PlumbingSarkinen Plumbing
2Xleads
on the same budget
- search visibility
- 3.75X
- search visibility
- ads conversion rate
- 27.37%
- ads conversion rate
Digital marketing in Denver, Colorado
A marketing agency helping Denver contractors turn leads into booked jobs.
A co-founder plans your Denver website, search, ads and phone answering around the jobs you want, with calls reported together.
- A shared plan across all four services
- Each Denver call matched to a channel
- Pages for every city you work in
Google searches each month
What Denver searches for, by service
12,090
searches a month
- SEO7,070
- Web design3,110
- Digital marketing1,770
- PPC management140
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
Google PartnerView our Partners listing
5.0on Google · read our reviews
2010Lithium Marketing, established in 2010
$10M+Over $10 million in Google ad spend managed
Businesses
we’ve worked with
Businesses we’ve worked with
- Willard Power Vac
- Sarkinen Plumbing
- Robinson Restoration
- Town & Country Glass
- Dixie Glass
- Byers Septic Service
- F&W Fence Co.
- Drake’s 7 Dees
- Rickabaugh Construction
- Hillsview Building
- Dozer Dave
- Mt. Hood Pro Painting
- On-Target Landscape
- Atiyeh Bros Carpet
- Lovett
- Westmore Construction
- Northwest New Homes
- Porter Sealcoating & Paving
- RescueHero Restoration
- Panda Plumbing
- Biermann Plumbing & Heating
- Ballistic Junk Removal
- Smart Doors LLC
- Peak Performance Roofing
- Deluxe Heating & Cooling
- Lifetime Exteriors
- Bruce Johnson Construction
- Madrone Painting
- Smart Tree Service
- Premier Gutter Cover
- NW Pacific Electric
- Universal HVAC
- Lenny Martin Painting
- Next Level Decks & Exteriors
- Prodan Construction
- Smooth Rollin’ Sealcoating and Paving
- Lovett Restoration
- Greenlight Titles
- G.W. Hartley IV
- Advanced Coatings
- Thomson Equipment
- MyADU
One plan for a Denver business
What one agency can run for a Denver service business
Lithium Marketing connects the work that brings Denver customers to your business with the website and phone answering that help you book them. Across a metro area of 3,092,037 people, your crews can only cover so much ground. We agree on your target cities before building pages or buying ads, then report calls by source so you can see where the plan is working.
Denver is a consolidated city and county, and three other counties wrap around it: Adams to the north and east, Arapahoe to the south and east and Jefferson to the west. A job past the city line is a job in another county, so your website’s area pages, your Google Business Profile service area, your ad targeting and the receptionist’s coverage rules should all draw on a single list of the places you serve.
Four services, one plan
The four pieces of a Denver marketing plan
Pick the piece that would fix your biggest problem today; the Denver page behind each card carries the search figures for that service.
SEO in DenverService pages, area pages for the suburbs you cover and Google Business Profile work, aimed at the Denver searches that name your trade.Learn more Web design in DenverA WordPress site in your name, showing repair and remodel projects alongside any services you offer for Denver’s newer homes.Learn more PPC in DenverGoogle Ads bought trade by trade, because a Denver plumbing click costs far more than a landscaping click, with each call traced to its keyword.Learn more AI receptionist in DenverPhone answering that checks each caller’s job and address against your Denver coverage, with custom automation available for the follow-up work.Learn more
Searches naming Denver
Which Denver trades lean on ads and which on rankings
Roofing draws the second-biggest trade search we tracked for Denver, about 2,400 a month for “roofing company denver”, and an average click on it costs $16.55. We compare that click cost with your job margins before setting a test budget, then use the calls to judge whether ads should grow alongside SEO.
