four services to Highlands Ranch service businesses: a website, local SEO, Google Ads and an AI receptionist, planned together so more of the people who find the business online call. Highlands Ranch has 39,551 housing units, and the plumbers, roofers and landscapers who serve them all compete for the same calls.
The pages should name the neighborhoods, the nearby towns and the metro the way customers do, because Highlands Ranch is an unincorporated community in and governed by Douglas County and there is no city line to stop at. The map is the county.
The four services
Each card opens the Highlands Ranch page for that service, and any one of them can be bought on its own.
Search in Highlands Ranch
“Digital marketing highlands ranch” draws about 10 searches a month, while the SEO and web design phrases sit a little higher in the same band. A plan that chases only those searches is aimed at other business owners, not at customers.
When we checked the results for “plumber highlands ranch”, the local listings came first and one row was paid. That mix runs through the trades here: profile work and service pages give Google something to read, and a paid ad puts your name on the same page while Google decides which listings show.
| Search | Searches a month | Cost per click |
|---|---|---|
| digital marketing highlands ranch | 10 | not reported |
| digital marketing agency highlands ranch | under 10 | not reported |
| marketing agency highlands ranch | under 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| garage door repair highlands ranch | 170 | $109.55 |
| roofing company highlands ranch | 50 | $88.72 |
| electrician highlands ranch | 140 | $55.42 |
| plumber highlands ranch | 480 | $42.74 |
| hvac repair highlands ranch | 50 | $40.99 |
| pest control highlands ranch | 70 | $34.74 |
| landscaping highlands ranch | 90 | $11.45 |
| water damage restoration highlands ranch | 10 | not reported |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Source: one Google results page for “plumber highlands ranch”, as Google showed it to a searcher located in Highlands Ranch. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
The Highlands Ranch market
Highlands Ranch was planned as one community and built in parcels sold to different builders, creating a series of segmented neighborhoods throughout Highlands Ranch. That is why a service-area page cannot stop at the community name: the neighborhoods carry their own names, and pages that use them match how a customer describes home.
78.1% of occupied homes in Highlands Ranch are owner-occupied, which means the person who signs off on a roof or a remodel usually lives at the address. The Denver-Aurora-Centennial metro area holds 3,092,037 people, so a site that names only Highlands Ranch leaves the rest of the metro to other companies.
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Trades in Douglas County
Douglas County has 192 residential remodelers, 122 plumbing, heating and air-conditioning contractors and 10,563 business establishments in all. A Highlands Ranch company in a county that busy has to be findable by the service a customer names, because the community name alone does not say what the company does.
The trades that sell more than one service need more than one page. A landscaping company that designs, installs and maintains has three different jobs to write for, and one page cannot answer all three.
County Business Patterns
Trade and home service businesses in Douglas County
Establishments by industry, 2023
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
The order of work
The gap that costs the most calls gets fixed first, and the rest of the plan waits until the calls justify it.
We look at the site, the profile and the phone line, agree which one costs the most calls, and start there.
A page for any service you want more of, then pages for the neighborhoods and the towns your crews already cover.
A call button on every service page and an AI receptionist behind it, with rules you set for emergencies, estimates and existing customers.
A short report on the calls and leads each service produced, gone through with a co-founder, so next month’s budget follows the work that came in.
Proof
The card shows the website Lithium built for Dixie Glass, a Mississippi glass business, along with Lithium’s SEO and Google Ads work. The quote below is Kevin Atiyeh’s, on how the team understood his business.
Glass76%more conversions
January vs the January before
“Lithium Marketing has done a good job with understanding our Company and what we specialize in and applying that to our digital marketing.”
Kevin AtiyehAtiyeh Bros CarpetAround Highlands Ranch
The pills below open the same marketing page for the neighboring cities, and the state page lists every city we cover in Colorado.
Pricing
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
FAQ
Still curious?
Call (503) 766-5964 or email [email protected].
Whichever gap costs the most calls. If the site hides the phone number, that gets rebuilt first; if the profile is missing photos, that gets filled in; if calls arrive when nobody can pick up, the AI receptionist takes them. A co-founder looks at the site, the profile and the phone line on the first call and names the order.
One service is enough to start, and the others can wait for a month when the calls justify them. Adding a second service later uses the same call counts, so the new work is judged on the same footing as the old. Nothing about the first purchase obliges you to buy a second.
By video, on a schedule that fits your week. Lithium is headquartered in Portland, with team members in Portland, Bend and Seattle, and we work with every client by video. A co-founder runs the strategy calls, and an account manager handles the day-to-day questions.
By what each one has to produce. If the site cannot take a call, the rebuild comes before ads; if the site works and the phone is quiet, SEO and Google Ads split the budget by what a click costs in your trade. The split gets reviewed against the call counts each month, not fixed for a year.
The monthly report shows the calls and leads each channel produced. A call from a Google Ads campaign and one from organic search land in different columns, so you can see which part of the plan produced the work.
Free action plan
Tell us what your crews sell, the towns you cover and the site you run now. A co-founder will sketch the plan on a short video call, with the order the work should go in.
What we’ll cover
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