“Pest control denver” draws about 1,900 searches a month at $30.54 a click. At that price, we’d build a pest company’s service pages and Google Business Profile first and keep ad budget for the treatments that pay best.
| Search | Searches a month | Cost per click |
|---|---|---|
| marketing agency denver | 880 | $10.24 |
| digital marketing agency denver | 720 | $18.72 |
| digital marketing denver | 170 | $6.17 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
| Search | Searches a month | Cost per click |
|---|---|---|
| water damage restoration denver | 480 | $119.82 |
| plumber denver | 2,900 | $60.14 |
| hvac repair denver | 320 | $53.05 |
| electrician denver | 1,600 | $37.36 |
| garage door repair denver | 1,300 | $37.22 |
| pest control denver | 1,900 | $30.54 |
| roofing company denver | 2,400 | $16.55 |
| landscaping denver | 1,900 | $15.43 |
Source: Google Ads keyword data, average monthly U.S. searches. "Under 10" = below Google’s reporting floor.
- Map Pack
- The first thing on the page
- Search ads
- None recorded
- Local listing reviews
- 25 to 18,000 Google reviews each
- Directories in the top 10
- Angi, Reddit, Thumbtack
- AI Overview
- Not shown
- People also ask
- Shown
Source: one Google results page for “plumber denver”, as Google showed it to a searcher located in Denver. Search ad counts exclude sponsored local listings. Results shift by searcher and day.
Denver’s people and homes
Growth, newer homes and renters in Denver
Denver’s population grew 3.5% from 2020 to 2025, and 20.0% of its homes were built in 2010 or later. Newcomers and buyers of newer homes may not have a plumber or electrician they already call, so reviews, photos of finished jobs and a clear page for each service carry more of the weight with them.
Denver’s owner-occupancy rate is 48.8%. If landlord and property manager work is part of your business, the plan should say so from the start, with a page on your site for landlords and ad groups aimed at the jobs managers hire for.
- residents (2025 estimate)
- 740,613
- residents (2025 estimate)
- population change, 2020 to 2025
- +3.5%
- population change, 2020 to 2025
- housing units
- 359,581
- housing units
- of occupied homes owner-occupied
- 48.8%
- of occupied homes owner-occupied
- of homes built before 1980
- 55.5%
- of homes built before 1980
- median home value
- $616,000
- median home value
Sources: U.S. Census Bureau 2025 population estimates, ACS 2020–2024 and 2023 County Business Patterns.
Denver County trade counts
Remodelers top Denver County’s trade count
Residential remodelers are the biggest group on Denver County’s chart, at 270, and new home builders add 98. For project businesses like these, we build the plan around a gallery-led website and SEO, and add Google Ads only for the project types you most want booked.
Denver County also has 94 painting contractors. A painter’s plan can split the work: SEO and a portfolio site for interior jobs and, if exterior jobs bunch into the warmer months, Google Ads timed to those months.
County Business Patterns
Trade and home service businesses in Denver County
Establishments by industry, 2023
- Residential remodelers270
- Landscaping services163
- Plumbing, heating and air-conditioning contractors159
- Electrical contractors158
- Roofing contractors103
- New home builders98
- Painting contractors94
- Excavation and site preparation contractors44
Source: U.S. Census Bureau, 2023 County Business Patterns (NAICS establishment counts).
How we start
The order we build a Denver plan in
Each step depends on the one before it, starting with a count of the calls you already get.
1
Put a number on every channel
We check phone and form tracking before changing the marketing, then use incoming Denver leads to see which channels deserve attention.
2
Repair the biggest leak
That might be a slow website, a thin Google profile or after-hours calls going to voicemail, and it gets fixed before anything new is added.
3
Spend by each trade’s click price
We compare click prices with your job values and available capacity before choosing which services to test in Google Ads.
4
Grow what the numbers back
When a channel’s cost per lead holds up, it gets more budget or a wider service area; when one stalls, we rework it or cut it.
Client work
Sarkinen Plumbing: one website, SEO and Google Ads program
Sarkinen Plumbing is a Portland-area business whose work with Lithium includes its website, SEO and Google Ads. Daniel Busby of Willard Power Vac, an air duct, dryer vent and chimney cleaning company, describes what the work did for his business.
Plumbing“Lithium Marketing has been amazing for our business. They have greatly increased our web traffic and helped us land hundreds of jobs. Before we started using Lithium we were sitting on page 8 in google. We are now sitting in the top spots in all the areas we do work.”
Daniel BusbyPresident, Willard Power VacThe wider metro
Marketing pages for the cities around Denver
Aurora, Thornton, Centennial, Westminster, Lakewood and Arvada each have a marketing page with their own search and housing figures. Read the ones where your trucks already go before deciding how far your plan should reach; the Colorado link leads to every other city with a page.
Pricing
Lithium’s prices, service by service
Lithium publishes a typical price for four of its five services, and AI automation is quoted after a free discovery call. Your proposal depends on scope, competition and ad spend.
Conversion web design
$5,000
typical project
Larger sites with more pages or integrations get a fixed proposal after a 30-minute discovery call. Six to nine weeks from kickoff to launch.
SEO
$1,300–$3,000
per month
Typical local SEO retainer, scoped against your revenue per lead.
Google Ads management
From $500
per month
Plus ad spend. Typical: $500–$1,500 a month in management, plus ad spend of $2,000–$5,000 a month.
AI receptionist
$179
per month
Fully managed. No contracts, cancel anytime. Live in days.
AI automation
Scoped
after discovery
Clear, upfront pricing after a free discovery call. Custom builds typically take 1–2 weeks.
Optional hosting and maintenance: $99/month. Secure private hosting on a dedicated high-speed server, daily backups, software and security updates, and basic website changes are all included. Most clients choose this option to keep their new website updated and running smoothly; it is not required.
Our usual service agreement starts with six months, then continues month to month with 30 days’ cancellation notice. Your written agreement sets the final terms. The AI receptionist has no contract.
- You own your domain, hosting account and website
- Six-month starting term
- We guarantee the work, not a ranking
FAQ
Before you hand Denver marketing to one team
Still curious?
Call (503) 766-5964 or email [email protected].
How will you learn enough about my Denver business?
We start with your service area, job history and the questions customers ask before hiring you. Lithium is headquartered in Portland, Oregon, with a team in Portland, Bend and Seattle, working with every client by video. Your knowledge of the jobs and our Denver search research shape the plan together.
What moves the total cost of a Denver plan?
Two things: which services you pick, since each has its own price, and how much work each one carries. A business selling five trades across a dozen suburbs needs more SEO pages than a one-trade shop, a bigger ad budget raises the Google Ads management fee, and only an unusually large website goes past the typical $5,000 build.
Is my business too small for a full marketing plan?
Not if you start with one piece. A one-truck plumber or painter can begin with the AI receptionist at $179 a month or a new website, then add SEO or Google Ads once tracking shows room to grow. On the first call, a co-founder will tell you which piece we’d start with for your business and why.
How soon does each service start producing calls?
At different speeds. Google Ads typically brings first results within the first week, and the AI receptionist is usually live within days. Technical SEO fixes tend to show inside 30 days, while local rankings typically need 60 to 90 days. A new website takes six to nine weeks from kickoff to launch, and tracking shows each one’s calls as they arrive.
Do all four services report in one place?
Your monthly report brings calls, leads and cost per lead together. SEO and ads can bring a visitor to the website, and the receptionist can answer the resulting call, so those services often help with the same lead. When you record which leads became jobs, we use that information to guide the next month’s work.
Free action plan
Get a free plan for every channel your Denver business runs
List the trades you sell, the suburbs you’d like more work from and what you run today for ads and phone answering. Then a co-founder picks the first fix on a short video call and tells you its price.
What we’ll cover
- What’s working (and what isn’t) in your current marketing
- Site and funnel gaps that are costing you leads
- Local SEO and paid traffic opportunities
- Simple tracking and KPIs to measure success
(503) 766-5964
[email protected]
2000 NE 42nd Ave Ste D Unit 2370, Portland, OR 97213
Prefer to pick a time? Book a 30-minute call with DJ